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>Web Analytics, Digital Analytics and Marketing Performance Reporting>Search Engine Optimization (SEO) and Search Engine Marketing (SEM)>Digital Advertising - Paid Search, Display, Re-targeting and Programmatic Advertising

• Promotional marketing and lead management for Skelta BPM brand.• Execute comprehensive marketing programs by working closely with the sales team to drive customer acquisition across global markets.• Lead Management – Drive lead generation through website, adwords, events, email campaigns, webinars and databases; lead distribution, lead nurturing and MS Dynamics CRM administration.• Online Marketing - Enhancement of website traffic and leads by using Search Engine Optimization, Search Engine Marketing (Google Adwords), Email, Web Seminars and Social Media Marketing techniques.• Reporting and Analytics – Periodical analysis reports of website traffic, leads, opportunities & accounts; Customer win/loss analysis, ROI analysis of Google Adwords, tradeshows and other campaigns.• Event management, Campaign management, Web analytics and managing sales enablement MS SharePoint portals for internal and partner eco systems.

• Event Management – Co-ordination of collaterals, logistics, promotional items and other deliverables for two technology events sponsored by Akamai; Events planning, evaluation and co-ordination with vendors.• Market opportunity analysis of Malaysia – Identified top companies from segmented industry verticals and collated details required for promoting Akamai solutions.

• Provide client support and technical assistance of Sage ACT – Contact & CRM Software product, to Small and Medium Enterprise customers in the North America region.• Offer solutions on issues related to product installation, configuration, migration integration, scale-up, synchronization and others.• Promotion of new product versions to the existing customers by educating them on the new features and enhancements with keen customer orientation.

• Provide hardware & technical solutions over the phone to Small Business Division customers of Dell desktop computers in U.S.A.• Address customer queries by identifying the problem areas through various troubleshooting methods and offer apt solutions