Raina Kumra

Raina Kumra Email and Phone Number

Don't try to put me in a box. Working on something stealthy and healthy. 🥬🥕🌶 @ SpiceWell
Raina Kumra's Location
Santa Monica, California, United States, United States
About Raina Kumra

Highly creative operational leader with proven track record for building, scaling initiatives and raising capital. 15+ years in branding, go-to-market & growth strategy. 15+ years in impact and ESG. An investor and advisor to early and growth stage companies at an inflection point. Raina helped build the tech ethics portfolio at Omidyar Network, investing in alternative business models and ethical interventions for the technology industry. She conceived of the framework The EthicalOS to help businesses and students get ahead of unintended consequences. It has since been downloaded over 500K times and used in courses including here on Linkedin Learning (over 8000 course grads!) Raina was a co-founder of Mavin, a mobile startup focused on affordable internet access - creating India's first net neutral co-op engagement and advertising platform. She is the CEO of Juggernaut, an agency focused on digital, design & disruption through behavioral & brand strategy. Some clients include: The Knight Foundation, The Walt Disney Company & the Federal Government. She previously served as Co-Director of Innovation at the BBG, the world's largest international media organization & advanced the BBG’s mission to reach global audiences & protect journalists under the Obama Administration. Prior to that she was the Senior New Media Advisor in the State Department's Office of eDiplomacy. Raina led the conversion of Wieden+Kennedy New York to a full-service digital agency in her role as Director of Digital Strategies & spent over a decade in digital advertising, planning and strategy at top agencies such as R/GA and Bartle Bogle Hegarty.Raina has worked with The Knight Foundation, ONE.org Microsoft, Burberry, Nike, Nokia, Levi's, Unilever, Nestle, Avaya, IBM, Intel, Cantor Fitzgerald, Johnnie Walker, Match.com, ING Direct, ONE.org, Mentos, JWT, ABC Family, EA, ESPN, Brand Jordan, & several of the world's best brands.She holds a B.S. in Film Production from Boston University, an M.A. in Interactive Telecommunications from NYU’s ITP program & an M.Des.S. in Design Studies for Digital Applications in Urban Planning and Architecture from Harvard University. Her work has been published in several journals and is part of the MoMA permanent collection. She is a member of The Council on Foreign Relations.Represented by Chartwell Speakers - Inquiries here: https://www.chartwellspeakers.com/speaker/raina-kumra/

