Experienced and results-driven Regional Sales Manager with a proven track record in driving sales and achieving business objectives. I am currently responsible for overseeing sales and marketing operations in the North Gujarat, Kutch, and part of Saurashtra region (Surendranagar & Morbi District)Key Responsibilities:~Sales Leadership: Provide strategic direction and leadership to a team of 5 Territory Managers and 30 Market Development Officers (MDOs). Develop and implement sales strategies, setting clear objectives, and ensuring alignment with overall company goals.~Territory Management: Efficiently manage the assigned regions, including North Gujarat, Kutch, and part of Saurashtra. Analyze market trends, customer needs, and competitor activities to identify growth opportunities and develop action plans for maximizing sales.~Team Development: Mentor and coach the Territory Managers and MDOs to enhance their sales skills, product knowledge, and customer relationship management abilities. Conduct regular performance evaluations, provide constructive feedback, and implement training programs to improve overall team performance.~Relationship Building: Establish and maintain strong relationships with key customers, distributors, and partners in the assigned regions. Collaborate with cross-functional teams such as marketing, product development, and operations to ensure effective coordination and execution of sales strategies.~Sales Forecasting and Reporting: Utilize data analysis and market insights to forecast sales trends, monitor performance metrics, and generate accurate sales reports. Identify areas for improvement and implement corrective actions to meet or exceed sales targets.~Market Intelligence: Stay updated on industry trends, competitor activities, and market dynamics to identify emerging opportunities and challenges. Utilize this knowledge to develop innovative sales approaches, refine product positioning, and drive market penetration.

In this role I am handing a business of ₹400 Million.• Launched nurture retail platform in Madhya Pradesh, Rajasthan & UP-East , building a marketplace business from the ground up, including both sales and product supply from 0 to 1• Successfully onboarded more than 18000 verified retailers to the platform, driving demand generation and increasing revenue growth• Established and managed relationships with over 20+ sellers on the platform, creating a robust supply chain to support business growth• Led a team of 50+ executives and managers in the Indore Region, hiring, training and managing the team to deliver exceptional results• Achieved responsibility for P&L, growth, and profitability of the Region, delivering consistent results and driving revenue growth• Developed and executed strategic initiatives to increase the contribution margin, driving uptake and profitability for the business• Established a gig economy in Agri-tech from rural areas, driving greater efficiency and delivering cost savings for the business• Collaborated with all stakeholders, including Product, Legal, HR, Marketing, and Customer Experience, to ensure a great employee and customer experience

In this role I was responsible for managing channel activities in two states, Madhya Pradesh and Rajasthan. In this role, I have launched the Nurture retail platform in MP, Rajasthan, and UP-East and onboarded 15,000+ retailers to the platform. Additionally, I have led the implementation of a new go-to-market strategy to drive growth across territories, regions, and zones.I work closely with marketing teams to implement market leadership strategies and monitor progress and success with every ASM/TM/TSO. I have also played a key role in implementing and supporting the organization's digital app initiative to increase efficiency and effectiveness through data-driven actions.To enable the execution of our go-to-market strategy, I have established enablers such as processes and tools. Additionally, I interface with crop teams on crop strategy implications and align go-to-market efforts with crop growth ambitions through the territory team.I continuously monitor progress and business impact and provide thought leadership in go-to-market initiatives. I draw on inputs from other industries on go-to-market models and best practices to improve our approach.As part of my work, I built a team of 100 people for the smooth beginning of Nurture retail and successfully piloted the Nurture retail platform in MP. I expanded the platform to Rajasthan and appointed 12,000 retailers. I also hired and trained a team of 100 CAs for Nurture retail.I successfully implemented Project Eagle to penetrate untouched markets and crops and hired 13 TSO to align with marketing and capture untapped business. As a result of my efforts, I was recognized with the Global recognition award OpenAg from UPL for Mandi Leadership.

In this role handling Business of ₹180 Million.With nearly 9 years of experience in the agricultural industry, I have had the privilege of working with Syngenta in various regions including Bihar, JH, and UP. Currently, I am serving as a Senior Territory Manager in the Rajkot area for Syngenta ICS business, where I am responsible for sales of CP, FC & Veg products.Throughout my career, I have worked with different types of crops and market dynamics, which has given me a deep understanding of the agricultural value chain. As a Territory Manager in the East and West Central regions, I had the opportunity to work with key crops such as Rice, Wheat, Corn, S.Cane, Veg, Mango, Pomo, Cotton, Soya, Pulses, Ground Nut & Potato.In 2015, I successfully piloted Syngenta GTM in Rajkot, which was an excellent exposure for me in terms of managing and executing a new project successfully. I have developed skills in coordinating strategy planning and business development activities for agri-businesses. Furthermore, I understand the rural market structure and cropping patterns through intensive farmer campaigns, which helps me to identify viable segments of crops.In my current role, I am proficient in matching product profiles to fit market requirements and pursuing products from all product evaluation trials. My experience in the industry has enabled me to devise and implement innovative marketing and communication strategies in a rapidly changing industry.As a decisive leader, I have optimized the complete range of products and services to Syngenta's valued clientele while investigating new business opportunities and maximizing its competitive strength for long-term success. I am eager to seek challenging assignments and responsibilities with an opportunity for growth and career advancement. I am committed to making a sound position in the corporate world and working enthusiastically in a team to achieve the organization/MNC's goal with devotion and hard work.

• Looking after more than 100 Million of ICS portfolio (CP, VEG & FC)• Market and Business development of CP, VEG ,FC & Planning to introduce the products in new area with better network.• Sales and Distribution Management, Development of network with the highest level of penetration.• Training and motivating the sales team to have greater contact with the farmers for product promotions with strong presence in the rural markets of Rajkot Area.• Organizing programs in Rural for positioning of products

• Commercial Support to Sales team• Looking after the commercials of three states Bihar, JH & UP-East.• Directly reporting to Zonal Manager (Sales).• Supportive role for analysis of sales and collection related data to ensure its correctness and ensure that data were entered timely in SAP System. Preparing various MIS relating to Sales and Debtors like Debtors Aging analysis, Provisions Commercial. Issuance of credit notes.• To ensure proper accounting for various types of collection received from customers.• Providing timely & accurate reports relating to debtors outstanding, Collection analysis.• Monthly, Quarterly, half yearly & yearly provision entries as per norms prescribe i.e. Bad Debts.• To ensure that monthly statement of accounts sent to customers as well as sales executives and differences if any are resolved immediately.• Giving Support on accounting related issue to more than 300 Distributers.• Providing monthly attendance of Field staff to HO.• Keeping track on Expenses of Sales team which consist of approx. 100 Field Associate.• Providing weekly Report on collection, Sales & Stock to sales team.• Providing Quarterly Balance Confirmation from Distributers to HO.• Liaison with different government departments and agricultural institutions.