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Raja Walia is the founder and CEO of GNW Consulting, a strategic marketing operations agency that specializes in helping companies navigate the complexities of marketing technology. With over 20 years of experience in leading large-scale marketing strategies and a deep background as a solution architect since 2011, Raja excels at bridging the gap between strategy and execution for organizations across various industries. His expertise in enterprise-level solutions has driven the success of numerous businesses, from startups to Fortune 500 companies.Raja founded GNW Consulting to provide companies with the strategic guidance needed to adapt to the ever-evolving landscape of marketing technology. His approach combines the insights of both an architect and a consultant, ensuring that every project is grounded in a deep understanding of technological complexities while also delivering measurable business results.
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Ceo And FounderGnw ConsultingScottsdale, Az, Us -
Ceo/FounderGnw Consulting Aug 2018 - PresentGilbert, Arizona, Us -
Fractional Cmo-OpsFractional Cmo-Ops May 2023 - Present
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Director Of Services/DeliveryLeadmd Jan 2018 - Aug 2018Scottsdale, Arizona, Us• Managed 500k plus in outsourced project revenue from partners.• Created new product/service offerings that generated over 100k revenue in six months.• Worked with Project managers to sprint plan resources and ensure utilization target was met.• Changed product delivery model based on market feedback/response.• Created new process too effectively manage/deliver sub contracted services.• Worked with sales to customizes statements of work (SOW) to address specific types of projects/needs per customer.• Managed interns/consultants to ensure successful delivery of all outsourced work• Eliminated all customer and partner escalations through identifications of bottlenecks and introduction of best practices in handling customers’ issues• Worked with other internal senior management in enhancement of service delivery lifecycle and customer satisfactions.• Worked directly with clients to implement technology to increase efficiency and streamline work to increase productivity. -
Technical Account DirectorThe Pedowitz Group Jan 2013 - Jan 2018Milton, Ga, Us• Worked with Local and International Clients to on-board marketing automation (MA) and CRM.• Plan yearly marketing strategy initiatives based on budget to meet revenue goals.• Lead business process workshops to help companies define a o Lead scoring model o Revenue attribution model o Lead lifecycle process/ lead management o Revenue cycle modeler • Created Monthly/Quarterly/Annually reports to highlight o Marketing campaign Effectiveness o Target Vs Revenue Goal o Total Opportunities Generated o Total Opportunities Closed• Worked closely with sales, sales programs, marketing teams, and executive Leaders to align content marketing strategies, online initiatives and helped create world-class digital experiences.• Traveled to provide face to face workshops for 30+ individuals in o Marketing automation/CRM best practices. o Campaign strategy/Design o Sales & Marketing business alignment -
Marketing Services ManagerLeadmd Oct 2011 - Jan 2013Scottsdale, Arizona, Us -
Communication Coordinator / Technical SupportVerizon Wireless May 2006 - Oct 2010Basking Ridge, Nj, Us- Created internal email announcements, media communications, and updated televisions with most current information.- Partnered with Data Analysts, Customer Service Analysts, and Quality Assurance Analysts to collect timely and accurate information and disseminate to the Call Center.- Managed and updated internal CMS o Edited content / page layouts o Structured Navigation o Tested / and launched landing pages o Organized database for images/content/admins/users- Managed multiple projects with a small team and set deadlines- Updated leadership on current metrics and call volume
Raja Walia Skills
Raja Walia Education Details
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Arizona State UniversityDigital Art (Graphic/Web Design)
Frequently Asked Questions about Raja Walia
What company does Raja Walia work for?
Raja Walia works for Gnw Consulting
What is Raja Walia's role at the current company?
Raja Walia's current role is CEO and Founder.
What is Raja Walia's email address?
Raja Walia's email address is ra****@****ing.com
What is Raja Walia's direct phone number?
Raja Walia's direct phone number is +185678*****
What schools did Raja Walia attend?
Raja Walia attended Arizona State University.
What skills is Raja Walia known for?
Raja Walia has skills like Email Marketing, Lead Generation, Salesforce.com, Marketing Automation, Marketing Strategy, Seo, Demand Generation, Social Media Marketing, Marketo, Marketing, Digital Marketing, Analytics.
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