Rajesh Mehta

Rajesh Mehta Email and Phone Number

Brand & Business Builder , Strategy & Marketing Expert , Experience Across Multiple Categories @ Agora Marketing Advisory & Retail Solutions
Rajesh Mehta's Location
Mumbai, Maharashtra, India, India
Rajesh Mehta's Contact Details

Rajesh Mehta personal email

About Rajesh Mehta

Rajesh brings with him specialist experience in Leadership,Strategic planning ,Consumer products & services ,Financial services, Sports Leagues & Start-ups Marketing Strategy & execution,Brand Launches, Brand building & Maintaining ,Handling Advertising agencies & PR agencies,Media agencies , Media Planning and Buying. Proven track record in increasing Revenue,Brand scores, Market size and Market share across various product categories & Consumer segments.Relevant multi cultural, multi country,ethnic consumer understanding , knowledge on market dynamics , and an eye for spotting latent & active consumer trends. Core competencies include Team Building & Leadership , New Business Initiatives , Budgeting & Forecasting , Brand and / Product Management, Strategic Partnerships, Market Research, Digital Marketing.Strong analytical skills coupled with excellent Man management approach. Able to lead a cross functional global teams to drive & achieve the objective on hand. Strong business process understanding ,with keen eye on P&L.Have also led & handled revenue generation & marketing in South and South East Asia markets ( India,Indonesia, Malaysia, Singapore, Bangladesh, Nepal,Sri Lanka ).Travelled extensively across the world, with focus on ethnic marketing.Specialties: Relevant category experiences in - Beverages like Soft Drinks, Juices,Soft Drink concentrates -Milk Beverages,-Personal Care, -Color Cosmetics ,-Men's Grooming range,-Confectionery,-Snack Foods,-Bottled Mineral Water ,-Household Care Products,-Oral Care-Steel , -Adhesives -Anti-Termite products.- Money transfer- Lifestyle Grooming Programs- Start-ups- Sports Leagues- Nutraceutical & Wellness * Have won multiple awards for the organisations represented & also on a personal level. ( Please check the Awards section of this profile )* Highly admired & acknowledged by Industry , colleagues & business associates , as can be evident from the testimonials & recommendations

Rajesh Mehta's Current Company Details
Agora Marketing Advisory & Retail Solutions

