>> World's most diversified casino entertainment company, operating on 3 continents under Harrah's, Caesars and Horseshoe luxury brand.Primary customers, based in the Americas, span:: Athletics, Business, Hollywood, Heads of Prominent Families. Orchestrated high-end corporate account base with presence across Americas, Middle East, China, India + Europe.OVERALL IMPACT: Recent: boosted sales, revenue and quality while shrinking costs 25%. Initial: Innovated and executed… Show more >> World's most diversified casino entertainment company, operating on 3 continents under Harrah's, Caesars and Horseshoe luxury brand.Primary customers, based in the Americas, span:: Athletics, Business, Hollywood, Heads of Prominent Families. Orchestrated high-end corporate account base with presence across Americas, Middle East, China, India + Europe.OVERALL IMPACT: Recent: boosted sales, revenue and quality while shrinking costs 25%. Initial: Innovated and executed start-up strategy for new company under Harrah's umbrella. 55% in sales and marketing revenues in 3 years. Earned Harrah's Platinum (Highest Achievement) Award (2007) and Top 10 status (2008-2013) in sales, revenue and service. ► Propelled business relationships 75% via ROI brand influence and global business perspective.- 55% sales + marketing growth and 30% in operating costs reduction.- 90% account retention by proving reliability and integrity. ► 25%-30% market share growth (nationally) in 6 years after strategic investment in senior-level brand marketing programs/profitable brand partnerships.► ~20% revenue increase (regionally) and higher return in profits by implementing regional marketing plans.► 25% reduction in travel operations costs while spurring productivity lift; leveraged technology for online meetings and improved customer relationships.► Led change strategies to attract new luxury business clients, achieving double-digit growth.- Re-branded total rewards programs; revamped luxury Customer Relationship Management programs/middle end Total Rewards Program.- Trimmed labor and marketing expenses.► Leveraged contemporary (social media: Facebook, Twitter, YouTube, Foursquare and Mobile) and traditional (TV/radio + print) marketing to expand market share while cutting marketing + labor costs 20%.► Extended company's loyalty strategy by securing partnerships with sister properties; spurred productivity/efficiency/performance while raising seasonal operations results. Show less

Prospanica, The Association of Hispanic MBAs and Business Professionals was created in 1988 as a 501(c)(3) non-profit organization. Recognized as the nation's most prestigious Hispanic organization promoting higher education, NSHMBA serves 32 chapters and over 7,000 members in the U.S. and Puerto Rico. NSHMBA works to prepare Hispanics for leadership positions throught the U.S. so that they can provide the cultural awareness and sensitivity vital in the management of the nation's diverse… Show more Prospanica, The Association of Hispanic MBAs and Business Professionals was created in 1988 as a 501(c)(3) non-profit organization. Recognized as the nation's most prestigious Hispanic organization promoting higher education, NSHMBA serves 32 chapters and over 7,000 members in the U.S. and Puerto Rico. NSHMBA works to prepare Hispanics for leadership positions throught the U.S. so that they can provide the cultural awareness and sensitivity vital in the management of the nation's diverse workforce. Show less

>> Globally renowned super brand and privately held multinational with various holding interests in real estate and entertainment.Recruited into start-up operations, Entertainment Group, a $980 million publically held operation. Earned rapid, successive promotions. OVERALL IMPACT: Reinvigorated customer service and market share; conceived, designed and rolled out national marketing programs that included targeted campaigns across diverse customer base. Determined… Show more >> Globally renowned super brand and privately held multinational with various holding interests in real estate and entertainment.Recruited into start-up operations, Entertainment Group, a $980 million publically held operation. Earned rapid, successive promotions. OVERALL IMPACT: Reinvigorated customer service and market share; conceived, designed and rolled out national marketing programs that included targeted campaigns across diverse customer base. Determined feasibility and profitability of new product launches. Overarching results: #1 in Market Share, Sales and Revenue.► 38% increase in market share by devising superior sales and customer service approaches to tame conflict and spur resolution between buyer and seller. ► Built a robust bottom line throughout 7-year tenure via persistent national and international market penetration, as well as deft human resource management.- 65%+ sales growth and $300 million in labor cost decline.- 25% boost in Hispanic market sales and revenues Show less

>> Globally renowned super brand and privately held multinational with various holding interests in real estate and entertainment.► 36% revenue growth accomplished through continuous improvement and sound fiscal and operational approaches.► Spearheaded marketing, operations, P/L and labor analysis initiatives.

>> Globally renowned super brand and privately held multinational with various holding interests in real estate and entertainment.► Helped facilitate $1.5 billion expansion project, aligning department with corporate priorities.► Orchestrated comprehensive 401K savings plan.► Developed competitive recruitment; partnered with front-line managers on workforce plans, mapping talent to objectives.