Rajeev Choudhary

Rajeev Choudhary Email and Phone Number

“INSEAD & IIMB Alumnus | Strategic Leader with 25+ Years in Domestic & Global Market Expansion | Proven Market Transformer in the Automotive Industry” @ TVS Motor Company
hosur, tamil nadu, india
Rajeev Choudhary's Location
Bengaluru, Karnataka, India, India
About Rajeev Choudhary

🌟 Strategic Business Leader | Driving Transformative Business Growth | 25+ Years of Expertise 🌟With over 25 years of experience driving transformative growth, revenue expansion, and operational excellence in the highly competitive automobile industry, I am a seasoned strategic business leader known for delivering breakthrough results. Currently, I serve as the Regional Business Head - TVS Motor, where my strategic thinking and innovative sales and marketing strategies have consistently led to remarkable outcomes.🌍 Global Experience & Market Expansion:I have demonstrated adaptability and strategic acumen in navigating challenging markets, including successful ventures in West Africa. My ability to understand and leverage market dynamics has been crucial in spearheading successful market expansions, forming strategic alliances, and executing product launches that have significantly increased revenue and enhanced brand visibility.💡 Innovative Leadership & Operational Excellence:Renowned for my innovative approaches, I thrive in driving teams through complex challenges, fostering a culture of excellence, and implementing strategic initiatives that lead to sustained growth. My leadership style is rooted in empowering high-performing teams to achieve and exceed business objectives through collaborative and forward-thinking strategies.🔗 Looking Ahead:I am now seeking a C-Level position where I can leverage my extensive experience and proven track record to continue leading high-performing teams. I aim to apply my strategic insight and innovative methodologies to drive transformative growth and operational excellence, ensuring sustained success and competitiveness in the ever-evolving automobile sector.

