Ralph Pici Email and Phone Number
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Ralph Pici phone numbers
GROWTH STRATEGY | INNOVATION | DIGITAL MARKETING | T-SHAPED LEADER | Ai With over 20 years at the forefront of Digital Marketing Strategy and Digital Transformation, I specialize in driving businesses towards significant growth and innovation, including deep involvement in artificial intelligence and digital marketing. I have a strong visionary outlook, underpinned by strategic and critical thinking. My journey is equally divided between leading agency teams and steering corporate marketing divisions, allowing me a unique dual perspective that strengthens my approach to marketing leadership and customer-centricity. This blend of experiences has been instrumental in broadening my capabilities, not just in marketing but also in aligning closely with sales and operations to support and drive a holistic organizational agenda.My professional path has been marked by a deep commitment to developing innovative solutions that drive exceptional performance outcomes. Whether it’s pioneering new digital marketing strategies, using artificial intelligence to accelerate throughput, enhancing brand strategy and positioning, or maximizing revenue growth through data-driven strategies, I thrive on challenges and the opportunity to transform potential into tangible success.Specializing in generating sustainable revenue streams, I've successfully assembled and guided high-achieving cross functional teams to profitable success. My collaborative spirit has established me as a trusted consultant to the C-suite, investors, private equity, start-ups and key corporate and agency stakeholders, fostering enduring professional bonds across various industries.My T-shaped expertise ensures the achievement of strategic objectives with a blend of deep knowledge and versatile skills. KEY SKILLS: Brand Strategy | Growth Strategy | Brand/Account Planning | Strategic Planning | Digital Marketing | Digital Strategy | Digital Experiences | Startup | User Experience Strategy (UX) | Creative Strategy | Content Strategy | E-Commerce | DTC | Performance Marketing | Social and Earned Media | B2C, B2B, B2B2C | Paid Media, Performance Media | Integrated Marketing | Omni-channel | Revenue Officer | CRM | SEO | Client Partner | Demand Generation | Digital Media | Private Equity | Advertising | Digital Transformation | Strategic Partnerships | Client Relationships | Product Incubation | Brand Development | P& L Ownership | Budgeting and Financial Analysis | Artificial Intelligence (Ai) | Innovation | Marketing Strategy | Quantitative & Qualitative Research | SAAS | Digital Product
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Senior Vice President, Group Account DirectorDigitas North AmericaNew York, Ny, Us -
Vice President, Group Account DirectorDigitas North America 2024 - PresentBoston, Massachusetts, UsMondelez International, Publicis Groupe account lead for GenAI. -
Vice President Of Strategic MarketingPearson 2019 - 2024London, GbLed global positioning, brand strategy, brand identity, social media and digital, media and marketing communications for the launch of a new Edtech focused on transforming the online learning experience for university partners, member organizations, and corporations. Accountability for brand strategy, digital marketing, digital media strategy, performance marketing, advertising, social, CRM, product development innovation, growth strategy and vendor management. Pioneered artificial intelligence for media performance , content generation and CRM.Accountability for $75 million media budget to drive brand and enrollment for Arizona State University Online. -
Vp, Client Partner - UsaaCritical Mass 2015 - 2019Calgary, Alberta, CaVP, Client Partner for USAA digital strategy and digital experience. Leader for bifurcated team spread out across San Antonio, Chicago and Calgary. Office on-site in USAA's headquarters.Client relationship and client management, strategic development, account leadership, UX/UI expertise, Fintech innovation, brand strategy, media and financial oversight of CM's remote based cross-discipline USAA team across Chicago and Calgary offices. Accountabilities across the USAA enterprise (Primary Banking, Emerging Channels, Auto Experience, Wellness, FASG, P&C, Member Experience, Innovation, Educational Foundation) that drive best-in-class current and future state digital solutions to increase the Member experience, drive Member engagement and reinforce the USAA brand ethos and are directed by design-led thinking. Areas of focus include: Account Planning, Strategy, Strategic Planning, Digital Product Management, Digital Strategy, Artificial Intelligence, Machine Learning, Emerging Channels and Platforms, Distributed Experiences, VR, Augmented Reality, Mobile, Social, Website, Digital Media, Voice, Paid Search, Conversational UI, Wearables, Innovation, R&D, Data Analytics, Marketing Science, Brand Strategy, Qualitative and Quantitative Research, Market Research, Personalization, Digital Channels, Digital Experience, Emerging Technology, CRM, Fintech, Payment Strategy, Digital Financial Services and Design Experiences, SaaS-based B2B Marketing, Influencer Marketing, Partner Marketing, User Experience Strategy (UX) -
Vice President, Group Account Director - Digital & Retail ExperiencesTracylocke 2011 - 2014Irving, Texas, UsLed and served as director for account service and project management delivery teams and provide strategic account oversight for all client digital, integrated marketing and customer engagement relationships including: Pizza Hut, Pepsi-Cola, NA (Pepsi, Aquafina, Mountain Dew, Gatorade), and U.S. Air Force Recruiting Command.• Provided comprehensive strategy across the digital and shopper marketing eco-system including website development and site optimization, content strategy, mobile marketing, social engagement, online advertising, search (SEM, SEO), emerging platforms, e-commerce and email for all TracyLocke client accounts. -
Vice President, Client Partner - Pizza HutImc2 2007 - 2011Dallas, Texas, Us* Account and Strategic Leadership and P&L accountability for Pizza Hut's digital marketing, ecommerce and retail marketing business across their entire product portfolio.* Responsible for the strategic development of digital marketing initiatives, programs and promotions; SEO; eCommerce; mobile; online advertising and video; email; partnerships, social media, social monetization, social networks, crowd-sourcing, augmented reality, etc. -
Account DirectorHawkeye 2005 - 2007Dallas, Texas, UsLed Capital One account. -
Sr Manager, Brand Marketing & AdvertisingThe Walt Disney Company 2000 - 2005Burbank, Ca, UsBrand, Digital, Ecommerce leader for Disney Vacation Club.
Ralph Pici Skills
Ralph Pici Education Details
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Penn State UniversityMarketing
Frequently Asked Questions about Ralph Pici
What company does Ralph Pici work for?
Ralph Pici works for Digitas North America
What is Ralph Pici's role at the current company?
Ralph Pici's current role is Senior Vice President, Group Account Director.
What is Ralph Pici's email address?
Ralph Pici's email address is ra****@****hoo.com
What is Ralph Pici's direct phone number?
Ralph Pici's direct phone number is +163124*****
What schools did Ralph Pici attend?
Ralph Pici attended Penn State University.
What are some of Ralph Pici's interests?
Ralph Pici has interest in Dog Rescuer, Kayaking, Usaa Member, Hiking, Military, Animal Welfare, Grilling.
What skills is Ralph Pici known for?
Ralph Pici has skills like Digital Marketing, Digital Strategy, Online Advertising, Mobile Marketing, Marketing Strategy, Email Marketing, Advertising, Brand Development, Social Media, Strategic Planning, E Commerce, Interactive Marketing.
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