Head Of Platform, Ecosystem, And Generative Ai Experiences
CurrentLeading an 8-member team for marketing and platform ecosystem development for the next-generation platform development and developer ecosystem. This includes multiple co-innovation programs including Amazon Bedrock managed service, with LLMs/FMs from leading AI companies like Anthropic, Meta, AI21 Labs, Cohere, Mistral AI, Stability AI, and Amazon Titan.Led the AI/ML Data Intelligence & Insights development, from pilot to in-house adoption. This was a 10-member cross-team effort for multi-level data analytics and market intelligence to model audience penetration. This feeds into account level, demand generation, audience segmentation, and leads information managed in SalesForce, Marketo, Adobe, and first-party systems.Led the Developer Experience marketing team for an integrated GTM spanning various Channels (Written, Social, Video, Brand), Web Experience (5 primary websites including Developer Center site and Generative AI site driving Engagement and Reach - MM annually - traffic/visitors, page views with 30%+ growth YoY), Campaigns (Email, Web), Content, and Feedback mechanisms for Amplification & Awareness, Discovery, and Education.