Ralf Fuss / Mind Email & Phone Number

Berlin, DE

Europe, Asia

Working on brand strategy and creative communications assignments with agencies like (Media)Monks, Innocean, or OMD on MINI, BMW and KIA globally, or Porsche in China.Worked with my partners in our Shanghai based 'Module' boutique agency on clients like Lotus, Porsche or trip.com from abroad.Additionally doing regular consulting assignments in the space of.

Shanghai, China

Co-Founder/ Partner and head of the strategy department at communications agency Module. We are fluid problem solvers with a network of senior communications specialists across disciplines with offices and collaborators in Shanghai, Nanjing, Beijing, and across the world. We were helping Geely owned Lotus Cars in its global brand roll-out, its creative.

Shanghai, China

Strategy, Creative Planning, Brand Consulting/ Brand Building, Strategy Sprints, Business and Marketing Transformation.I worked for global brands in China by also scaling my strategy power via whatsnextnow, a EU based independent expert network of very senior strategists, consultants, product developers, CX specialists, coders, and creatives.During that.

Beijing City, China

Headed a brilliant team of consultants in the most vibrant market of the world in the areas of marketing transformation, organizational change, and digital innovation. Clients: Audi brand, Volkswagen Group China. I led Volkswagen Group China's culture communication strategy and the ideation of programming, as well as the development of a new ‘Marketing.

Berlin, Beijing, Shanghai, Hong Kong

Global Interim Strategy & Innovation work in Head of Strategy roles, for example: R/GA Berlin, Start Design London, DDB Berlin, DDB Shanghai, Jung von Matt (Jv2M) Shanghai, Ogilvy Shanghai, Grey Beijing, DigitasLBi Hong Kong, Greenkern Beijing.During this time I worked with clients like Audi, Volkswagen International, SAIC Volkswagen, Borgward, Gucci.

Beijing City, China

I led the Strategy Consulting and Brand Development team for clients like Volkswagen China, Volkswagen Hong Kong, Volkswagen Financial Services China, Skoda China. I redefined the Volkswagen brand in China together with the brand's strategy director. I also built sustainability initiatives for the Volkswagen brand in the country and developed the comms and.

Berlin/ Beijing/ Philadelphia/ Paris/ Vienna/ Tokyo

International Brand & Communications Director and change agent for a number of high profile agencies and clients.Agency roster includes: Razorfish (Berlin, Frankfurt, Philadelphia), Greenkern (Berlin/ Beijing), Saatchi & Saatchi + Duke (Paris), Diffferent (Berlin), DDB Germany, Plantage (Berlin), Rapp Collins Germany, Jung von Matt/ next (Hamburg), Syzygy.

Frankfurt Am Main Area, Germany

Leading the agency's strategy and CRM departments. Responsible for online brand leadership. Clients: Opel/ General Motors Europe, Saab, Microsoft, Nestlé Nestea, Glenfiddich.I developed a completely new SEO/ SEM strategy for Opel international. I also built successful digital initiatives for a brand that then was still very much based in the old world of.

Berlin

Led the strategic planning and design strategy team.Clients: Berlin’s home-grown eyeglasses brand ic! berlin, Foundation IVZ, the German Film Academy, the world’s leading music software maker Native Instruments, or Germany’s biggest finance group Sparkasse.Built a new communications strategy for the world leader in music software, Native Instruments.

Berlin Area, Germany

Head of the planning department of this Berlin hot shop. Clients: Ferrero, Fisherman’s Friend, Aasics Europe, Degussa.Won Ferrero in a bold move by advising them to do away with their old, too clean, brand image and rather go associating themselves with much more contemporary sports, e.g., Formula 1 and boxing.

Integrated joint-venture of TBWA Berlin Advertising and ‘im stall’ Branding & Multimedia Consultancy. Head of brand consulting and planning unit. Clients: Kraft Foods, Renault International, West LB, N24.Responsible for the rollout of Renault's first strategic digitalisation initiative in a pan-european context.Also developed a ‘cool’ sub brand for West.

Helped to build strategic planning in the agency as well as working as a consult at the predecessor of Scholz & Friends Consulting (Market Lab).Clients: Deutsche Bank, Mercedes-Benz, Sony Music, Discovery Channel, Gruner + Jahr, Tchibo, RTL.

Built major comms brand and comms strategies for all of Reemtsma tobacco brands. Worked with the brand and marketing team as well as up to board level. Other clients: Dragoco, Bayer Schering.

->Management, event planning, artist booking for UdK (University of the Arts) Berlin->Coordinator of international architecture competitions of the city of Berlin in the context of reuniting the once separated capital->Product manager and A&R at Klangräume Music in the Jazz and Art scene of former East Berlin, selected artists, designed product concepts.

Master'S Degree, Cultural Management

Activities and Societies: International internships. First cultural management jobs as part of the curriculum.

Bachelor'S Degree, Concert Pianist, Teaching, Musicology.

Activities and Societies: Chamber Music, Theatre Music, Piano Teaching

Classes In Piano And Musicology

Activities and Societies: Nine months residence in London for music and language studies.

Diverse Classes In Piano And Musicology

Activities and Societies: One year residence and additional stays in the U.S. for music and language studies.

Education record