Alison Ball Email and Phone Number
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Alison Ball is a Manager, Global Marketing and Digital Personalization Operations at Marriott International. She possess expertise in email marketing, email strategy, html emails, basic html, loyalty programs and 27 more skills.
Marriott International
View- Website:
- marriott.com
- Employees:
- 206259
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Manager, Global Marketing And Digital Personalization OperationsMarriott InternationalAustin, Tx, Us -
Manager, Member And Guest CommunicationsMarriott International Jan 2019 - PresentAustin, Texas AreaDepartment lead and operations strategist with oversight of team facilitating email marketing for hotel marketing professionals at the enterprise, partner, brand, continent, region, and property level including scheduling, audience targeting, creative QA and deployment fulfillment. Ensure marketing conforms to requirements laid out in international anti-spam legislation. Review and analyze email marketing performance. Manage relationship with multiple third party vendors for creative, production, and delivery of email marketing campaigns. Manage loyalty offer-generation team, assist in their operation and the platform development. -
Manager, Global Marketing And Digital Personalization OperationsMarriott International 2016 - PresentAustin, Texas AreaManage teams for the Global Marketing Operations (GMO) and the Digital Personalization Operations departments. Hire and train new team members. Create and maintain departmental documentation.- GMO: Department lead and operations strategist with oversight of team facilitating blast marketing for hotel marketing professionals at the enterprise, brand, division, region, and property level including scheduling, audience targeting, creative QA and deployment fulfillment. Ensured marketing conformed to requirements laid out in international anti-spam legislation. Managed the relationship with third party vendors, including Acxiom, Wunderman, and Marlin. - Digital Personalization Operations: Department lead and operations strategist with oversight of team facilitating digital marketing for both Starwood and Marriott. Responsible for coordinating the marketing operations. Support personalization marketing operations to include categorizing past and present marketing offers, managing the addition of offers to our offer library and coordinating with third party vendors, including Acxiom and Domani. Accountable for all aspects of marketing operations loading and updating marketing offers across all channels, including banner and text ads. Provide extensive reporting results and ad hoc projects on a daily, weekly and monthly basis. -
Specialist, Global Marketing And Digital Personalization OperationsMarriott International 2013 - 2016Austin, Texas AreaManage local Global Marketing (GMO) and Digital Personalization Operations teams, including hiring and training new team members. Create and maintain departmental documentation.- GMO: Facilitated email and direct mail marketing for regional and local hotel marketing professionals including scheduling, audience targeting, creative QA and deployment fulfillment. Ensured marketing conformed to requirements laid out in international anti-spam legislation. - Digital Personalization Operations: Support personalization marketing operations to include categorizing past and present marketing offers, managing the addition of offers to our offer library and coordinating with third party vendors. Accountable for all aspects of marketing operations loading and updating marketing offers across all channels, including banner and text ads. -
Coordinator, Global Marketing OperationsMarriott International 2010 - 2013Austin, Texas AreaSupport email deployments, operational aspects, and segmentation needs of marketing promotions and campaigns for Brands, Divisional and Regional Field Marketing, SPG, SPP/Meeting Planner, and individual properties. Create and maintain promotion codes, registration codes, bonus codes, award ids, and source codes for promotions. Create Terms and Conditions for offers. QA and facilitate Special Offer Placement process for SPG.com, branded websites, AAA and StarwoodPro.com. Reporting for email campaigns, including delivered emails, opens, click-throughs, and opt-outs. -
Member Account Integrity Specialist, Starwood Preferred Guest ProgramMarriott International 2007 - 2010Austin, Texas AreaInvestigate fraud in Hotels and Customer Contact Centers (CCCs). Process multiple reports: High Stay report to search for fraud by hotel employees, CCC employees, and member fraud. Review and audit SPG accounts. Assist Hotels, SPG Associates, Supervisors, and others with SPG fraud related questions. Working relationship with Starwood Legal department, Consumer Affairs department and the VIPs of the SPG Loyalty Program. Maintain database of issues. Work with SPG to resolve reoccurring problems within the SPG Program. For example, the amount of goodwill gestures Starpoints offered to SPG Members. -
Payroll LeadMarriott International 2006 - 2007Austin, Texas AreaProcess bi-weekly payroll. Maintain and process attendance records, including approve time off requests. Assist associates with any inquiries. Complete employment verification requests. Close working relationship with Human Resources department. Process medical leave. Create and maintain reports, including ad hoc reports for managers and corporate office (daily, weekly and monthly). -
Member Account Integrity Specialist, Starwood Preferred Guest ProgramMarriott International 2004 - 2006Austin, Texas AreaInvestigate fraud in Hotels and Customer Contact Centers (CCCs). Process multiple reports: High Stay report to search for fraud by hotel employees, CCC employees, and member fraud. Review and audit SPG accounts. Assist Hotels, SPG Associates, Supervisors, and others with SPG fraud related questions. Working relationship with Starwood Legal department, Consumer Affairs department and the VIPs of the SPG Loyalty Program. Maintain database of issues. Work with SPG to resolve reoccurring problems within the SPG Program. For example, the amount of goodwill gestures Starpoints offered to SPG Members. -
Payroll LeadMarriott International 1999 - 2004Austin, Texas AreaProcess bi-weekly payroll. Maintain and process attendance records, including approve time off requests. Assist associates with any inquiries. Complete employment verification requests. Close working relationship with Human Resources department. Process medical leave. Create and maintain reports, including ad hoc reports for managers and corporate office (daily, weekly and monthly). -
Back-Up SupervisorMarriott International 1998 - 2001Austin, Texas AreaManage General Reservation teams while primary Supervisor is out of the office. Assist customers with inquiries/concerns escalated to management for resolution. Interact with hotel management to relay information and facilitate resolution. Assisted training classes. -
Reservation Sales Support Specialist (Rsss)Marriott International 1998 - 1999Austin, Texas AreaAssist associates and customers regarding making and processing reservations. Maintained attendance records for associates and supervisors. Maintain call volume. Prepare check-in sheets for the next day. Maintain associates work records. -
General Reservations And Core Resort AssociateMarriott International 1997 - 1998Austin, Texas AreaAssist guests over the phone with reservations, including specialized area: Resorts in Hawaii and French Polynesia . Assisted training classes. Checked confirmation sheets for Training and other Supervisors. -
Assistant ManagerThe Bazaar 1994 - 1996Austin, Texas Area
Alison Ball Skills
Alison Ball Education Details
Frequently Asked Questions about Alison Ball
What company does Alison Ball work for?
Alison Ball works for Marriott International
What is Alison Ball's role at the current company?
Alison Ball's current role is Manager, Global Marketing and Digital Personalization Operations.
What is Alison Ball's email address?
Alison Ball's email address is al****@****els.com
What is Alison Ball's direct phone number?
Alison Ball's direct phone number is (888) 236*****
What schools did Alison Ball attend?
Alison Ball attended The University Of Texas At Austin.
What skills is Alison Ball known for?
Alison Ball has skills like Email Marketing, Email Strategy, Html Emails, Basic Html, Loyalty Programs, Reporting And Analysis, Direct Mail Campaigns, Direct Marketing, Digital Marketing, Web Content Management, Copy Editing, Project Management.
Who are Alison Ball's colleagues?
Alison Ball's colleagues are Vadim Plavnik, Landon Jack, Juan Rizo, Amit Bhattacharjee, Eloise Sanchez, Don Verde, Jenny A.
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