Raina Kumra's Current Company Details
SpiceWell

Spicewell

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Don't try to put me in a box. Working on something stealthy and healthy. 🥬🥕🌶
Raina Kumra Work Experience Details
  • Spicewell
    Founder
    Spicewell Jan 2022 - Present
    Santa Monica, Ca, Us
    We are not just a food company, we are food activists. Spicewell is the world’s first nutrient dense, Ayurvedic line of pantry essentials. Our New Salt and New Pepper are made with vitamins derived from organic vegetables like kale, broccoli, cranberry and maitake mushrooms to name just a few - it delivers 10% of your daily vitamins in a half teaspoon serving size. The vitamins are heat resistant and excellent to cook or season with. Spicewell New Salt is 30% lower in sodium than regular salt and blended with Ashwagandha, an adaptogen which helps your body cope with stress. Spicewell New Pepper is blended with Turmeric, a powerful ancient recipe known to help with inflammation and circulation.
  • X, The Moonshot Factory
    Advisor
    X, The Moonshot Factory Mar 2021 - Present
    Mountain View, Ca, Us
  • Old City Investment Partners
    Placement Agent
    Old City Investment Partners Feb 2024 - Present
    New York, New York, Us
  • Data & Society Research Institute
    Member Board Of Directors
    Data & Society Research Institute Jan 2022 - Present
  • The Fund
    Partner
    The Fund Jan 2020 - Present
    New York, Us
    The Fund LA is an early stage venture capital fund composed of local founders and operators, investing in Southern California.
  • Nix Hydra Games
    Board Member
    Nix Hydra Games Jan 2021 - Jul 2022
    Los Angeles, California, Us
    Company acquired.
  • Juggernaut Llc
    Ceo
    Juggernaut Llc Aug 2006 - Jan 2022
    Santa Monica, Ca, Us
    Organizational Transformation, Leadership Development and Marketing and Branding. Recent Clients include the Ad Council, ONE.org and The Walt Disney Corporation & Knight Foundation. The agency has worked on digital and traditional strategic projects for the following clients: Nike, Neiman Marcus, Nokia, Gallo, Monocle, Adidas, Bordeaux Wines, The City of Amsterdam, Burberry, OMA, HP, Medic Mobile and FrontlineSMS:Credit.
  • Biden-Harris Transition Team
    Technology Strategy Lead, Usagm Agency Review Team, Biden-Harris Transition Team
    Biden-Harris Transition Team Oct 2020 - Jan 2021
    Prepared the technology strategy overview and recommendations for the incoming leadership of USAGM. The U.S. Agency for Global Media (USAGM), formerly the Broadcasting Board of Governors (BBG), is an independent agency of the United States government which operates various state-run media outlets. It describes its mission to "inform, engage, and connect people around the world in support of freedom and democracy". USAGM supervises Voice of America (VOA), Radio Free Europe/Radio Liberty, Radio y Televisión Martí, Radio Free Asia, and Alhurra TV and Radio Sawa.
  • Village Global
    Network Leader
    Village Global Aug 2019 - Jan 2021
    San Francisco, Ca, Us
  • Omidyar Network
    Director
    Omidyar Network Sep 2018 - Apr 2019
    Redwood City, Ca, Us
    Leads key investments aimed at helping technologists prevent, mitigate, and correct unintended consequences of technology.
  • Omidyar Network
    Entrepreneur In Residence
    Omidyar Network Jul 2017 - Sep 2018
    Redwood City, Ca, Us
    Investing in alternative business models and ethical interventions for the technology industry.
  • Mavin, Inc.
    Co-Founder, Chief Marketing Officer
    Mavin, Inc. Jan 2014 - Aug 2017
    Palo Alto, California, Us
    Mobile startup working to make the internet more affordable in emerging markets via fully sponsored data plans paid for by your favorite apps.
  • Broadcasting Board Of Governors
    Director Of Innovation
    Broadcasting Board Of Governors Jun 2011 - Nov 2012
    Washington, Dc, Us
    The Director is tasked as the driving force for digital innovation and platform strategy at the Broadcasting Board of Governors (BBG) as well as leading an innovation agenda and activities across the Networks including the Voice of America (VOA), Radio Free Europe/Radio Liberty (RFE/RL),Radio Free Asia (RFA), Radio and TV Martí, and the Middle East Broadcasting Networks (MBN) - Radio Sawa and Alhurra Television.The Director serves as a key member of BBG/IBB executive management team, contributing to strategic planning, content direction, channel development. The position is responsible for executing innovative audience engagement, enhanced user experiences, fresh cross-platform programming and online/mobile strategieshttp://goo.gl/8Mdbj
  • U.S. Department Of State
    Senior New Media Advisor
    U.S. Department Of State Aug 2010 - Aug 2011
    Washington, Dc, Us
    The Office of eDiplomacy and the Diplomatic Innovation Department within it has been a permanent part of the Bureau of Information Resource Management since October 2003. Formed in response to recommendations from the Overseas Presence Advisory Panel that the State Department improve its ability to communicate and share knowledge, the Office has three broad mandates to: * bring State diplomats into the Information Technology decision-making process; * improve ways to connect to and collaborate with others inside and outside State; and * promote knowledge management.
  • Light Up Malawi
    Founder
    Light Up Malawi 2009 - 2011
    Light Up Malawi is a venture to bring renewable energy to the country of Malawi through policy reform, job creation and the creation of a sanctioned pilot program for all manufacturers of solar, biomass, and wind energy products. Manufacturers get a break on tariffs, get to participate in a sanctioned high profile program and villagers without power get an energy source at low cost or no cost and job skills. Energy access is one step out of the poverty cycle and this dual pronged effort can help people and prevent further environmental damage.This is a coalition, of many ideas to take one nation off the grid. Light Up Malawi is now run executive director, Ryan Renner while Raina serves on the advisory board.
  • Hogeschool Van Amsterdam
    Visiting Professor
    Hogeschool Van Amsterdam Mar 2006 - Apr 2009
    Amsterdam, Noord-Holland, Nl
    Taught a class of 60 students during spring semester at HvA in Amsterdam in the Department of Interactive Media (part of the University of Amsterdam). The class was entitled Video in Public Space and bridged the areas of interactive and video art, urban planning and architecture, and advertising and marketing.
  • Wieden + Kennedy
    Digital Strategy & Creative Director
    Wieden + Kennedy Feb 2008 - Jun 2008
    Portland, Or, Us
    Digital Strategy and Creative Strategy executions for several Nokia product launches in India, US, and UK.
  • Wieden + Kennedy
    Director Of Digital Strategy
    Wieden + Kennedy May 2006 - Apr 2008
    Portland, Or, Us
    • Created a profitable, full service digital department in one year starting from scratch• Led the conversion from traditional agency to digitally fluent and proficient, department by department• Defined strategy, recruitment, processes and agency POV for a holistically integrated and innovative digital practice • Educated and inspired agency and departmental heads on digital futures as well as one on one creative development• Clients include Nike, Nokia, ONE.org, ABC Family, EA Games, Brand Jordan, Proctor & Gamble, and Sharp AQUOS
  • R/Ga
    Interaction Designer
    R/Ga 2005 - 2006
    New York, Ny, Us
    • Interpreted and refined client strategy with creative, user centered design proposals • Developed functionality and content that serves users and client goals collaborating with designers and programmers • Architected user information flows, interfaces, wireframes, schematics and all conceptual development materials • Research techniques in cross industry advertising, marketing and technology to enhance overall design and strategy• Clients include Nike, Nestle, Avaya, IBM, Intel, Bank of America, Target, Aveda, Ian Schrager Hotels and Nokia
  • Bbh New York
    Senior Interactive Producer
    Bbh New York Sep 2002 - Aug 2005
    New York, Ny, Us
    Led the day to day production for all digital projects across all clients, acted as digital liaison for all clients and account teams. Also managed several design projects in print and other media and worked exhaustively on all new business pitches involving any design or digital component.
  • Newsweek/Msnbc.Com
    Interactive & Video Content Producer
    Newsweek/Msnbc.Com Mar 2001 - Nov 2002
    New York, Us
    • Responsible for creating, editing, and streaming of all audio and video content on national news website • Designed and produced video content including weekly backstory interviews with writers at Newsweek • Researched and designed content for interactive flash applications and website production • Liason to record labels and film companies for procuring media for Newsweek.com
  • Paramount Pictures/ Viacom - London
    Marketing Assistant
    Paramount Pictures/ Viacom - London 2000 - 2001
    Los Angeles, Ca, Us
    Worked with teams at Gulf TV, MTV Europe, Paramount Pictures and Viacom merchandising on several video promos and marketing rollouts for EMEA region
  • L'Oreal
    Designer, Internal Communications
    L'Oreal Sep 1999 - Mar 2000
    Paris, Fr
  • Chedd Angier Productions
    Assistant Video Editor
    Chedd Angier Productions 1998 - 1999
    • Assisted editor in editing promos for Scientific American Frontiers and logging and archiving footage • Applied all technical knowledge for digital and analog post production processes

