Dr. Singh oversees Performance Analytics & Media functions at Crossmedia, and is responsible for holistically improving performance of all marketing channels. He is also responsible for product management, organic and new business development, and associated operations.Dr. Singh serves as a trusted advisor to fellow C-suite leaders and executives in the areas of AI, advanced analytics & data science, marketing, and organizational leadership. He is also actively involved in teaching and research, allowing him to build solutions using cutting-edge academic advancements paired with practical business applications.

Dr. Ramendra (Ram) Singh led and co-managed Performics (A Publicis Media Company), one of the largest global performance marketing agency. Dr. Singh oversaw product, analytics, and related operations departments, with teams located in the US and globally. Dr. Singh also served as an Executive Advisor to other Publicis agencies and client teams. Additionally, Dr. Singh served on various invitation-only performance and measurement councils (Google, Bing).Through his continuous involvement in academia, Dr. Singh stays on the leading edge of advancements in AI, ML, operations, research, and analytics. And that helps him develop breakthrough products that have been specifically featured by analyst companies, such as Forrester, for their sizable business impact.

Dr. Singh served as the Chief Marketing Officer & Vice Chancellor of Marketing - leading traditional & digital media, advanced analytics, marketing operations, brand management, public relations, and contact-center - covering the full B2C and B2B marketing spectrum.

Dr. Singh led growth and revenue functions in the Americas, Asia, and Europe for multiple Laureate brands. Using CoE models, Dr. Singh pioneered the creation and adoption on an internal agency and in-housing model, to service global business needs. Select highlights include product marketing, performance, innovations & insights, strategy, lead generation, life-cycle management, and operations.

Reporting into the CEO, hired to turn around business units of private equity and venture capital based holding companies. Responsible for leading targeted growth of these units (retail and technology) towards an eventual divestiture. Companies include Simplexity and CampusU / CampusTech. Responsible for corporate leadership, P&L management, business development, and revenue growth.

Responsible for full P&L for multiple product lines. Expertise spanned new product development, market research, customer experience, distribution, and life-cycle management. Delivered over a million new users within one year of launch.

Responsible for new product development, product marketing, launch, and adoption.

Led large projects in Healthcare, E-Commerce, Consumer Technology, and Retail sectors. Clients / companies include: IBM, Hewlett-Packard, Philips Medical Systems, Medibuy.com, TransAmerica Corporation, and Cars.com