Karthikeyan R. Email & Phone Number

Redmond, Wa, Us

Toronto, Ontario, Ca

Disconnecting to reconnect. Exploring mindfulness and finding center with Vipassana

Toronto, Ontario, Ca

At Index Exchange, I've been at the forefront of product strategy, setting the roadmap for our next-generation advertising solutions. A significant highlight of my tenure was driving the integration of a newly acquired business, Rivr Tech. Collaborating with teams across NY, WA, and Berlin, I successfully established a product that curated premium inventory for each DSP. This strategic initiative led to an impressive increase in revenues by over 5%. Leading a dynamic team, I've fostered collaboration across departments, ensuring our products not only meet market demands but also set industry benchmarks. Regularly interfacing with C-level executives and customers, I've been pivotal in aligning our product vision with the company's broader goals.

As a Co-Founder of Aham Yoga, I've been instrumental in driving business growth through strategic initiatives. Leveraging digital marketing strategies, including SEO, I've amplified our brand presence, leading to increased word-of-mouth referrals. My vision to diversify our offerings has seen the successful inclusion of retail merchandising and large-scale events, further cementing our position in the market.

Ventura, Ca, Us

- Championed the integration and extensive use of machine learning to enhance product offerings.- Drove a 200% surge in the usage of audience planning tools.- Enabled pivotal API partnerships with industry leaders: Publicis & IPG.- Pitched and spearheaded the 'forecasting as a platform' initiative to executive leadership.- Launched the next generation of real-time marketplace pricing capabilities.- Collaborated closely with global leaders for product alignment and excellence.- Collaborated closely with global leaders, especially in APAC and EU markets, to ensure product alignment and meet diverse global needs

New York, Us

Seattle, Washington, Us

Lead & grow the product management team in the hottest advertising startup. Leveraging machine learning/AI to build systems that get marketers the highest number of new customers at the lowest price at scale.Helping the fast growing team transition from an incubator-style to an efficient startup

Bothell, Washington, Us

Enabling Appnique scale their NLP based modeling algorithm into a truly omni-channel value driver. Help define a roadmap and vet technology partners to work with.

Bellevue, Wa, Us

Building industry leading digital advertising capabilities for some of the largest advertisers in the world.Part of several IAB initiatives to move the industry forward to a more measurable and consistent ecosystem, and enabling new ad formats & experiences.Building massive SaaS advertising platforms leveraging mesos and docker containers for global access and zero-downtime

Redmond, Washington, Us

Drive innovative new ad experiences.Improving the performance and scale of the advertiser web interface.Defined the advertising experience for SMB advertisers with very small budgetsManaged partnerships with re-sellers as we onboarded them to the pilot.Worked extensively across organizations and geographically distributed teams

Redmond, Washington, Us

Defined the initial architecture and offering for the local SMB SEM offering.Defined, evangelized and drove advertiser analytics & recommendations. Shipped the V1 which brought significant additional revenue and engagement.

This was an attempt to bring back online traditional games of India.Worked with local game makers and stores to evangelize the venture and render traditional artifacts correctly. Participated in startup events and got-onboard several influencers and bloggers fueled by the cause.Worked with designers and coders to realize the initial offering.

Sunnyvale, Ca, Us

Product Manager for several advertising facing apps on Yahoo! Search Marketing, notably, reporting, third-party imports, and forecasting.I also handled and sunset the legacy display advertising tools in the Ad Systems group.Was involved in evangelising internally and building an AJAX library for ad rotation/politeness management. The library was directly responsible for driving over 150 million USD annually, and expanding as more properties shift to provide a web 2.0 experience.Was awarded the 'Arjuna Award' (MVP) for my performance in Q2 2009.

Bengaluru, Karnataka, In

Handled the credit risk and fraud products (Prevea and Nikira). Primary responsibilities include maintaining product roadmap, driving product development timelines, provide competitive product positioning etc. Was associated with the GSM Association APAC's Fraud Forum and the Telecom Risk Management Association(TRMA), US and was a regular speaker at various international conferences on the matter of credit risk and its synergies with fraud management. In his previous capacities, Karthikeyan has been involved in the design, development and implementation of revenue assurance systems, inlcuding project management experience for multiple customer deliveries

In

In

Onsite co-ordinator for the INcharge Revenue Assurance product installation at Vodafone, Romania(earlier called Mobifon, SA). Handled product installation,on-site testing, configuration and reporting.Solely reponsible for capturing and communicating customer requirement and managing the customer's experience

In

Be, Computer Science

Education record