Raina Kumra Skills

Digital Strategy Strategy New Media Creative Direction User Experience Social Media Integrated Marketing Digital Media Advertising Content Strategy Public Speaking Entrepreneurship Online Advertising Interactive Advertising Digital Marketing Marketing Strategic Partnerships Business Development Social Media Marketing Interaction Design Negotiation Strategic Planning Leadership Creative Strategy Market Research Management Change Management Publishing Brand Management Social Networking Mobile Devices Lead Generation Brand Development Online Marketing Corporate Branding

Raina Kumra Education Details

  • Harvard University Graduate School Of Design
    Harvard University Graduate School Of Design
    Art Theory And Practice
  • Cornell University
    Cornell University
    Medicinal Plants
  • New York University
    New York University
    Interactive Telecommunication
  • Boston University
    Boston University
    Film And Television Production

Frequently Asked Questions about Raina Kumra

What company does Raina Kumra work for?

Raina Kumra works for Spicewell

What is Raina Kumra's role at the current company?

Raina Kumra's current role is Don't try to put me in a box. Working on something stealthy and healthy. 🥬🥕🌶.

What is Raina Kumra's email address?

Raina Kumra's email address is rk****@****ail.com

What is Raina Kumra's direct phone number?

Raina Kumra's direct phone number is +164622*****

What schools did Raina Kumra attend?

Raina Kumra attended Harvard University Graduate School Of Design, Cornell University, New York University, Boston University.

What are some of Raina Kumra's interests?

Raina Kumra has interest in Mobile, Clean Technology, Network Theory, Civil Rights And Social Action, Emerging Technologies, Communication Theory, Health Care, Visual Culture, Urban Planning, Consumer Internet.

What skills is Raina Kumra known for?

Raina Kumra has skills like Digital Strategy, Strategy, New Media, Creative Direction, User Experience, Social Media, Integrated Marketing, Digital Media, Advertising, Content Strategy, Public Speaking, Entrepreneurship.

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