We are automated interior design: skraach is a faster, smarter way to furnish your space. With just three simple, shape-based questions, our proprietary DesignDNA algorithm takes the bias out of discovering your unique design style.As the one in charge of operations my role was to created branding for new startup business which included brainstorming, logo design, brand colors and brand voice, as well as the development of working e-commerce website-Assisted with determining marketing initiatives to appeal to all design styles and best practices to promote business in the local market via social media, merchandise and online video-Researched and assisted in developing company's proprietary 'DesignDNA' algorithm which helped clients determine their personal design style using just three shape-based questions-Maintained and grew professional client relationships working with CEO's and local entrepreneurs who have built multiple businesses that have collectively grossed >$100M

- Foster strong customer relationships that have resulted in bi-costal projects spanning 4+ years- Maintained annual financial reports which garnered 20+ clients, grossing over $120K, and resulted in company spotlight and media blitz on local news and a spread in a local home design magazine- Bridged relationships with multiple interior designers to reach monthly sales goals in both residential and commercial projects- Grew local commercial business, which lead to recognition on national televised program- Manage daily operations including sales calls, client scheduling, and project timeframes- Manage all digital and social media on facebook and instagram and create video content to help grow client base

-Assisted CEO in developing a specialized wig-making and entrepreneurship program for high school students that included individualized marketing plans for those selected to start their own beauty brand, garnering local press mention on NBC 12-Designed marketing materials that were used to establish brand identity, including product description cards, client consultation forms, wig-making forms and promotional packets-Used photoshop to redesign e-commerce website and assisted with curating content across all digital platforms including social media-Assisted in creating a grand launch event with multiple industry vendors, which resulted in event sponsorship, attendance of more than 200 attendees and increased product sales-Crafted social media position strategy & correlating content

-Singlehandedly aided hundreds of clients with their personal style selections over the course of my employment, serving as personal shopper to 40+, trusted to select seasonal and occasional outfits for them year after year Continually exceeded monthly sales goal of >$32k by connecting daily and weekly with trusted clientele -Constantly stayed aware of and kept clients abreast of current style trends that fit their needs and desires -Weekly responsibilities included visually merchandise store while keeping within brand standards, dressing windows, displays, and mannequins to showcase new and on-sale merchandise-Created marketing materials for yearly trunk shows that reached a mailing list of over 5,000 clients -Assisted with updating and maintaining digital media sites

Stylist. Personal Shopper. Closet Organizer.