Rajendran A Email & Phone Number

India

Bangalore Urban, Karnataka, India

Kerala-Karnataka

Kerala, India

My most recent association was with SKM Feeds and Foods (India) Pvt. Ltd. as the Business Development Manager for Kerala operations where I implemented and oversaw the successful launch of SKM Premium, a new Cattle feed variant, which alone achieved 1000 Mt sales in just four months. I also formulated a revised scheme for Layer feeds which resulted in a jump of sales from 4000 Mt to 8000 Mt over a period of five months. My responsibilities included mapping a set of Key Broiler integrators, monitoring 17 sales depots and co-ordinating the marketing activities of three Marketing Managers and a DGM, reporting to the Managing Director. They had a field representation of 25 Executives in Kerala market.

Kerala, India

Koyenco feeds private limited is a Calicut based Regional Cattle feed manufacturing company marketing their products across Kerala since 1980. I served them in the capacity of Deputy General Manager and contributed several reforms for the growth of the organisation to successfully run the all Kerala operations reporting to the MD.

Kerala, India

Kerala Surgical Equipment Company, is a leading Healthcare group based out of Cochin, Kerala with more than two decades of Health care services to clients ranging from Primary health centres to Medical colleges and Super speciality hospitals across Kerala. They promote OT lights, Imaging solutions (Philips Electronics India Ltd), CSSD (Steris), Hospital furniture (Godrej Interio) and other surgical instruments of 3M and other leading brands of Pan India. I worked in the capacity of Marketing Manager for their Kerala operations.

Kuwait City, Kuwait

They are one of the leading business houses in Kuwait, mastering the art in retail and whole sale marketing of Office automation, Telecommunication, Consumer Electronics, Home appliances, Information technology, and Security systems.My role: Participating and bidding for tenders at American Camps, Private, Govt – Non Govt & University levels.Coordinating with Banking, Insurance, Financial & Educational Institutions, Corporate Offices, Co-operatives as well as Private Sectors for enquiries, follow up and establishing contacts with the Purchase Department.Keeping abreast of the competitor’s activities, interfacing with the Vendors & Contractors for reviewing strategies from time to time.Achieving targeted quarterly and annual sales based on the forecast and commitment.

Kerala, India

Mysore feeds Pvt Ltd, Bangalore was Pioneers in the field of Animal feed with proven track record of commitment to the farming community at National level, dealing with products like Product mix Animal feeds (Cattle, Poultry, Pig, Shrimp & Fish), Supplements. The majority of South Indian livestock community were banking them during 80s and 90s with a very high degree of brand loyalty owing to their Quality consistency and innovative technology. Computerised batch machines for mixing raw materials were first introduced successfully by them in South India. Role:Carrying out 3 tier operation (Company-Depots-Dealers) consisting of Veterinary Doctors, Sales Officers and Sales Representatives as Head of Operations.Analysing and managing company depots (8 nos.) on daily basis for stock & sales.Ensuring adequate field representation of field force.Interfacing with the Depots in order to ensure customer satisfaction in the event of major quality complaint and accounts reconciliation on weekly basis.Taking various decisions on promotional schemes as well as implementing various schemes on selected pockets & products based on market review.Successfully introduced stringent credit control measures for smooth operation.Conducting various market researches, random surveys, mass media advertisements, sales campaigns, in house orientation courses, etc.Conducting Sales meetings with field force on monthly basis and report to the Director, Marketing, with analysis, feedback and recommendations.My recommendations for opening up strategic sales depots were key factors in solving multiple tax problems and

Thrissur, Kerala, India

Promoting Godrej Animal feeds (Cattle, Poultry) & Agro products under a 3-tier (Company -Distributor -Dealer) network covering Thrissur, Palakkad and Malappuram Districts. I was tipped as the best performer for Agro products and second best performer for Animal feeds sales among other Executives in Kerala during my tenure with them.

Postgraduate Degree, Mathematics, 2Nd Class

Diploma In Computer Applications, Computer And Information Sciences And Support Services, First Class With Distinction

Bachelor'S Degree, Mathematics, Physics, Statistics, 1St Class

Activities and Societies: College Team - Cricket and Shuttle