A seasoned professional with nearly two decades in the beauty industry. Having experienced the ebbs and flows of this fast moving and resilient industry I have engaged with brands and corporations in everything from setting new trends to celebrating the definition of beauty altogether allowing many to push the needle on such critical topics as: Gender fluidity, inclusivity and ethical/sustainable manufacturing practices. I aspire to work with brands that stand for a purpose far greater than simply creating beautiful products. This collective experience has allowed me to become incredibly intuitive at anticipating industry trends. This agility has inspired me constantly to challenge myself and the brands I work with to remain the benchmark for our customers when it comes to creating brand loyalty.Combining my passion for business with my obsession with beauty, my collective experience has ushered me into expanding from a primary focus in North America to growing brands with world renowned retailers and direct to consumer sales in markets that include the United States, United Arab Emirates and Europe.