Marketing Consultant
Current
Freelance
Apr 2024 - Present
AeroLeads people directory · profile
Ralph Tan Email & Phone Number
Freelance Marketing Consultant & Business Development Strategist. Product Developer. Tea and Coffee Enthusiast, Founder, Jacob's Well Chai & New Manila Running Club | Entrepreneur | Church Volunteer
at
Freelance
LinkedIn matched
✓ Verified Jul 2026
3 data sources
Profile completeness 100%
Current company
Freelance
Role
Freelance Marketing Consultant & Business Development Strategist. Product Developer. Tea and Coffee Enthusiast, Founder, Jacob's Well Chai & New Manila Running Club | Entrepreneur | Church Volunteer
Location
Metro Manila, National Capital Region, Philippines
Who is Ralph Tan? Overview
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Quick answer
Ralph Tan is listed as Freelance Marketing Consultant & Business Development Strategist. Product Developer. Tea and Coffee Enthusiast, Founder, Jacob's Well Chai & New Manila Running Club | Entrepreneur | Church Volunteer at Freelance, based in Metro Manila, National Capital Region, Philippines. AeroLeads shows a matched LinkedIn profile for Ralph Tan.
Ralph Tan previously worked as Marketing Consultant at Freelance and Tea Drinking Lifestyle Advocate at Jacob'S Well Chai Artisanal Foods. Ralph Tan holds Bachelor, Marketing Management from University Of Sto. Tomas.
Profile bio
About Ralph Tan
Tea and tea drinking lifestyle advocate. I began my career in FMCG, where I held various positions in Key Accounts Management, Distributor Accounts Management, and Shopper Marketing. My journey then led me to immerse myself in the dynamic world of cafes and coffee, heading product development for Bo's Coffee. In this role, I also served as the "Coffee Guy," fostering strong relationships with coffee farmers and the local farming community to source indigenous ingredients to connect them with the market. Returning to brand marketing, I had the privilege of becoming the first Brand Manager of Hydro Flask Philippines with the Primer Group of Companies.Before committing full-time to Jacob's Well Chai, I wore many hats - from being an on-call assistant chef for various start-up food concepts and bars to an SCAE (Specialty Coffee Association of Europe) coffee trainer, photographer, writer, musician, and marketing consultant.Presently, I proudly serve as the CEO of Jacob's Well Chai Artisanal Foods. Our standout product is the Jacob's Well Masala Chai concentrate, the first and only handmade, preservative-free masala chai concentrate in the market. Our mission is to craft thoughtful food products that prioritize health and wellness, craftsmanship, and trust.
Listed skills include Trade Marketing, Market Research, Fmcg, Key Account Development, and 16 others.
Current workplace
Ralph Tan's current company
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Freelance
8 roles
Ralph Tan work experience
A career timeline built from the work history available for this profile.
Tea Drinking Lifestyle Advocate
Current
Jacob'S Well Chai Artisanal Foods
Jun 2017 - Present
Founder
Current
Jacob'S Well Brewing, Co.
Jacob's Well is a food and beverage company. Its goal is to excite the Filipino palate by producing, developing, and brewing healthier beverage concoctions. We are currently supplying coffee shops, online resellers, and home-users.
Jun 2017 - Present
Coffee Specialist
Bo'S Coffee (Ws & Landin, Inc.)
Putting the spotlight on Philippine coffee.
Oct 2015 - Oct 2017
Head Of Coffee Development And Shared Values Department
Bo'S Coffee
It is both my professional and personal vision to help elevate the quality of our Philippine coffee while consequently helping people better appreciate their coffee. It may sound crazy for some now, but there's really just more to the cup and it is my passion to share that. My belief is if we can be mindful to the littlest or the most common things in the world (like coffee), we'll start to view things around us way differently.
Oct 2015 - Oct 2017
Shopper Marketing Manager
Alaska Milk Corporation
Highly knowledgeable in different shopping missions and behaviors and its relevance to different trade segmentats. Initiates short term and long term campaigns and ensures 100% deployment as planned. Develops by-account path to purchase and employs different point of sales materials in different touch points. In-charge of multi brand Modern Trade activations, new product launches and relaunches. Plays a huge role in the integration with a global company. Currently working in a team with two direct reports. Handles third party merchandising agency including trade spending budget.
May 2013 - Jan 2016
Distributor Manager
Alaska Milk Corporation
Currently handling Alaska Milk's 2nd largst Distributor Organization (Cavite - South GMA)
Jan 2015 - Jul 2015
Key Accounts Specialist
Alaska Milk Corporation
Key account management and business development.Grew the business of Walter Mart with AMC +27% sell out value in 2012. Initiated trade marketing activation i.e. Anniversary Programs, cooking demo, new product launches. Significantly improved SM Group's order to process payment and accounts receivable management from 59 days to 38 days. Led a cross-functional customer team to improve the account's shelf service level.
Mar 2011 - May 2013
2 education records
Ralph Tan education
Bachelor, Marketing Management
University Of Sto. Tomas
Bs Commerce, Major In Marketing Management, Business, Management, Marketing, And Related Support Services
Univesity Of Sto. Tomas
FAQ
Frequently asked questions about Ralph Tan
Quick answers generated from the profile data available on this page.
What company does Ralph Tan work for?
Ralph Tan works for Freelance.
What is Ralph Tan's role at Freelance?
Ralph Tan is listed as Freelance Marketing Consultant & Business Development Strategist. Product Developer. Tea and Coffee Enthusiast, Founder, Jacob's Well Chai & New Manila Running Club | Entrepreneur | Church Volunteer at Freelance.
Where is Ralph Tan based?
Ralph Tan is based in Metro Manila, National Capital Region, Philippines while working with Freelance.
What companies has Ralph Tan worked for?
Ralph Tan has worked for Freelance, Jacob'S Well Chai Artisanal Foods, Jacob'S Well Brewing, Co., Bo'S Coffee (Ws & Landin, Inc.), and Bo'S Coffee.
How can I contact Ralph Tan?
You can use AeroLeads to view verified contact signals for Ralph Tan at Freelance, including work email, phone, and LinkedIn data when available.
What schools did Ralph Tan attend?
Ralph Tan holds Bachelor, Marketing Management from University Of Sto. Tomas.
What skills is Ralph Tan known for?
Ralph Tan is listed with skills including Trade Marketing, Market Research, Fmcg, Key Account Development, Key Account Management, Marketing Strategy, Brand Management, and Marketing Management.
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