Strategy/ Business Transformation leader with 14 years of rich experience in industry and consulting across FMCG, Durables, Retail and Automotive sectors.Presently, part of the leadership team at PETRONAS Lubricants India heading the strategy to drive growth and profitability through existing and new business opportunities. Prior to this, I headed the Commercial Vehicle and Functional fluids range (B2C) alongwith the entire Automotive OEM portfolio (B2B) for PETRONAS Lubricants which involved managing the P&L for a large portfolio covering a mix of PETRONAS brands as well as key OEM brands (incl CNHi, Sonalika, Bosch, Tata Motors, Fiat, Maruti etc).Earlier, was also part of the core strategy team driving the transformation of the Retail (B2C) business of PETRONAS Lubricants in India. Additionally, I have 5+ years of hands-on strategy / operational consulting experience at Tata Strategic Management Group, a leading Indian management consulting firm. I have significant exposure working with CXO level professionals, in both market leader as well as challenger brands. My experience spans a wide variety of topics such as: 1) Large S&D/ Route-to-market transformations in both an urban / rural context2) Marketing/ Trade Marketing strategy to drive sustainable growth3) Entry / Growth Strategy for large Indian/ MNC organizations4) Profitability improvement through product, manufacturing and supply chain optimization5) Structured PMO to facilitate formation of a JV between large MNCs6) New opportunity assessments and Strategic Business PlanningI have significant experience working with cross-functional teams, managing key stake-holders and driving change management across organizations.