Brand Motive:- Conceptualized and implemented a year-round promotional strategy for Italian food, targeting bulk orders for specific occasions.Product Positioning / Branding:- Focused on unique selling points (USPs) by cross-selling Italian cuisine.- Developed competitive pricing strategies and segmented target markets based on psychographics, demographics, and behavioral attributes.Campaign Management:- Designed, tracked, and analyzed digital marketing campaigns for defined customer groups.- Achieved customer acquisition through print media and referral marketing programs.Market Analysis & Research:- Conducted comprehensive market research and analysis on consumer needs and market trends.- Identified factors influencing consumer decision-making processes on online ordering platforms.Social Media Strategy:- Monitored and evaluated content marketing results for specific occasions.- Managed multi-channel distribution and tracked SEO results, including keyword rankings and organic search traffic.Analytics and Reporting:- Analyzed consumer data using tools like SPSS and R for visualization.- Predicted market trends, tracked offer conversions, and studied the impact of customer segmentation and profiling on specific behaviors.

1. Sponsorship and Fundraising Coordinator: Provided assistance in fundraising for sporting events and non-profit NGOs. Generated donor interest through magazine features and local news coverage. Organized camps, events, and provided event support to showcase sponsorship impact. Conducted research and analysis to identify potential funding sources and partnerships.2. Sports Marketing Research Associate: Collected and analyzed data on the cost of attendance in different athletic conferences. Created marketing pitch presentations to attract athletes to the Troy sports department. Utilized social media to increase engagement with high school sports communities.3. Academic Support Assistant: Assisted professors in preparing undergraduate students for fresher's positions. Provided insights on company structure, operations, and industry trends. Curated data and developed practical assignments and mock interviews.4. Research and Statistical Analysis Assistant: Collaborated with professors on various sporting research projects. Conducted data gathering, literature reviews, and statistical analysis. Designed surveys and experiments to support research objectives.