Rakesh Reddy
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Rakesh Reddy Email & Phone Number

Location: Bangalore Urban, Karnataka, India 7 work roles 4 schools
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Role
Head of Product and Marketing Strategy
Location
Bangalore Urban, Karnataka, India
Company size

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Rakesh Reddy is listed as Head of Product and Marketing Strategy at OneStrategy.digital- Growth Marketing, Brand Strategy & Automations, a with 10 employees, based in Bangalore Urban, Karnataka, India. AeroLeads shows a matched LinkedIn profile for Rakesh Reddy.

Rakesh Reddy previously worked as Head of Product & Marketing Strategy at Onestrategy.Digital- Growth Marketing, Brand Strategy & Automations and Head of Marketing & Branding at Paintmywalls.In. Rakesh Reddy holds Master'S Degree- Executive Program, Marketing/Marketing Management, General from Indian Institute Of Management, Kozhikode.

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OneStrategy.digital- Growth Marketing, Brand Strategy & Automations

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Profile bio

About Rakesh Reddy

A seasoned branding & marketing professional with over 11 years of experience and a proven track record in various areas of marketing and brand communication, including marketing strategy, product development, innovation, and business development. With experience spaning across companies such as TCS, Flipkart, and PaintMyWalls.in & More.My expertise lies in creating growth and enhancing customer retention through effective brand communication that engages audiences and aligns with clients' core goals. My specialties include brand management, integrated marketing campaigns, digital marketing (SEM, SEO, social media ads), product management, new product development, demand generation, media planning and buying, advertising, ATL and BTL promotions, strategic alliances, and more.Let's connect to explore opportunities for growth and success.

Listed skills include User Interface Design, User Experience, Strategic Planning, Brand Management, and 34 others.

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OneStrategy.digital- Growth Marketing, Brand Strategy & Automations
Onestrategy.Digital- Growth Marketing, Brand Strategy & Automations
Head of Product and Marketing Strategy
Karnataka, India
Employees
10
AeroLeads page
7 roles

Rakesh Reddy work experience

A career timeline built from the work history available for this profile.

Head Of Product & Marketing Strategy

Current

Bengaluru, Karnataka, India

After a successful journey with PaintMyWalls.in It's time to get into the shoes of entrepreneurship journey once again with OneStrategy.Digital. OneStrategy has numerous brands in nascent stage and its time to make them fly. Current Brands working on Magik.Chat, MakeYourStore.Online, ViaNotify & More

Jul 2020 - Present

Head Of Marketing & Branding

Bengaluru, Karnataka, India

Heading Team of 12 members with key responsibilities such as Demand generation campaign operations across branches - Bangalore, Mumbai, Hyderabad, Kerala. Enabling integrated global Omni-channel demand generation campaigns Through Various Sources like SEM, SEO, Facebook Ads & more.- Develop and implement an integrated communication strategy aligned with marketing seasonal initiatives.-Alliance Partnerships with Big Brands such as HyperCity (Now Big Bazar), Spar HyperMarket, Titan Eye Showrooms & More to improve the branding with Exclusive Offers & Discounts.- Developed Strong Affiliate Lead Sources from Interior Designer Companies.- Create reports and analytics on demand generation performance; including dashboards, campaign metrics, costing and attribution across marketing campaigns/channels (Short Text Promotions, email marketing, trade shows & hosted events, digital advertising, social media, website, content, landing pages, etc)- Design and drive innovative consumer experience with an effective marketing mix - Analyze customer flow to ease user journey on the website. Work closely with IT team to provide seamless experience online. - Develop effective and efficient media strategy, planning and buying working with external agencies and aligned with regional strategy. Conduct post-campaign analysis and evaluation.- Use automation techniques of zoho automation & workflows to solve business problems. - Own end-to-end lead funnel, including implementation, lead flow/distribution, lead follow up processes, documentation, adoption of best practices, training, and measurement.- Develop lead generation/campaign objectives, goals, and metrics, and define best practices, standards, and processes to drive successful customer acquisition and funnel conversionLoyalty & Membership engagement :- Create and drive highly personalized end-to-end member journeys to drive member engagement, upsell, retention plans/promotions.& more.

