Senior Marketing Executive
Current⢠Develop and execute demand generation strategies to drive revenue growth and meet marketing objectives. ⢠Manage prospect data used across division in conjunction with marketing operations⢠Drive multi-channel demand generation campaigns for selected markets and key customer segments ⢠Collaborate with sales and product teams to align marketing efforts with sales goals and product launches⢠Create and manage multi-channel campaigns, a robust marketing plan including email⌠Show more ⢠Develop and execute demand generation strategies to drive revenue growth and meet marketing objectives. ⢠Manage prospect data used across division in conjunction with marketing operations⢠Drive multi-channel demand generation campaigns for selected markets and key customer segments ⢠Collaborate with sales and product teams to align marketing efforts with sales goals and product launches⢠Create and manage multi-channel campaigns, a robust marketing plan including email marketing, digital advertising, content marketing, and social media⢠Implement programs, processes and tools to increase engagement between customers and the company drive to cross-sell opportunities⢠Track and analyse campaign performance metrics, leveraging data insights to optimise campaigns and improve lead quality⢠Oversee marketing automation platforms and CRM systems to ensure effective campaign execution and lead management Show less