- Strategizing & designing digital strategy of the organization. Projecting monthly/quarterly budget to achieve monthly/quarterly traffic, transactions and revenue etc. - Handling SEM, Social Media Marketing, Media buying, App & Affiliate campaigns and SEO for one of the top e-commerce brand in India. - Hands on working on tools like Google Ad words, Bing Ads, Facebook Ads, Search console etc.Running CPA, CPS campaigns on Google, Facebook & with partners as well.- Using Google analytics, Appsflyer to do campaign performance analysis.- Working on CMS & CRM tools (Customer segmentation, Email, SMS, Webpush, Notifications etc).

- Handling SEM, Social Media & App campaigns for one of the top e-commerce brand in women apparel. - Expertise in shopping campaigns & dynamic remarketing campaigns.- Handling all aspects of keyword research, landing page optimization, conversion rate etc. - Handing a good amount of monthly budget.

- Managing PPC campaigns across all networks for the top universities, colleges & institutes etc in India.- Managing a team of 4 people.- Account management & client servicing.- Expertise in handling high budget clients.- Expertise in lead generation & achieving the targeted CPL.- Handling paid campaigns on Google, Bing, Facebook, Ad roll, LinkedIn etc.

- Managing PPC Campaigns for the top travel companies in the USA, specially maintaining the flights (domestic) segment.- Handling paid campaigns in Google, Bing, Looksmart, Leadimpact etc.- Excellence in campaign optimization, keyword research, ad copy writing & ad optimization, landing page testing etc.- Always reaching the targeted conversion & CPA Goals.- Setting up new campaigns with assurance to achieve organization’s goals. Understand client objectives to strategize the campaign implementation, including optimization methods, growth areas.

- Analysis of Account Performance (Impressions, Clicks, CTR, Conversion Rate, Sales, Actions, Cost per Action, etc.) in order to make best Optimization.- Keyword research for maximizing the relevant traffic on client’s website, new keywords and negative keywords.- Worked on USA’s top e-commerce clients.