👉🏼 Achieved 76% Increase in Leads: Led a strategic digital marketing initiative that resulted in a 76% increase in leads compared to the previous year.👉🏼 Enhanced Impressions and Clicks by 14%: Improved writing style and content strategy, boosting impressions and clicks by 14%.👉🏼 Boosted Click-Through Rate by 30%: Implemented innovative ad formats, incorporating square images in LinkedIn ads, which led to a 30% increase in click-through rates.👉🏼 Executed High-Impact Brand Awareness Campaign: Drove remarkable results through a comprehensive brand awareness campaign, enhancing overall brand visibility and engagement.👉🏼 Launched Successful Social Media Campaigns: Spearheaded the launch of Seismic Live Social and Amplify from HootSuite, achieving a 46% growth in followers, increasing the count by nearly 23K.👉🏼 Optimized Message Ads: Utilized message ads effectively, resulting in significantly higher open rates and lead generation compared to image ads.👉🏼 Directed High-Performing Video Campaign: Led a video ad campaign that outperformed expectations, generating 14 high-quality leads.

👉🏼 Coordination of media planning to develop content management plan for digital and print platforms👉🏼 Website updates with marketing materials like creative briefs, posters, brochures, promotional materials, flyers👉🏼 Organization of social media platforms, online community management for Fix the 6ix👉🏼 Collaboration with Digital Media Leader to update through HootSuite on all social media platforms and it’s marketing emails and communications

👉🏼 Social Media Strategy & Execution: Drafting, planning and executing social media strategy, advertising plan, and performing web marketing programs and initiatives to maximize awareness and drive revenue👉🏼 Create content calendar, creative briefs, sourcing information, post on all social media platforms including Facebook, Twitter, LinkedIn, Instagram, etc. through Canva, Adobe Photoshop and InDesign👉🏼 Executed web hosting domain change for the WordPress website to GoDaddy.com 👉🏼 Research and analyze data to identify gaps, web analytics, and maximize ROI & ROAS against pre-determined goals/ KPIs on tools like Google Analytics, social media platform Insights and presenting findings

👉🏼 Manage campaign execution of website, social media, advertisements, e-mail marketing and digital advertising campaigns👉🏼 Oversee 10 location team to create multimedia and approve social media content that conform to brand guidelines and company visual format👉🏼 Content creation for social media like high-quality photos, video, info-graphics through design tools like Adobe, Canva, and writing high-impact copies for website’s landing pages and blog posts👉🏼 Social media content management & promotions with Hootsuite/ HubSpot for engaging content, with editorial calendar, ad copies & ensure brand consistency on Facebook, Instagram, LinkedIn, website and blogs👉🏼 WordPress website management through WP Bakery and Elementor, creation of new pages, blogs, content and updating it according to the new brand guidelines, typography, color theory, etc. to support SEO 👉🏼 Email Campaign & Newsletter - Design email content, manage and maintain lists of contacts, analyze and report email campaign results. Newsletter creation, contact lists, sending newsletters to clients through Constant Contact 👉🏼 Graphic Design Support: Design eye-catching marketing and promotional materials that adhere to branding guidelines & maintain digital assets like fonts, logos, artwork, and images and creative samples

👉🏼 Create, maintain & optimize CE’s social media and marketing programs under the marketing budget👉🏼 Digital content management, creative graphic design, infographics, short videos for social media platforms design tools like Adobe Suite/ Canva for posts in Instagram, Facebook, Twitter, YouTube to influence the community👉🏼 Conduct SEO, search engine optimization, keyword search volumes to identify new keyword opportunities to improve web content with internal communications with cross-functional teams👉🏼 Curate copywriting for advertising campaigns, analyzing data, web analytics and Insights from Social Medias👉🏼 Generated ideas and provided training for marketing campaigns, affiliations, draft ad copy & test landing pages👉🏼 Organized crowdfunding initiative through Fundrazr platform to raise donations/ customer acquisition – who are passionate to improve food security in Canada and make an impact

To Assess the Mac Trac Magic + Potential & Its Promotion in the FieldObjective: The objective of the project was to assess potential of Mac Trac magic + in the VadodaraRegion and promote Mac trac magic + in identified places.

Development of “Manual Design of Continuous Flow of Gas Lift”Objective: Understand the Manual Gas Lift Procedure and Preparation of Manual Design for theContinuous flow of gas lift.