Entrepreneurial, strategist, dynamic and accomplished professional with over three decades of experience including sound exposure in FMCG (31+ years) and Telecom (4+ years) industries. A hardcore sales professional with experience in handling FMCG and Telecom products. Developed and implemented distribution strategies with Procter & Gamble; Started and established Rurban division with Pidilite; DTH (FTA) with Bharti Tele Tech; mobiles handsets with Intex Mobiles (Tele communication). Efficient Team Leader & Player, combining communication, interpersonal, negotiation, problem solving & training skills with analytical and leadership capabilities to enhance operational excellence. Experienced Change Manager with exposure in developing business in semi urban & rural markets PAN India; developing & implementing strategies in domestic focused organizations. Proficient in managing diverse functional areas in multiple markets in India including exposure in marketing & advertisements and preparation of marketing collaterals & distribution strategy Skilled in start-up operations (Dlight and Lemon Mobile), analyzing customer preferences & marketing trends, tracking competitors’ activities, providing customized products and attaining customer satisfaction & loyalty; proven abilities in managing P&L in established and start-up businesses. Excellent exposure in establishing organization, distribution channel, processes and team; Ensuring effective turnaround for organizations going through a lean period. Capable in forging global business partnerships & lead cross-functional teams in B2C & B2B domains in domestic and international environments. Managing B2B & B2C business operations in Mobile handset, solar products, DTH (FTA), adhesive and sealants, stationary products, beauty & healthcare products, detergents, etc. Managing brand operations like Vicks, Ariel, Tide, Ezee, Pantene, Head & Shoulder, Olay, Fevicol, Fevikwik, Mseal, Acron, Beetel STB, etc.