Ralph Davis Email & Phone Number

Use Adobe Experience Manager (AEM) to manage and update online content for major medical device manufacturer with a particular focus on non-US regions such as Europe, Middle-East, and Africa (EMEA), North America, and Greater Asia. Assist with search engine optimization, apply web publishing best practices, update digital asset manager (DAM) content, build and update experience fragments, train new team members, conduct user acceptance testing (UAT), and help streamline work processes.

United States

Served as project/content manager through Adobe Experience Manager (AEM) for major international microprocessor producer.

Knoxville, Tennessee, United States

Following a voluntary severance package offered by Discovery, I began working on a humorous children's book parody targeted to parents dealing with the frustrations of potty training. The book is now fully illustrated, and I'm currently evaluating different publishing options.

Knoxville, Tennessee, United States

In my 21+ years at Scripps Networks / Discovery, I filled a variety of roles, starting as the building and remodeling editor for HGTV.com. I led the effort to develop and produce HGTV Ideas, HGTV's first email newsletter, which soon developed a subscriber base of several million people. I served as the liaison between the editorial staff and development team in the creation of a proprietary content management system, then trained new and existing staff on how to use it. I was brand manager for HGTVPro.com, a sister site to HGTV.com targeted to professionals in the building and remodeling industry. In that role, I led the effort to design the new site, wrote and edited web content, managed the email newsletter and social media accounts, produced online videos, and managed two national sweepstakes. When the site was rebranded as HGTVRemodels.com (and later incorporated into HGTV.com), I managed the Tier 2 project, which added long-tail SEO content to the website. By enhancing these pages with photo galleries and other content, I helped generate more than 100 million new pageviews, which resulted in an estimated $1 million in new revenue. Following a reorganization, I became part of the image team, where I helped improve metadata for images in order to improve website functionality. It was around this time that the Scripps websites transitioned to the Adobe Experience Manager (AEM) content management system, which I became adept at using. I then trained new and existing employees (along with Discovery employees when Scripps was acquired by Discovery) on AEM as well as best practices for SEO and metadata. As part of the training, I produced written documentation as well as a series of how-to videos.

Knoxville, Tennessee, United States

In managing the Star1021fm.com and 1045thebone.com websites, I refreshed the design and updated the sites with new content and features as needed.

Oak Ridge, Tn

While at Bechtel, I edited proposals for major government contracts, managed communications and redesigned the website for a Navy environmental program, and developed and maintained internet and intranet sites for both Bechtel and the Department of Energy. I also served as the on-site community relations representative for multiple Department of Energy sites, and I wrote and edited news releases, newsletters, and other major documents. I also provided general public relations services, including advertising, charitable contributions coordination, and media and community involvement.

Bachelor Of Science - Bs, Journalism

Activities and Societies: Phi Mu Alpha, Band, Chorus, campus newspaper, campus radio

English, Psychology

Activities and Societies: Phi Mu Alpha, Band