As the General Manager of Sales & Marketing at ISTEC,I lead international sales operations with a mission to drive growth and expand market reach for our renowned brands, CRESCO,Charles Walters & Kollectball across India, Europe, Australia, Japan, South East Asia, and other global markets . I am focused on developing and executing strategic plans to position our products effectively in these regions.

- Spearheaded the implementation of IoT and smart technology solutions, optimizing cattle health monitoring and dairy operations, resulting in a 25% increase in efficiency.- Led a cross-functional team to drive digital agriculture innovation, enhancing product offerings and customer satisfaction.- Collaborated with some of the major milk cooperatives, FPOs, and financial institutions, designing effective sales strategies and financial plans- Streamlined market penetration strategies, expanding rural sales channels and achieving a 20% growth

- Managed sales and marketing efforts across PAN India and export markets, driving a 30% increase in sales volume.- Enhanced customer retention rates by implementing targeted B2B and B2C initiatives, leading to a 40% improvement in customer satisfaction.- Oversaw digital transformation projects,boosting operational efficiency by 20%.

- Directed sales and distribution of farm machinery across Maharashtra, achieving a 19% revenue increase in FY 2018-19.- Liaised with government officials to secure institutional sales and subsidies, facilitating access to agricultural products for farmers.- Optimized dealer and distributor networks, enhancing market reach and product availability.- Conducted competitor analysis and executed strategic initiatives, maintaining a competitive edge in the market.

- Led sales and distribution efforts for farm machinery, managing 72 dealers and 6 distributors across Maharashtra.- Streamlined operations and prioritized tasks, resulting in a 19% revenue growth.- Fostered relationships with government officials to drive institutional sales and subsidies, supporting farmers' access to essential products.- Introduced new product lines, increasing market penetration and customer engagement.

- Oversaw sales and distribution of tractor-operated implements in Maharashtra, achieving significant market penetration.- Managed channel sales, institutional sales, and subsidy sales, benefiting individual farmers and farmer groups.- Launched and promoted new products in rural markets, driving adoption and increasing sales.- Aligned with government tender and subsidy processes, enhancing product accessibility for large enterprises and farmer groups

- Handled sales and distribution in Maharashtra, focusing on Ahmednagar, Marathwada, and Vidharba regions.- Promoted sugarcane harvesters, achieving bulk sales and aligning with sugarcane factories for demonstration and adoption.- Actively participated in a turnkey project for post-harvest cotton crop management, promoting mobile shredders for organic manure and briquette production.- Enhanced sales through government subsidy schemes, increasing overall market share.

- Coordinated and actively participated in various field activities such as combing, demonstrations, open challenges, loan melas, service camps, and bankers' meets, contributing to a 25% increase in customer engagement and sales.- Maintained comprehensive records of competitor models and their performance, providing valuable insights for strategic planning and competitive positioning.- Consistently met or exceeded sales targets set by the company, demonstrating a strong commitment to performance and results.- Maintained and updated market research and sales reports, providing actionable insights for decision-making and strategic planning.- Built and maintained strong relationships with customers and bankers, fostering trust and facilitating smoother transactions and sales processes.- Assisted dealers and their sales teams in planning cumulative advances and retail strategies, promoting products, and coordinating promotional events and campaigns. This support led to a notable increase in dealer sales performance.- Provided quotes, generated sales, and promoted TAFE’s products through effective marketing strategies, contributing to the overall growth and success of the territory.