Rajesh Srinivasan Email & Phone Number

United States

Seattle, Washington, Us

Advisor and Investor in Noonum, a fintech SaaS provider that empowers institutional investors to reimagine investing

Santa Barbara, California, Us

I led a 330+ person cross-functional org to accelerate impact.com's (a partnership automation SaaS company) transformation to a SaaS + marketplace business, along with scaling its operations in preparation for its IPO. Key accomplishments: • Grew marketplace payments to partners to $2.2B with +31% annual growth.• Improved monthly cashflow from negative to positive within two quarters.

Seattle, Wa, Us

I ran Amazon Associates affiliate marketing (one of Amazon's largest paid demand generation channel), along with the technology that powered retail affiliate programs (Amazon Influencer Program, Amazon Promo Codes, Amazon Live, etc.) and broader referral marketing across Amazon. Key accomplishments: • Scaled $xxB Amazon Associates' attributed GMV by 3x in 4 years via technology scaling, product innovation, international launches.• Created/launched a new brand-creator marketplace to boost creator earnings, grow GMV, and transform program economics.• Globalized program namespace to enable cross-border earnings from a single account, first among Amazon consumer services.

Bellevue, Washington, Us

Original seed investor in 2015 in the formation of the company leading to IPO and successful exit in 2019 on Toronto stock exchange. POSaBIT is a financial technology company that provides a POS terminal set up in retail locations that is an easy way for consumers to acquire bitcoin.

Seattle, Wa, Us

Original seed investor in the formation of company. PlaceFull develops an online marketplace that connects event and party planners with trusted venues.

Redmond, Washington, Us

I ran 25-person PM team and partnered with 170+ member Engineering and Science teams to transform Microsoft's understanding of and engagement with consumer and business customers.• Created Microsoft's unified customer knowledge graph and real time decision system, Jarvis• Powered ML/AI based decisions on Jarvis for fraud prevention during purchase and usage, marketing campaigns, sales recommendations, personalization to improve engagement and monetization of surfaces like Windows, Office, XBox, Azure, Dynamics, Bing, and MSN.• Productized graph capabilities as part of Azure Cosmos DB in 2017.• Started the work to productize anti-fraud as a Sevice - launched as Dynamics 365 Fraud Protection in 2019.• Developed and launched customer 360 view and predictive opportunity conversion scores for Microsoft tele-sellers to improve sales effectiveness – work productized and launched as Dynamics 365 Customer Insights in 2019.

Redmond, Washington, Us

I led 15-member PM and Data Science & Analytics team and collaborated with 75-member engineering team to modernize Office client app development with data-driven insights• Conceived, built and delivered: 1) insights on health, usage and engagement, 2) exposure control and 3) A/B experimentation for Office client apps and services for the Office 2016 release.• Enabled Office client apps to build compelling features, ship continuously, and realize Office client subscription value proposition for customers, and drove the transformation of Office to dev-ops.

Redmond, Washington, Us

I led 7-member PM for customer productivity and user experience capabilities for Cosmos, one of the planet's largest big data storage and compute platform. • Built and launched a scalable Cosmos Front End to manage all access and interactions with the system. Migrated all workloads across Microsoft without any customer impacting issues.• Ran capacity strategy & plans for Cosmos, drove architecture improvements and cluster design to enable ~10x increase in storage and compute over three years. • Ideated and drove the vision to scale Cosmos to be the Microsoft-wide big data system, and subsequently productize as an external offering. Onboarded customer teams from all Business Units and Product Groups across Microsoft, and made Cosmos a company-wide platform. Established pricing model and charged back up to 35% of operating costs for the cluster in two years. My team went on to productize the service under the name Azure Data Lake which launched in 2016.

Redmond, Washington, Us

I led the work to develop division strategy with the leadership team comprised of General Managers and the VP leading the division. This strategy led to 3.5x revenue growth in three years. I drove acquisitions/licensing for the division - licensed new Data Leakage Prevention (DLP) technology, reduced licensing costs by $100M over three years by renegotiating deals. I also led ISV/IHV partnerships for the division - signed 10+ partnerships and announced at RSA 2009. I also drove v-next planning for the Forefront product family, working across the 1,000+ person organization.

Redmond, Washington, Us

I led PM team to understand enterprise customer scenarios for managing IT environments, and drove organic product improvements and acquisitions to deliver functionality across Windows, Windows Server and System Center to lower customers'​ TCO and improve agility. This work drove Infrastructure Optimization effort that is widely used by Microsoft to sell our products to customers, and to develop our products (http://www.microsoft.com/optimization/model/coreio.mspx). It also led to acquisitions of Softricity, Desktop Standard, Asset Metrix, and creation of Microsoft Desktop Optimization Pack (MDOP), fastest growing Software Assurance offering in Microsoft's history at that time.

Redmond, Washington, Us

I led PM work for Windows Vista UX extensibility - developed an UX extensibility framework, and collaborated across ~25 feature teams to build and ship all UX extensibility functionality in Windows Vista, and drove adoption with all OEMs (PC manufacturers) globally. The approach that focuses on providing customers with a clean, intuitive, familiar experience is used in all subsequent Windows releases, including Windows 11.

Kirkland, Wa, Us

Original seed investor. Shingl is a consumer services marketplace. It allows people to search and order, and businesses and service providers to list and offer services to customers.

Boston, Massachusetts, Us

I defined strategy for Global 1000 companies in telecommunication, software, information technology, automotive, airline, industrial and consumer goods industries. I developed a strategic framework to maximize cash generated from innovations, and an approach to determine financial impact of management levers during product development and launch; applied framework to firms in many industries to help drive revenue growth from innovations – work published in Harvard Business Review (Innovating for Cash, 2003) and as a book (Payback, 2006).

Round Rock, Texas, Us

I designed and implemented decision support system to optimize order fulfillment at one of Dell's newest factories – aimed at reducing cycle times, and enhancing quality and customer service level.

Chicago, Illinois, Us

I managed manufacturing of memory products with $20M annual sales for customers worldwide. In this role, I started with managing 5% of the fab's products, and my accountability grew to 20%+ of products in 18 months based on my performance and impact.

Chicago, Illinois, Us

I held engineering and product leadership roles in technology development, new product development and operations. I led a team of five senior engineers and researchers on an entrepreneurial effort to develop and commercialize a cutting-edge semiconductor packaging technology. I received three US Patents in semiconductor technology, and best paper award in Motorola Advanced Technology Symposium for our work and results.

Sm, Electrical Engineering & Computer Science

Sm, Management

M.S., Chemical Engineering

B. Tech., Chemical Engineering