- Launched a new personalization product for Prime Video, using machine learning and computer vision. Successfully worked with design, marketing, engineering and research teams to increase coverage to over 50%. - Post launch, collaborated with engineering and analytics to set up business monitoring and performance tracking

- Led topline analytics for FBA, created new metrics to track and manage multi-billion dollar business, supported leadership with in-depth analysis of trends and business performance- Led an in depth analysis into Selection growth and designed products for Sellers based on conclusions. Analysis was included in a paper to the CEO- Successfully launched pilot programs to test product hypothesis

- Manage NA FBA topline growth - Program lead for Prime Day 2016 for FBA World wide. Coordinated execution among sales, marketing, deal sourcing and warehouse operations teams to ensure smooth execution of Prime Day WW for third party Sellers. Managed regular communication with FBA and Prime leadership, managed escalations and seller experience

- Re-launched the Jewelry category by implementing a new decision making system to improve and simplify seller experience. Coordinated project prioritization and implementation among several teams including engineering, seller experience and sales.- Planned and managed a multi-hundred-million dollar P&L across 2 categories: Jewelry and Watches. - Strategized and designed a successful marketing program. Top performing marketplace categories company wide for Q4 marketing performance.- Created and launched an account management program to manage over 100 seller accounts to drive incremental gains to their business. Program exceeded category growth acceleration goals by +12%.

- Designed and recommended current website browse experience for Bibles, leveraging Data Mining to understand the customers’ purchase patterns and behavior.- Conducted extensive market research and identified growth opportunities for Amazon in the Christian Books and Bibles industry- Segmented customer base dynamically by buyer behavior and identified previously unknown customer bases for Religious Books

• Certificate of recognition from Executive Director of Treasury Services, “Outstanding performance and extraordinary contribution in Project”, February 2010 and March 2011.• Product Development: Conceptualized and designed a tool to identify inefficiencies in SQL queries by harnessing the power of data analytics. Automated the work of 2 developers and freed up resources for the team.• Analytical & Problem Solving

Responsibilities: 1. Software development for application projects based on MATLAB.2. Developed a MATLAB based project for valuating Government Bonds.3. Researched proper valuation of Government bonds to reduce the margin between the market price and estimated price. Designed a solution using Genetic Algorithm.4. Published a paper detailing the solution.

Conducted research on the possible use of Radio Frequency Identification (RFID) to improve the firm’s processes. Recommended use of RFID to manage inventory in company warehouse to reduce “honeycombing.”