Agora Marketing Advisory & Retail Solutions

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Brand & Business Builder , Strategy & Marketing Expert , Experience Across Multiple Categories
Employees:
1
Rajesh Mehta Work Experience Details
  • Agora Marketing Advisory & Retail Solutions
    Founder
    Agora Marketing Advisory & Retail Solutions Apr 2013 - Present
    Mumbai
    A boutique marketing advisory, engaged in serving clients that have multiple needs across the Strategy & Marketing value chain - Your Outsourced CMO - Helping Start-ups and mid sized organisations.Do check out the details at www.agoraconsultancy.com• Some of the Completed & Ongoing Projects – * A Client , who is a Leader in the Commercial Kitchen Equipments.* OneLife, Live it Right, is a range of Nutrition , Wellness and Beauty products. www.onelifeindia.in- Manage the P&L and the entire operation , as working Business Head* Successfully launched `Super Boxing League' ( SBL) ,in an exciting League format in India. Scheduled from 7th July till 12th August , 2017 on Sony ESPN , Sony ESPN HD , Sony Liv., as working Chief Operating Officer* Launched a very successful `Super Fight League' , Mixed Martial Arts ( MMA) in an exciting League Format in India for the first time, on Sony Max, Sony ESPN, Sony ESPN HD, Sony Liv , as working Chief Operating Officer* Market Research & Brand strategy for a Leading brand in `Beverages '.* Brand Strategy & Market Plan for a Start up in `Lifestyle Grooming Programs ‘* Brand & Marketing Strategy for an `International Education Institute' .* Organisation Restructuring & Marketing ( B2B ) of a `Marketing Services Organisation’* Expert Advice on `FMCG Sector ‘to various Fund Managers, Clients of a leading Stock Broking Firm.* Project based consulting on `Money Transfer Industry’ & `FMCG Industry ‘ ( Soft Drink Concentrate, Snack Foods, Cosmetics)- Organisation Restructuring - Marketing Strategy & Planning - Product & Brand Strategy- New Product Development - Media Planning & Execution- Forging Alliances- Celebrity Management & Bollywood Associations- Retail Solutions- Sales & Distribution
  • Onelife Nutriscience Pvt Ltd
    Business Head
    Onelife Nutriscience Pvt Ltd Aug 2018 - Apr 2019
    Mumbai, Maharashtra, India
    OneLife, Live it Right, is a range of Nutrition , Wellness and Beauty products. www.onelifeindia.in- Manage the P&L and the entire operation , as working Business Head
  • Super Boxing League
    Chief Operating Officer
    Super Boxing League Sep 2016 - Nov 2017
    Mumbai, Maharashtra, India
    Successfully launched `Super Boxing League' ( SBL) ,in an exciting League format in India. Scheduled from 7th July till 12th August , 2017 on Sony ESPN , Sony ESPN HD , Sony Liv., as working Chief Operating Officer
  • Super Fight League
    Chief Operating Officer
    Super Fight League Apr 2015 - Nov 2017
    Mumbai, Maharashtra, India
    * Launched a very successful `Super Fight League' , Mixed Martial Arts ( MMA) in an exciting League Format in India for the first time, on Sony Max, Sony ESPN, Sony ESPN HD, Sony Liv , as working Chief Operating Officer
  • Western Union
    Director- Marketing
    Western Union Apr 2008 - Dec 2012
    South & South East Asia
    - Generating Revenues & growing Remittances through Western Union.- Developing and Growing Western Union Brand making it a household name in the target segment.• Planned & Managed Global Campaign with Bollywood Blockbuster `Ra. One, with visibility across more than 100+ countries, which increased the revenue by around 20% compared to the target.• Essayed a stellar role in: o Leading Marketing Strategy & Operations for 10 countries of South & South East Asia Regiono Increasing revenues by making Western Union as the preferred choice of Money Transfero Executing Marketing Campaigns to roll out new products o Growing Brand Scores ( Brand awareness , Familiarity , customer count) and handling the regional budget, Agent's marketing budgetso Manage global corridor activations, Pricing and leading the Global India Task Forceo Mentoring teams through Matrix Organization Structureo Establishing India Agenda for the Central BI & Analytics Teamo Enhancing market share significantly in India, Indonesia, Malaysia
  • Emami Limited
    Vice President -Marketing
    Emami Limited Feb 2007 - Mar 2008
    Key Responsibilities include Start up cell focussing on launching New Brands/ new Categories , where Emami was not present,keeping in mind the brand fit, long term business potential and overall P&L considerations. Recognized for creating 4 Categories (Men’s Personal Products, Household Care, Premium Skin Care, Oral Care) -`Concept to Consumer’ Strategy
  • Pidilite Industries
    Head-Marketing
    Pidilite Industries Jul 2005 - Jan 2007
    In brief - Head -Marketing, for the leading adhesive brand `Fevicol'.Apart from this also handled Epoxies and Anti termite Products..Handled Media Planning and Buying for the Entire group.Meticulously led Marketing Operations for Adhesives & Wood Preservative Category Products.Credited for increasing the market size and boosting Market share of existing &new products.Pivotal in identifying and segmenting market at all possible clusters.
  • Rasna Group (Pioma Industries Limited)
    General Manager-Marketing
    Rasna Group (Pioma Industries Limited) Apr 1999 - Jun 2005
    Spearheaded all operations pertaining to marketing. Handled the functions of new product development and designing innovative short / long-term marketing strategies for brand positioning. Preparing and implementing the annual operating plans and budgets for marketing. Responsible for the revitalization and expansion of the soft drink concentrate category. Entry into other related beverages categories. All research related to consumers, trade, advertising and media. Monitoring media planning and buying activities. Conducting training programs for the Product Management Team.
  • Atco Healthcare
    Marketing Manager
    Atco Healthcare Nov 1998 - Mar 1999
    Headed the marketing function and was responsible for developing strategic marketing plans for bulk / consumer packs. Developed brand communication and advertising strategies. Coordinated with the sales team to ensure overall compliance to marketing plans and business objectives. Headed a team of 2 marketing professionals. Was in charge of training the sales force. Significant Achievements:• Spearheaded the launch activities for consumer packs.
  • Paramount Cosmetics Limited(Tips & Toes)
    Marketing Manager
    Paramount Cosmetics Limited(Tips & Toes) Sep 1994 - Oct 1998
    As Marketing Manager, designed and implemented marketing plans with a focus on boosting market share. Developed product mix while addressing existing / future market potential. Conducted training programs for the sales team. Conceptualized innovative trade and consumer schemes to ensure increased distribution and brand positioning. Was in charge of media management. Developed brand-wise communication and liaised with advertising agencies to design advertising strategies.Categories handled - Color Cosmetics , Skin Care, Men's Toiletries , Traditional Cosmetics
  • Mukand Industries Limited
    Executive Assistant To Director
    Mukand Industries Limited Jul 1990 - Jul 1994
    As Executive Assistant to Director, managed all activities relating to Capital Project monitoring and control. Developed product mix strategies based on market / contribution analysis. Monitored cost control activities and productivity improvement studies. Ensured compliance with various management and technical consultants. Coordinated with divisional heads, management and technical consultants and provided feedback to the Senior Vice President on related issues

