• Plan and organize team objectives, priorities, and training plans • Collaborate with cross-functional teams, including sales, marketing and development, to ensure project success• Analyze and visualize complex data sets to identify trends and insights, enabling data-driven decisions • Curate dashboards providing visibility into KPIs and business trends via Excel, SQL, DataGrip, Google Analytics• Identify and benchmark market trends via industry-wide surveys/research

• Supported Pre- and Post-Sales cycles through revenue reporting and analysis, and customer lifecycle analytics• Developed reports and dashboards for stakeholders measuring the effectiveness of inbound marketing campaigns• Led event marketing email campaign development and deployment of 120 html emails for 6 wine industry events• Managed event registration build, reporting, and website updates contributing to revenue over $1.5 million• Acted as Lead UX Designer through a companywide website redesign creating 5 web pages with a focus on advertisements, product placement, and customer needs

• Assisted with tax preparation, appointment setting, and general office duties• Maintained bookkeeping for 10 small businesses• Supported the migration of sensitive client information to new tax software• Managed client onboarding to ensure efficient workflow and internal processes

• Responsible for identifying and translating business requirements and user needs into innovative web and mobile solutions• Conducted extensive usability testing and quantitative/qualitative research to evaluate products • Designed, built, and tested interactive prototypes to iterate and evolve design concepts

• Proactively monitored all aspects of projects including performance indicators, risks, and scope ensuring visibility to leadership and escalating roadblocks as needed• Managed more than 10 web development projects working closely with development and UX teams to ensure requirements were successfully met• Coordinated User Acceptance Testing for UX teams• Administered and maintained company site: modified existing code as needed, updated job board, published case studies and blog postings

• Engaged and connected with guests, shared top-quality product education, and networked authentically about company community and culture • Assessed guests’ needs to provide customized, effective purchase and return solutions and support • Worked with team to reach daily sales goals averaging over $5,000 by providing technical product education and articulation of the value and benefit of products

Acted as a key point of contact for potential clients providing a quality customer experience regardless of the inquiry or outcome. Being able to confidently provide dependable web hosting,e-commerce solutions and advertising mediums was essential while working in this dynamic work environment.• Assessed customer's needs in order to recommend specific online advertising products to increase small business position and sales• Documented all leads and sales activity using Salesforce and other CRM tools to ensure follow-up activities in a timely manner• Participated in meetings and training to develop relevant product knowledge, research market trends and review sales forecasts

• Assisted in all aspects of special event coordination including planning, advertising, and sponsorship• Helped foster 40% Year to Year sponsorship revenue growth for Lucky Bucket 7K Trail Run in support of Juvenile Diabetes Research Foundation• Promoted products and generated sales through monthly beer event tastings focusing on consumer engagement