Rajesh Pawar Email and Phone Number

Handling MH, Telangana and Andhra Pradesh

Responsible for fetching the sales from “Zero” Base. Achieved turnover of 4.2cr in one year. Develop Sales Forecasts for all SKUs based on trends and plan schemes, promotions. Develop channel strategy for geography assigned & Plan TM Spend Budgets for territory in consultation with ZBM. Ensure distributor claims are settled in time by proper scrutiny and on field verification, Ensure retention of distributors. Coverage enhancement Tracking and Development. Ensure recruitment/availability/retention of manpower as per plan and monitor their performance to achieve goals by identifying strengths of members and assigning tasks based on strengths. Ensure average daily billing frequency as per target by tracking payments, claims and returns. Track & Report activities of competition, Develop strong market intelligence and monitor competitor activities on trade channel related matters and proactively provide feedback to Trade Marketing team. Streamlined operational efficiencies by delivering recommendations for knowledge-base processes and procedures. Identified and pursued valuable business opportunities to generate new company revenue and improve bottom line profit. Developed and promoted successful company sales and account management personnel into leadership positions to drive company growth.

Responsible for fetching the sales from “Zero” Base. Achieved turnover of 3.5cr in one & half year. Established and administered annual budget with effective controls to prevent overages, minimize burn rate and support sustainability objectives. Reduced workflow inconsistencies by recruiting and hiring capable staff members. NPD, promotion and placement in the market. Pricing and Packaging Designing. Developing pricing of all the products with the help of management. Finalise suitable Ad Agency for Brand Planning. Activities carried out for promotion of products like POP, POS, BTL activities, etc. Develop sales team and design cost effective compensation. Give induction and sales training. Submitted monthly reports, including booking forecasts, monthly highlights. Attended trade shows and seminars to promote products and learn about industry developments. Expanded product distribution by adding more than 10 new distribution points in region, including convenience stores, distributors, retail supermarkets and food services. Collaborated cross-functionally with product development and production teams to improve designs and reduce costs. Carefully analyzed data to determine most effective sales strategies. Motivated and mentored sales employees to enhance presentation, negotiation and customer relations abilities.

Implemented, executed and strategically expanded business channel partnerships and program initiatives. Achieved 45% growth in Sales in 2 years through change in channel management. Monitored trends in customer buying habits, market conditions and competitor actions to adjust strategies and achieve sales goals. Helped sales and marketing team members continuously improve product knowledge, skill set and career-building potential by motivating strong revenue numbers and continued promotional success. Devised integrated plans to build brand awareness, sales pipelines and customer acquisition plans. Managed and motivated sales team to increase revenue 45% in 1 Year. Increased sales and brand exposure by developing new packaging, collateral, and sales materials and optimizing target audience reach. Compiled product, market and customer data to forecast accurate sales and profit numbers. Captured new customers by optimizing business strategies and launching products to diversify offerings.

Works as a Key Account Manager. Take care of key accounts such as Govt of Maharashtra (Agriculture Dept, Animal Husbandry, Irrigation Dept, etc) and Corporate Clients by providing solutions for promotion and advertising through our innovative media and 360 solutions.

• Responsible for individual as well as team goals/targets.• Schedules and coordinates flow of work within or between departments of manufacturing plant to expedite production.• Establishing priorities for specific customer orders, and revises schedule according to work order specifications.• Monitor the difference in forecasted Sales vs. Actual Sales and form action plans accordingly with executives.• Maintain professional internal and external effective working team relationships with all support departments.• Submission of weekly, monthly and quarterly sales reports to management and analyzing the same. Sales Planning:• Allocation of targets among the stockiest and executives.• Segmentation of customers, markets and products.• Arrangements and analysis of route visits of executives on monthly basis.Market development activities:• Identify events/segments, which require additional focus.• Various promotional activities at retail outlets.• Visits to new areas and conversion in orders (developing new routes)• Planning strategies for advertisements and promotions in new markets.• Arrange meetings with dealers and distributors for market development.• Planning of schemes on festive seasons.

• Preparing and Sending Quotations.• Attending Negotiation Meetings, follow ups & Closing the deals.• Keeping Documentation as per ISO procedures.• Preparing & submitting government and private institutional tenders.• Attending bid opening and arranging delivery and follow up. Also worked on export tender (Ethiopia).• Preparing and updating Client Lists, Job Lists, Work orders, Marketing Reports, Marketing Plans, etc. • Follow up with customer for PO, schedules, payments.