Ram Panwar
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Ram Panwar Email & Phone Number

Assistant Vice President, Technology Marketing at Cognizant
Location: Noida, Uttar Pradesh, India 10 work roles 4 schools
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Current company
Role
Assistant Vice President, Technology Marketing
Location
Noida, Uttar Pradesh, India
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Who is Ram Panwar? Overview

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Ram Panwar is listed as Assistant Vice President, Technology Marketing at Cognizant, a with 340955 employees, based in Noida, Uttar Pradesh, India. AeroLeads shows a matched LinkedIn profile for Ram Panwar.

Ram Panwar previously worked as APAC Demand Marketing Leader (Key Accounts) at Ibm and APAC Marketing Leader, IBM Consulting at Ibm. Ram Panwar holds Advanced Program For Marketing Professionals, Marketing/Marketing Management, General from Indian Institute Of Management, Calcutta.

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Cognizant

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Profile bio

About Ram Panwar

Experience: More than 17 years of work experience in Marketing and business development in the IT Industry. Currently, working for IBM as a Global Marketing leader for IBM Consulting for the APAC region. Delivered results working with global, complex matrix organizations. A rich understanding of IT Products and solutions, and services landscape. Marketing, branding and product management, campaign creation and execution, and leading agile teams.Previously, worked for Tata Consultancy Services (TCS), where I gained experience in Business Development (field sales): Selling E-Governance led IT transformations to public sector accounts.Specialties: Developing & Executing Marketing Strategy, Partner / Alliance Management, Multi-Culture amalgamation, International Event execution, Content Marketing, Social Media Marketing, Digital Campaign design and execution, Business Development

Listed skills include Business Development, Marketing Management, Enterprise Software, Strategy, and 39 others.

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Cognizant
Cognizant
Assistant Vice President, Technology Marketing
Noida, UP, IN
Website
Employees
340955
AeroLeads page
10 roles · 22 years

Ram Panwar work experience

A career timeline built from the work history available for this profile.

Assistant Vice President, Technology Marketing

Noida, Up, In

Apac Demand Marketing Leader (Key Accounts)

Current
Ibm

Armonk, New York, Ny, Us

Oct 2024 - Present

Apac Marketing Leader, Ibm Consulting

Ibm

Armonk, New York, Ny, Us

- Lead the Marketing Comms Program across the region with direct marketing coverage in Australia, Singapore, Indonesia, India, China, and Korea & Digital Marketing across the APAC region.- Execute integrated marketing and communications campaign underpinned by storytelling, aiming to influence media and IT analysts and drive positive impact with clients, Partners, industry bodies, governments, social media influencers, and alumni.- Steward for The 'IBM Consulting' brand, leading with thought leadership, people, and client stories.- Assess local market demands, business priorities, client initiatives, and ecosystem growth need to define local execution priorities. - Drive the most appropriate tactic mix aligned with local business needs to achieve objectives. - Set and track progress against metrics by campaign and market.- Meet and exceed shared pipeline growth objectives with Sales. Deliver new pipeline growth and accelerate progression above the track. Drive new logo-acquisition targets.- Leading cross region marketing programs for Sustainability, Security Services, and Top Account MarketingAlso leading the IBM Sustainability Campaign bringing together marketing and communications efforts together on the sustainability agenda, common messaging, coordinated tactics, awareness, and targeted pipeline build. Understanding the Sustainability and ESG market and building expertise to help clients in this space.

Jul 2022 - Oct 2024

Global Marketing Lead, Ibm And Sap Strategic Partnership

Ibm

Armonk, New York, Ny, Us

Lead cross—IBM (includes IBM services, Cloud, Red Hat, and Hardware) marketing strategy for a $B+ portfolio. Includes, close coordination with SAP Corp marketing and business development to execute the alliance marketing program. - Creation and execution of marketing strategy (define market, positioning, segmentation, messaging, demand gen, Go-to-market and execution plan)- Support the content, campaign, web, social and event plan- Lead a team of cross-discipline marketing professionals to define and run digital campaigns- Support the Geo SAP Alliance business development efforts, including Sales enablement - Convene marketing efforts between Marketing campaigns, Offerings and Geography teams- Creating content including customer presentations, product guides, datasheets, sales materials, blogs/articles, website content, solution briefs, white papers, etc. - Alliance marketing initiatives like representing IBM at major conferences like SAP Sapphire and IBM Think, managing Market Development funds, Awards submissions, joint client references, announcements, joint events, cross-company communications, coordination on the analyst, and press release efforts, to name a few. - Additional responsibilities include leading the analytics (Social and Marketing) team for the Account-Based Marketing (ABM) program for top IBM clients. and, - Member Marketing cabinet/ leadership team for Marketing Service Center, Asia Pacific, China, and Japan

Mar 2019 - Jul 2022

Product Marketing Manager - Cloud Managed Services For Sap & Oracle

Ibm

Armonk, New York, Ny, Us

Product Marketing for IBM Cloud offering - Cloud for Oracle, SAP, Cloud Managed Services and Cloud Migration Services. Which is a $300M business. Responsibilities include increasing awareness of portfolio externally and internally: by improved web and digital presence, targeted events and success stories & Augment pipeline by 20% though Marketing Demand Gen activities like events and digital campaigns. Also, leading a team as People Manager.

