Raluca Bordot (Antuca) Email and Phone Number
Dynamic and creative professional with extensive experience in both photography and social media management. Proven ability to develop and execute engaging content strategies that enhance brand visibility and drive audience engagement. Adept at leveraging visual storytelling to build compelling social media campaignsWith my education focused heavily on communication and public relations, my skills consist of - but are not limited to- developing social media strategies and finding creative solutions when it comes to planning and implementing content. Since the beginning of my professional career, I’ve been in touch with creating written and visual content for well-known organizations, community management, developing and monitoring social media strategies, as well as copywriting, events planning and production.My work background has led me to gain experience in visual arts (photography & retouching), as well as in the marketing and communications industry. My mixed profile and experience of nine years allows me to work with motivation and curiosity. Moving to Switzerland in 2021 was the beginning of a new professional path in photography which is still on until today. Working as a freelancer in the photography field and coordinating photoshoots & workshops, I developed great skills such as flexibility, creativity, time management and attention to details.At the moment I'm eager to stretch my professional horizons further with a new challenge. I want to take my passion for social media and content creation to the next level and help companies reach their goal by offering my strong communication expertise and organization skills, together with the positive and motivated attitude that defines my personality. My open and dynamic sense of character gives me the ease to build excellent relationships with my colleagues, all the while I am also capable of working independently. My strongest qualities are being flexible, eager to learn and proactive.
Hob-Hob
View- Website:
- hob-hob.com
- Employees:
- 2
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Founding Photographer And Photography Event OrganizerHob-HobBasel, Bs, Ch -
PhotographerRaluca Antuca Photography Feb 2021 - PresentSwitzerlandExperience:• Photography Services: Provided a wide range of photography services including portraits, events, product photography and commercial shoots for various clients.• Client Consultation: Conducted consultations with clients to understand their vision and requirements, ensuring satisfaction with the final product.• Photo Editing: Edited and retouched photos using Adobe Photoshop, Lightroom, and other software to produce high-quality images that meet client specifications.• Portfolio Development: Built a diverse and extensive portfolio showcasing work across different photography genres, attracting new clients and business opportunities.• Brand Collaboration: Collaborated with brands and businesses on photography projects, delivering compelling visual content for marketing and promotional purposes.• Team Coordination: Organized and led photoshoots, coordinating with stylists, makeup artists, models, and other team members to ensure a smooth and productive shoot.• Logistics Management: Managed all logistics including location scouting, scheduling, equipment setup, and prop procurement, ensuring each photoshoot is executed efficiently.• Creative Direction: Provided creative direction during photoshoots to align with the client's vision and project goals, enhancing the overall quality and impact of the shoot.• Budget Management: Oversaw budget planning and allocation for photoshoots, ensuring cost-effective use of resources while maintaining high standards.
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Social Media ManagerRaluca Antuca Photography May 2018 - PresentBasel, SwitzerlandExperience in Social Media:• Social Media Strategy: Developed and implemented a comprehensive social media strategy to increase online presence and attract potential clients.• Content Creation: Created visually appealing content including photos, behind-the-scenes videos, and graphics tailored for platforms like Instagram, Facebook, and Pinterest.• Audience Engagement: Engaged with followers by responding to comments, messages, and inquiries, fostering a strong online community and enhancing customer relationships.• Analytics and Reporting: Monitored social media performance using analytics tools, providing insights and reports to refine strategies and improve engagement.• Campaign Management: Designed and executed social media campaigns to promote special offers, new services, and photography projects, resulting in a 50% increase in bookings and inquiries.• Influencer Collaboration: Partnered with influencers and other photographers to expand reach and create mutually beneficial content collaborations.• SEO Optimization: Implemented SEO techniques to improve the visibility of social media profiles and website, leading to increased traffic and client inquiries.