Rajeev Choudhary's Current Company Details
TVS Motor Company

Tvs Motor Company

View
“INSEAD & IIMB Alumnus | Strategic Leader with 25+ Years in Domestic & Global Market Expansion | Proven Market Transformer in the Automotive Industry”
hosur, tamil nadu, india
Website:
tvsmotor.com
Employees:
8686
Rajeev Choudhary Work Experience Details
  • Tvs Motor Company
    Regional Business Head
    Tvs Motor Company Aug 2019 - Present
    West Africa
    * Led TVS to regional motorcycle segment leadership, increasing market share from 24% to 49% in 3 years, surpassing a long-standing Chinese market dominance.* Spearheaded a strategic growth initiative, driving turnover to INR 1224 Crores (125% increase) and profit to INR 252 Crores (284% increase), increasing CAME% from 11.4% to 20.60% (2019-2024).* Achieved 111% growth in 2-wheeler exports, reaching 2.99 Lakh units in 2023-24, elevating global market share from 11.4% to 22%.* Attained a significant 266% growth in PT TVS Indonesia exports over 4 years, transforming PT TVS into a profitable venture.* Enhanced 3-wheeler export market share from 40.7% to 65.2%, establishing leadership.* Identified and capitalized on new product development opportunities and modifications for 2-wheeler and 3-wheeler models, aligning with customer requirements and market demands.
  • Tvs Motor Company
    Regional Business Head - North Zone
    Tvs Motor Company Apr 2018 - Aug 2019
    * Achieved a remarkable 50.0% market share in the Premium Segment,securing the highest scooter market share of 24.5% in Q1.* Successfully launched the "Radeon" motorcycle with innovative strategies and marketing plans.* Enhanced market penetration by appointing 45 new AMD and 72 Authorized Dealers.* Achieved the highest all India Retail Finance (RF) penetration of 40% YTD, with RF in North growing at 11% compared to 5% for all India.* Secured the highest ever retail sales of 125,000+ during the Season period. * Realized a 1.2% Retail Market share gain during this period (YTD-Q2)* Recognized as a “Significant Contributor” by the CEO for achieving a 4% Market Share Gain in Q2 in the North Zone
  • Tvs Motor Company
    National Sales Manager (Nsm) – East Zone
    Tvs Motor Company Apr 2016 - Mar 2018
    Bengaluru Area, India
    * Spearheaded a successful turnaround of Scooter Market Share, increasing from 8% to 20% in just one year. * Led the East Zone to become the top-selling region for Premium products in All India, resulting in the highest profit.* Drove rural market growth by adding 100 new Authorized Dealers (ADs) and enrolling 200 ADs in inventory funding, thereby increasing working capital for the expansion of TVS product and service offerings.* Acquired a 73% increase in sales, with annual volume rising from 2.39 lakh (2015) to 4.15 lakh (2018), leading to a 2.5% improvement in market share within 2 years of tenure.
  • Tvs Motor Company
    Country Sales Manager
    Tvs Motor Company Nov 2012 - Mar 2016
    West Africa
    * Successfully launched the "HLX" brand in Nigeria, achieving a market share of 10% within 18 months from its introduction, through the development of a dynamic sales team and infrastructure.* Strategically launched operations in Ghana, establishing a strong presence in a key market for the company.* Transformed TVS King (three-wheelers) into Nigeria's market leader, increasing market share from 32% to 62%.
  • Tvs Motor Company
    Area Manager
    Tvs Motor Company Sep 2008 - Oct 2012
    Bihar & Jharkhand
    * Achieved 100% network compliance with new Corporate Identity (CI) and implemented Dealer Management System (DMS) to enhance customer experience and operational efficiency.* Successfully launched new products – Wego and New Apache - enhancing market competitiveness and increasing revenue streams* Secured major contracts, selling over 4,500 2-wheelers to Bihar Police, Jharkhand Police, and leading telecom companies, demonstrating strong sales and negotiation skills* Spearheaded the introduction of the WOW (Women on Wheels) program and orchestrated a large-scale Test Ride Campaign to boost Scooty awareness and engagement.* Built and led a high-performing team of 18 Managers, leading to increased productivity and team morale.* Achieved a 68% increase in 2-wheeler sales volume from 30,800 in 2008 to 50,400 in 2012-13 through strategic planning, resulting in revenue growth and enhanced market share.
  • Maruti Suzuki India Limited
    Manager- Sales
    Maruti Suzuki India Limited Aug 2007 - Sep 2008
    Guwahati, Assam, India
    * Managed regional marketing, including Below-The-Line (BTL) activities and media planning, for the North-East region, ensuring effective brand communication and market penetration.* Spearheaded the successful launch of the Swift, utilizing strategic planning and innovative marketing to achieve market penetration and brand success.* Led Sales Satisfaction Survey (SSI) initiatives, collaborating with service teams and dealer customer care executives to enhance customer satisfaction through training programs.
  • Tvs Motor Company
    Territory Manager
    Tvs Motor Company Sep 2004 - Aug 2007
    Bihar, India
    * Spearheaded a remarkable market share increase from 14% to 27% in Patna (million+ town), driving a significant 70% growth in 06-07.* Successfully led the launch of TVS Star & TVS Apache in the Bihar market, enhancing brand visibility and expanding the market reach.
  • Bpl Limited
    Sales Manager
    Bpl Limited Aug 2002 - Aug 2004
    Rajasthan, India
  • Onida
    Executive- Marketing
    Onida Aug 2000 - Aug 2002
  • Usha International
    Marketing Executive
    Usha International Dec 1999 - Jul 2000
    Bihar, India
  • Lg Electronics
    Institutional Sales
    Lg Electronics Nov 1998 - Dec 1999
    Jharkhand, India
  • Gillette India Pvt. Ltd
    Summer Intern
    Gillette India Pvt. Ltd May 1996 - Jun 1996
    New Delhi Area, India

Rajeev Choudhary Education Details

Frequently Asked Questions about Rajeev Choudhary

What company does Rajeev Choudhary work for?

Rajeev Choudhary works for Tvs Motor Company

What is Rajeev Choudhary's role at the current company?

Rajeev Choudhary's current role is “INSEAD & IIMB Alumnus | Strategic Leader with 25+ Years in Domestic & Global Market Expansion | Proven Market Transformer in the Automotive Industry”.

What schools did Rajeev Choudhary attend?

Rajeev Choudhary attended Insead, The University Of Texas At Austin, Indian Institute Of Management Bangalore, Indian Institute Of Management Bangalore, Indian Institute Of Management Bangalore, University Of Lucknow, National Institute Of Sales, Patna University.

Who are Rajeev Choudhary's colleagues?

Rajeev Choudhary's colleagues are Pushpesh Bajpai, Na Paradasi Da, Sarathi Motors, Mohammed Azam Rabbani, Muniraj.m Raju, Gokul. P Gokul. P, Mohd Arsh Khan.

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