Alexandre Ramos Email & Phone Number

Lyon, Auvergne-Rhône-Alpes, France

Sensibilisation des acteurs de la formation des élus du personnel aux enjeux de la Climat et Résilience sous l'angle de la Redirection Écologique

Lyon, Auvergne-Rhône-Alpes, France

Annecy-le-Vieux, Rhône-Alpes, France

Equipment purchaser for Millet and Lafuma brands.Activities: Mountaineering, Trekking/hiking, climbing, skiing and backcountry.Soft goods: Backpack, Rucksacks, Travel bag, Shoulder bag and Sleeping Bags.Hard goods:Trekking poles, mattress, bottle...

Shanghai China

• A Luggage and Bags manufacturer with 12 Millions USD export turnover worldwide. Ownership of two exports brands: FUNTURE and C’EST LA VIE. One local brand: LYOUL. Website: www.arch-bags.com
• Successfully defined new company marketing strategy, positioning, brand definition and lead generation process. Inquiry received +70%.
• Conception, planning, execution and monitoring of all marketing programs (online and offline) to meet company awareness goals. Run a budget of 400K Yuan per… Show more A Luggage and Bags manufacturer with 12 Millions.
• Conception, planning, execution and monitoring of all marketing programs (online and offline) to meet company awareness goals. Run a budget of 400K Yuan per year.
• Create content and copywriting: website, catalogues, sales collaterals and ads. Conceptualization and briefing for company booth design. Write catalog, course guides and run sales training.
• Assist the sample room manager in the management of the catalogue (over 300 references): ranges and products definition. Help in briefing and supervising in house designer. Sample comments.

Shanghai City, China

• A luggage and bags design agency that links the best of mind creation in the soft goods design industry to the local Chinese brands and factories. Clients: Lyoul, Driftwood, Mobi Garden. Website.
• Company creation (Hong Kong) and management. Designers and company staff recruitment.
• Prospecting new potentials clients, company presentation, quotations and contract negotiations.
• Brand concept creation or assistance in the definition to develop the… Show more A luggage and bags design agency that links the best of mind creation in the soft goods design industry to the local Chinese brands and.
• Brand concept creation or assistance in the definition to develop the core positioning and messaging for the product.
• Market research, customer survey, best sellers and fashion trends follow up.

• Sport Goods retailer in France. 150 shops. Total turnover 950 M. euros.In charge of bags, luggage and outdoor products (total of 200 references). Total purchase budget/year: 3 M. euros.
• Participation in the elaboration of the product ranges with product manager. Assist in the product definition and briefing of in house designers. Target prices validation.
• Competition survey, fashion trends and market research. Technological survey and sourcing: fabrics and accessories… Show more Sport Goods retailer in France. 150 shops. Total turnover 950 M. euros.In charge of bags.
• Competition survey, fashion trends and market research. Technological survey and sourcing: fabrics and accessories.
• Factories sourcing in Asia (China, Vietnam). Research and validation of factories according to specifications: quality, price, service and ethics. Production strategy and risks management set up.
• Development of prototypes and modifications. Prices and import terms negotiation.

Sassenage France

• Fitness and bicycle market. Total purchase budget per year: 6 M. euros.
• Placing orders to suppliers: Sales forecasts, Follow-up of delivery dates, litigation management.
• Piloting of shop stocks and product mix: Implantation of new collection, piloting of automatic restocking.
• Shop interface: Customers orders, after sales.

Région De Lyon, France

• Supply Chain engineering. Subcontracting for RHODIA Chemical.
• ISO 9002 certification.

Master Strategie Et Design Pour L'Anthropocene, Transformation Des Organisations

Dut, Bachelor Degree Logistical And Transportation.

High School Degree, Economical And Social Sciences, With Honors