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Social Media ManagerThe Coca-Cola Company May 2018 - Jul 2019Bucharest, Romania• Digital and SM strategy & execution – development of digital strategy for key brands, integration of digital activations in broader marketing plans to support key business objectives and drive trial and transactions • Design activities that will help manage both top of the funnel with new consumers and the bottom of the funnel to drive awareness, consideration and advocacy• Content Planning & copywriting – development & localisation of editorial calendars based on social media strategy, local agency management• Local content development based on visual guidelines - Snapchat Stories, IG stories, FB Live • Publishing & consumer/stakeholder engagement – development, adaptation & posting of content, monitoring, moderation and response [social platforms & other online portals]• Media Strategy Management – understanding of basic SEO/ SEM, paid media and analytics• Influencer outreach – working with online/offline influencers to amplify campaign content & messaging • Listening – experience using social media monitoring tools• Reporting & Analysis – development of reporting recommendations, compilation of key learnings• Relationship Management – day to day contact with various internal and external stakeholders• Administrative Co-ordination – managing campaign timelines, deliverables and outcomes• Thought leadership – knowledge and deep understanding of digital environments and trends -
Community & Influencers ManagerThe Coca-Cola Company May 2018 - Dec 2018Bucharest, RomaniaKey responsible for communities in the market- Drive 1:1 discussions, and interactions in the market- Manage SM channels, moderate discussions - Monitor discussions on SM channels, flag issues/ risks and opportunities in defined SLAs (response time, IMRC identification, SLAs on moderation)- Grow our communities and advocacy by ensuring we provide the right content and personalized engagement - Review on monthly levels targets and performance re interactions, reach, communities, sentiment, influencers and together with SMM redefine approach Drive influencer relationships - Identify influencers and superfans in the market (# of influencers, earned impressions, etc)- Work with SMM and local team to define how to engage, partner, work with influencers and how to track their success and impact: mapping, briefing, approving the content they postDrive innovation- Look for new opportunities - drive innovation in markets and central charters. Implement pilots, try new channels. Test, learn and scale - Improve SM content performance – review central + local content performance, share learnings and demonstrate improvement over timeDevelop and execute SM strategy- Together with SMM, Local Ops define key objectives and plans for SM on yearly level, and per campaign. Ensure SMART objectives and track performance over time (interactions, reach, sentiment on owned/ non-owned, influencers, content)- Test media approaches in cooperation with CP + SMM. Share learnings - Together with SMM drive execution of local plans (content, online + offline activities, content, influencers, ect) and measure performance on time- Submit all reports and central input on time, ensure tagging is 100% correct -
Social Media SpecialistF64 Apr 2017 - Apr 2018Bucharest, Romania• SM strategy & execution – development of digital strategy •Design activities that drive awareness, consideration and advocacy• Content Planning & copywriting – development & localization of editorial calendars based on social media strategy• Local content development based on visual guidelines - Snapchat Stories, IG stories, FB Live -
Online CoordinatorVoltaj Feb 2016 - Oct 2016București, RomâniaExperience:• Social Media Management: Managed the band’s social media presence across platforms such as Facebook, Instagram, Twitter• Content Creation: Developed and executed a content calendar, creating and scheduling posts, stories, and videos that align with the band's image and promotional goals.• Fan Engagement: Engaged with fans through comments, direct messages, and live sessions, fostering a strong online community and increasing fan loyalty.• Analytics and Reporting: Utilized analytics tools to monitor social media performance, providing regular reports to band management and adjusting strategies to optimize engagement and reach.• Website Management: Maintained and updated the band’s official website, ensuring content is current and engaging, and reflecting the latest news, tour dates, and media.• Collaboration: Worked closely with the band, management, and other team members to develop and implement online strategies that align with the band’s overall goals.• Crisis Management: Handled online crises and negative feedback professionally and swiftly, maintaining the band’s positive public image.
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Content WriterWww.Bazavan.Ro Oct 2014 - May 2016Bucharest, RomaniaExperience:• Content Creation: Expert in crafting engaging and informative blog posts on art, technology, and lifestyle topics.• Research and Analysis: Conducted in-depth research on current trends in art and technology to produce insightful and informative content.• SEO Optimization: Implemented SEO best practices to enhance content visibility and search engine ranking, resulting in a 77% increase in organic traffic.• Technical Writing: Explained complex technological concepts in an accessible manner, making cutting-edge tech trends understandable for a general audience.• Multimedia Integration: Utilized multimedia elements such as images, videos, and infographics to enhance the reader’s experience and complement written content.
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Social Media Specialist & Content WriterIqool May 2014 - Oct 2014Bucharest, RomaniaExperience:- executing the social media posting calendar- deciding on the best posts to boost for more reach and engagement- analyzing the quality of content of the posts- in charge of online customer care (comments & messages)- creating new social media strategies
Raluca Bordot (Antuca) Education Details
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Faculty Of Journalism And Communication; University Of BucharestPublic Relations, Advertising, And Applied Communication -
National University Of ArtsPhotography
Frequently Asked Questions about Raluca Bordot (Antuca)
What company does Raluca Bordot (Antuca) work for?
Raluca Bordot (Antuca) works for Hob-Hob
What is Raluca Bordot (Antuca)'s role at the current company?
Raluca Bordot (Antuca)'s current role is Founding Photographer and Photography Event Organizer.
What schools did Raluca Bordot (Antuca) attend?
Raluca Bordot (Antuca) attended Faculty Of Journalism And Communication; University Of Bucharest, National University Of Arts.
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