Seasoned marketing communications professional with 25 years experience across India & Southeast Asia, having worked with top notch advertising & research agencies on blue chip brands. Combining a deep knowledge of Asian consumers with brand building expertise that spans both the traditional & digital eras of marketing. True believer in the power of brilliant creativity and ideas to influence behaviour and solve business problems. Focused on finding the simple and elegant path to influencing behaviour, nurturing relationships, building brands and grooming talent.