Jul 2018 - Jul 2020

Manager- Marketing & Branding

Bengaluru Area, India

Part of the Core leadership team working closely with the Director and other functional heads in defining and executing the B2C business model.- Responsible for complete rebranding starting from creating new logo, website, SEM Campaigns & More to bring the fresh feel with user-centric and attractive features to grab customer attention.- Responsible for building a consumer-centric, lean, frugal and highly effective marketing function and to help build a differentiated B2B, B2C marketing roadmap on the platform through content and engagement led campaigns/programs.- Lead offline and online Marketing programs, Consumer & Competitor research, PR (Customer Testimonials) and co-marketing programs with Alliance/partner brands- Kids Kouch, Spar Hyper Market & more.- Responsible in creating Annual Marketing Strategy and execution with ROI Metrics in line with Organization goals.- Work with the Management team to define AOP, Marketing Strategy, Organization Structure and Budgets.- Support the Sales function at an overall Brand level and at State levels, own and deliver on go-to market plans. - Own and execute Promotions, manage Content strategy and annual calendar of activities.- Joint Owner of CRM and Sales strategy and execution plan. - Develop and execute on ATL & BTL marketing programs and activities based on ROI/Competition Analysis.- Conceptualize and execute on new product launches - ISHTA & Warna (Stencil & Designer Walls) as a revenue stream.- Help define the Product Roadmap from a Marketing & Sales Perspective. - Deliver on Marketing Metrics, including return on investment on campaigns and effectiveness of responses.

Jun 2017 - Jun 2018

Co-Founder

Bangalore,Karnataka

Responsible for: Brand Management, Integrated Marketing Campaigns, Digital Marketing, Product management, New Product Development, Demand generation, Media planning and Buying, Advertising, BTL promotions, Strategic Alliances, Mutual Relationships

Feb 2016 - Jul 2017

Human Resources Recruiting Specialist

Bengaluru Area, India

Jun 2012 - Oct 2012
4 education records

Rakesh Reddy education

High School

Cathedral High School,Bangalore
FAQ

Frequently asked questions about Rakesh Reddy

Quick answers generated from the profile data available on this page.

What company does Rakesh Reddy work for?

Rakesh Reddy works for OneStrategy.digital- Growth Marketing, Brand Strategy & Automations.

What is Rakesh Reddy's role at OneStrategy.digital- Growth Marketing, Brand Strategy & Automations?

Rakesh Reddy is listed as Head of Product and Marketing Strategy at OneStrategy.digital- Growth Marketing, Brand Strategy & Automations.

Where is Rakesh Reddy based?

Rakesh Reddy is based in Bangalore Urban, Karnataka, India while working with OneStrategy.digital- Growth Marketing, Brand Strategy & Automations.

What companies has Rakesh Reddy worked for?

Rakesh Reddy has worked for Onestrategy.Digital- Growth Marketing, Brand Strategy & Automations, Paintmywalls.In, Oneloop Websolutions Pvt Ltd, Tata Consultancy Services, and Flipkart India.

How can I contact Rakesh Reddy?

You can use AeroLeads to view verified contact signals for Rakesh Reddy at OneStrategy.digital- Growth Marketing, Brand Strategy & Automations, including work email, phone, and LinkedIn data when available.

What schools did Rakesh Reddy attend?

Rakesh Reddy holds Master'S Degree- Executive Program, Marketing/Marketing Management, General from Indian Institute Of Management, Kozhikode.

What skills is Rakesh Reddy known for?

Rakesh Reddy is listed with skills including User Interface Design, User Experience, Strategic Planning, Brand Management, Brand Development, Branding And Identity, Leadership, and Online Advertising.

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