Rajesh Mehta Skills

Strategy Marketing Strategy Brand Management Crm Integrated Marketing Product Management Business Strategy Advertising Marketing Communications Management Team Management Marketing Management Cross Functional Team Leadership Market Research Online Marketing Product Development Marketing Fmcg Strategic Planning Business Development Media Planning Leadership Public Relations Entrepreneurship Training Sales Promotions Retail Customer Insight Marketing Research P&l Management Digital Marketing Team Building Competitive Analysis Corporate Communications Project Planning Business Planning New Business Development Key Account Management Market Analysis Product Marketing Recruiting Cosmetics Team Leadership Budgets Segmentation Brand Development Negotiation Product Launch Start Ups

Rajesh Mehta Education Details

  • Shaw Academy
    Shaw Academy
    Distinction
  • Dahanukar Institute Of Management
    Dahanukar Institute Of Management
    Marketing
  • K.J.Somaiya College Of Engineering
    K.J.Somaiya College Of Engineering
    Production
  • Parle College
    Parle College
    Science

Frequently Asked Questions about Rajesh Mehta

What company does Rajesh Mehta work for?

Rajesh Mehta works for Agora Marketing Advisory & Retail Solutions

What is Rajesh Mehta's role at the current company?

Rajesh Mehta's current role is Brand & Business Builder , Strategy & Marketing Expert , Experience Across Multiple Categories.

What is Rajesh Mehta's email address?

Rajesh Mehta's email address is ra****@****ail.com

What schools did Rajesh Mehta attend?

Rajesh Mehta attended Shaw Academy, Dahanukar Institute Of Management, K.j.somaiya College Of Engineering, Parle College.

What are some of Rajesh Mehta's interests?

Rajesh Mehta has interest in Children, Table Tennis, Collecting Calendars, Trekking, Music, Movies, Golf, Gymming.

What skills is Rajesh Mehta known for?

Rajesh Mehta has skills like Strategy, Marketing Strategy, Brand Management, Crm, Integrated Marketing, Product Management, Business Strategy, Advertising, Marketing Communications, Management, Team Management, Marketing Management.

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