• A highly accomplished professional with 22 years of extensive experience in managing Profit Centre Operations, Business Development and Sales & Marketing in Audio/ Visual Industry, with an overall business perspective • Proven skills in achieving / exceeding targets, opening new & profitable product/services markets & setting up business operations in untapped markets• Lead business planning and performance management of channel partners, including development and execution of joint sales plans, local area marketing, staff coaching, recruitment and hosting constructive meetings• Designed and executed channel sales & distribution strategy to achieve segment-wise targeted sales volumes, state & city-wise market shares, reach and coverage objectives• Skilled in turning around underperforming business and enhancing the value of operating business units through process improvements focused on sales & best practice identification and implementation • Successfully worked for key clients like (UAE) RTA, BNP Paribas, Shobha Contracting, GE, Al Safadi, Zayed University (India) Polaris, Maersk, FL Smidth, Infosys, Ashok Leyland, HCL and so on• Exceptionally well-organized with a track record that demonstrates self-motivation, creativity & initiative to achieve personal & corporate goals