May 2016 - Mar 2019

Marketing Manager - Ibm Interactive Experience

Ibm

Armonk, New York, Ny, Us

Global Marketing for IBM Interactive Experience (iX), world's largest Digital & Creative Agency. This is a SBU in IBM's Global Business Service. The role includes Marketing planning and execution, Digital Campaign management, offering/solution launch support, Marketing asset creation (Thought Leadership, Brochures, Solution brief), Internal and External Sales Enablement, driving client success stories, Digital & Social Media planning & execution, Web presence management and Demand Generation (Event planning and execution). It also encompasses working with IBM's partners like Adobe and Salesforce. The role requires working across multiple geographies and managing multiple stakeholders in a highly matrix-ed organization structure.

Oct 2014 - Apr 2016

Marketing Manager - Enterprise Apps (Oracle)

Ibm

Armonk, New York, Ny, Us

The role included leading Market planning and marketing execution, content creation and offering launch, Marketing asset creation (Thought Leadership, Brochures, Solution brief), Internal and External Enablement, Account and Pipeline Analysis, Driving client success stories, managing Oracle Alliance Marketing KPIs, Digital & Social Media planning, Web presence management and Demand Generation (Event planning and execution). Led and managed IBM's event presence at three (3) consecutive Oracle Open World in San Franciso, CA. and once at Shanghai, China.

Mar 2012 - Sep 2014

Sr. Marketing Operations Strategist

Ibm

Armonk, New York, Ny, Us

To assess and enable marketing performance of IBM Marketing teams worldwide. Gather and analyze data related to marketing campaigns, tactics and programs and relate that data to pipeline and business performance. The role also has enabled me to acquire subject matter expertise in IBM’s marketing structure, sales and opportunity management process, familiarity with the product lines and understand target markets thus providing more depth and insight to the analysis process. This is to help the marketing leaders have a comprehensive view of their business performance

Nov 2008 - Mar 2012

Marketing Business Development Manager

Mumbai, Maharashtra, In

Account Manager for Central Government, India. Specifically Min of Health, Home, Environment and Forest,Finance(CBDT). Job Profile includes, account relationship mamangement. Work on Concept to Prospect and Prospect to Order with each of the accounts and respective opportunities

May 2006 - Oct 2008

Summer Trainee

Gurgaon, Haryana, In

Market Assessment

2005 - 2005
Team & coworkers

Colleagues at Cognizant

Other employees you can reach at cognizant.com. View company contacts for 340955 employees →

4 education records

Ram Panwar education

Advanced Program For Marketing Professionals, Marketing/Marketing Management, General

Indian Institute Of Management, Calcutta

Mba, Marketing & Systems

Amity University

B.Tech (Engineering), Computer Science & It

Mahatma Jyotiba Phule Rohilkhand University

Isc, Icse, Pcm - Science & Mathamatics

Marshall School, Dehradun, Uttarakhand
FAQ

Frequently asked questions about Ram Panwar

Quick answers generated from the profile data available on this page.

What company does Ram Panwar work for?

Ram Panwar works for Cognizant.

What is Ram Panwar's role at Cognizant?

Ram Panwar is listed as Assistant Vice President, Technology Marketing at Cognizant.

Where is Ram Panwar based?

Ram Panwar is based in Noida, Uttar Pradesh, India while working with Cognizant.

What companies has Ram Panwar worked for?

Ram Panwar has worked for Cognizant, Ibm, Tata Consultancy Servives, and Airtel.

Who are Ram Panwar's colleagues at Cognizant?

Ram Panwar's colleagues at Cognizant include Sundar Ganapathy, Mounika Kura, Lakshmi Sharma, Suchetana Sheet, and Karthikeyan S.

How can I contact Ram Panwar?

You can use AeroLeads to view verified contact signals for Ram Panwar at Cognizant, including work email, phone, and LinkedIn data when available.

What schools did Ram Panwar attend?

Ram Panwar holds Advanced Program For Marketing Professionals, Marketing/Marketing Management, General from Indian Institute Of Management, Calcutta.

What skills is Ram Panwar known for?

Ram Panwar is listed with skills including Business Development, Marketing Management, Enterprise Software, Strategy, Business Analysis, Strategic Partnerships, Demand Generation, and Team Management.

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