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FP&A Business Partner

Organizational enablement: recruiting, onboarding, manager support and training and employee coaching and counseling

FP&A for Facebook Ads business

Finance management of WW Marketing organization including budgets, headcount, analysis and planning.

Serve as the SVP's right hand in managing business issues, including key priorities, strategic objectives, product roadmaps, product development life cycle process, communications, talent review, budget, headcount, and performance assessments. Research issues and recommend solutions to SVP and leadership team.Project-manage 3-year strategy process with key deliverables, schedules, follow ups, and milestone check-ins, leading into operational and financial planning.Provide day-to-day management of staff meetings, stand-ups, communications, and follow ups on key issues. Liaison with Products org, CEO office, international regions, Ops Finance, HR, Marketing, PR, Ad Solutions, and Engineering.

Managed $130M budget for Marketing, Customer Care, Policy and User Experience Design and served as active business partner to the Chief Marketing Officer and direct VP staff to influence spending, priorities, and results. Leading team of 6, monitored, controlled and forecast dollars and headcount, consistently achieving actual spend within <1% of forecast. Drove monthly & quarterly close and rolling forecast and led annual planning cycle.Implemented process improvements and quarterly business reviews with international marketing groups in regions across Asia, Europe and Emerging Markets.Key volunteer team member for Ops Finance college recruiting, successfully bringing in 17 MBAs and undergrads to the inaugural Yahoo! Finance Program, earning a performance recognition award from CFO staff.

Managed $85M annual marketing spend directly in Central Marketing and influenced $100M of annual marketing spend in the business units.Led cross-functional automation effort to manage and track cross-business unit advertising spend with ad agency, implementing system that decreased cycle time and improved productivity in tracking $8M annual agency spend across multiple business units.

Led cross-business unit finance team in the redesign of the SAP financial system, representing business requirements to the project team and soliciting buy-off from various stakeholders which resulted in delivery of high-quality, high-value financial management reporting. Developed & directed global training strategy and materials which were then delivered to worldwide Finance. Received performance award for Outstanding Team Lead.

Partnered with 6 Marketing VPs and their teams to provide financial leadership and optimize marketing mix, profitability and performance in executing a $200M+ annual budget. Drove management reporting, forecasting & planning and managed actuals to within <.5% variance to forecast. Received performance recognition awards for partnership and results.Performed ROI analyses on $1.4M of promotional campaigns, evaluated co-marketing media value and influenced marketing levers used for future campaigns, increasing efficiency of $2M of promotional spend. Also provided revenue recognition guidance on sales partnership deals.

Finance management for Marketing and SAP integration of finance systems

Established worldwide programs, tools and infrastructure to integrate acquired finance employees, including training, skill and career development, recruiting and retention to successfully retain targeted acquisition employees.

Managed 4 analysts in the finance functions of the Intel Inside® Program (IIP), involving $900M+ of co-operative advertising spending and 1400 OEMs worldwide. Performed financial planning and analysis for management reporting, forecast accrual liability, closed the monthly books, and instituted tight internal controls that met requirements from internal and external auditors. Received departmental recognition awards for performance, controls and process improvements.Worked with cross functional, worldwide team to drive success measures and influence marketing program initiatives on brand segmentation to save $46M. Performed risk assessments on worldwide operational processes, drove process improvements and embedded internal controls, saving $52M+.

Served as business partner to Intel's General Counsel, Treasurer, Executive Office, and Directors of Tax and Audit in forecasting, planning and managing $130M, keeping within budget and improving communications and understanding of Finance. Performed ROI analyses for corporate programs, including analysis on company-owned housing, drug testing policies, and relocation home purchasing, saving $50M from poor investments.

Reviewed resumes and placed internal and external candidates in open positions. Core member of cross-functional team, automating company-wide job placement system for internal staffing