Rubrique Strategy Consultants LLP provides End-to-End Consultancy Services to education providers, business entities, policymakers and investors. We rely on unconventional yet pragmatic thinking to deliver actionable strategies through Custom Approach tailored to each client’s unique situation, thereby creating real impact in today’s complex business landscape. We specialise in the multiple disciplines of Strategy Consulting, viz., Corporate & Growth Strategy, Business Model Transformation, Economic Policy, Mergers & Acquisitions, Organisational Strategy, Functional Strategy, Strategy & Operations, Digital Strategy, Transaction Strategy, Restructuring and Turnaround Strategy and Corporate Finance Consulting.

Numero Uno Partners is a one-stop-solution for SMEs and Startups to grow their business. We leverage our synergies of scale to enable cost and time efficient access for them to Investors, End Customers, Government Entities and other Ecosystem Partners. In today’s VUCA (Volatile, Uncertain, Complex and Ambiguous) World, such collaborations and partnerships are essential both for business survival as well as sustainable business growth.Focus Sectors: Education I Healthcare I Renewable Energy I Consumer Goods I Technology I Agriculture I Real Estate

Svayo is a Generative-AI based tech platform in the Personal Beauty and Grooming Sector.

Good Stitch is a premium garment brand that caters to the sustainability conscious adult segment.

AIMER Business School is a new-age Business School with Work Integrated Programs in the UG and PG segment. AIMER is driven by the passion to deliver student career outcomes in the form of fostering startups and enabling top-end placements.

MeeM is a digital tech platform that focuses on democratising moral education for children.

Developed and enabled implementation of the distribution revamp strategy to increase efficiency, optimize costs and enhance effectiveness of the last mile delivery of Sheenlac's range of products.

L2 is a no-frills LMS platform designed specifically for Government Schools in Tier-2 cities in India towards enhancing academic efficiencies and effectiveness of these institutions.

Evak is a pioneering organization in the Sustainability Sector especially focusing on Solid and Water Waste Management projects.

Write Along is a unique tech platform for the K-12 segment that leverages the power of "Writing" to enhance 21st Century Skills of students.

iNurture revolves around a university-industry partnership. We collaborate with premium Indian and global universities to power new-age undergraduate and postgraduate programs through industry-aligned curricula and advanced technology enablement. iNurture implements a holistic knowledge-imparting model to prepare students for new-collar jobs in emerging industries.We leverage our strong industrial associations to facilitate guest lectures, internships, industrial visits, live projects and placement assistance. Our artificial intelligence-based digital platform assesses the employability of a student and provides necessary interventions through on-campus career development programs thereby strengthening the ‘employability quotient’ across the entire spectrum of adult learning – from college to corporate.

Fourth Ambit is a phygital platform fostering student employability by enabling access for students/ colleges to their alumni as well as an external ecosystem across themes like jobs, internships, skilling, entrepreneurship etc. More than 2000 colleges, 150 corporates and 3 State Governments are on board as on date with line of sight for 10,000 more colleges through an MOU with AICTE.

- Set up the strategic marketing function in the organization- Led the brand identity work for the iconic brand for each business category.- Led the media/ market research functions across the business categories.- Developed the prototype for and rolled out a farmer-led brand advocacy program.- Enhanced marketing capability of the organization through people/process interventions.- Successfully managed operations of the 40-member call centre of Monsanto Farm Services, a mobile-based customer outreach/ engagement platform. Current customer base of 1+ Million. - Successfully piloted a B-2-B business model which then formed the based for a global expansion of Monsanto Farm Services business vertical

- Set up the Customer Advocacy function. Defined the team structure/ roles & responsibilities.- Guided key strategic imperatives for the company as part of the “Corporate Affairs Leadership team”.- Created the “Farmer Advocacy Model” which helped set up a structured approach to develop relationships with farmers and partner with them for technology advocacy.- Developed a new engagement-based industry relationship model for technology advocacy.

- Re-articulated the business strategy for the Top Producer business unit basis key account management principles as part of one-year international stint for global leadership recruits.- Identified CRM as a key tool to drive loyalty among the Top Producer segment and successfully set up an iPad based knowledge capture pilot working with salesforce.com.- Defined the value and evaluated value capture models for a futuristic service offering that Monsanto US is developing. Business integration roadmaps were also prepared.- Nominated to the Commercial Development Leadership team for a new service offering in Monsanto US. Worked with techno-commercial teams to prepare launch roadmap for the same.

- Recruited into Monsanto as part of the Global Commercial Leadership Program. 9 such leadership profiles were identified across the world and oriented/ groomed for future leadership.- Spotted the opportunity, piloted the PPP and value chain business models in the branded corn business. Business development funcction was thus established.- Conceptualized and piloted a new BCG matrix based go-to-market approach for the sales team. This was then rolled out as “Winning in the market – The Monsanto Way”.- Developed a new portfolio management strategy for branded corn business basis agronomic segmentation, product lifecycle, crop dynamics & competitive context.- Increased PPP business channel contribution from 7.5% to 23% by establishing the model in Rajasthan and then scaling it up to states of Orissa, Jammu, HP, UP and Chhattisgarh.- Successfully led a cross-functional team towards distribution of 3500T of corn seeds to 7,85,000 farmer beneficiaries and handheld them as part of India’s largest PPP project.

- Re-launched Lifebuoy in a new product formulation with a campaign called “Healthy Hoga Hindustan” and successfully activated a 360 degree launch plan around the same.- Handled an A&P of more than 80cr towards top-line delivery of >1200 cr in Lifebuoy.

- Delivered a top-line growth of 14% against a CAGR of 8% for last 3 years for skin cleansing category, a 3500cr business for HUL. - Created the ‘Trade Category Plan’ and ‘Customer Marketing Plan’ which went on to become reference documents for trade marketing in the skin cleansing category

- Led a sales team of 23 direct and 213 indirect reportees and managed 43 distributors for the state of Karnataka.- Consistently delivered over 250 crores of annual revenue and a CAGR of 18% across profit centres like detergents, personal products, foods & beverages.- Orchestrated the development of a new and lean distribution model in rural as a part of the National Task Force. This helped streamline the rural distribution system (Distributor profitability, HUL operational efficiency) and improved front end execution capability.- Invested in people development of direct reportees resulting in 7 promotions across 3 years. Designed and anchored the Train-the-Trainer module in South sales branch.

- Right from developing product concepts to activating a range of new product launches, worked on exciting projects with Kwality Walls brand in a 3-month training stint.- Worked with the Global Sunsilk team on a hair conditioning project towards deriving consumer insights for product development in a 3-month training stint based in Thailand.

- Project management- Business exposure @ leading airline / insurance company