We are a collaborative team of results-driven media buyers. Media buying is what we love and all we focus on. We are building something unique in our agency. We focus our efforts on doing the type of work we love. We believe in full transparency and being good stewards of your media budget, and we build teams around your specific needs. If we don’t have the right people, we find them.Our approach is different too, in that we approach digital media buying with a scientific mindset. We don’t worry about the latest trends, gut feelings, or making mistakes because we’ve learned that data-driven media buying drives the highest return on the money you spend, every time.

Co-Founded Hello Sugar an artisanal donut and coffee shop.

Marketing executive leading the organizations consumer loyalty program (Hello Rewards), direct response marketing programs (paid media, email and affiliate marketing), and marketing technology platforms (CRM and DMP). - Grew Hello Rewards loyalty membership by 49% YOY- Revenue contribution of managed programs delivered double digit growth YOY. - Developed agency light internal teams to drive direct bookings through digital paid media at a cost lower than OTA commissions.

Drive digital acquisition strategy and execution. Focused on finding high-value customers through digital marketing channels. Manage external marketing partnerships. Identify and test marketing technology platforms that are relevant for the business.

-Digital marketing consultant specializing in the areas of data driven, direct response, marketing programs. -Track record of delivering on client cost per acquisition and overall program ROI goals. -Develop custom cross-channel marketing campaign strategies based on client objectives and available data.

Lead digital media strategy and execution across the Microsoft search brands which include Microsoft Edge, Bing, and MSN.Previous roles:-Managed social media for Internet Explorer, OneDrive, and Bing. This included paid media, content development, measurement, US and Global strategy, and community management. -Led all Search Engine Marketing (SEM) programs for Bing and MSN. -Managed user acquisition programs for Bing and Bing Rewards. Included paid media, organic, and partnerships.

Razorfish helps industry leaders build great brands by creating engaging experiences for consumers wherever they live in the digital world, ranging from Surface screens to blogs. Clients: Microsoft (Hotmail, Outlook.com, USCMO)Duties:- Manage multimillion dollar digital advertising campaigns - Lead campaign reporting on media, creative, and SEM performance- Present campaign insights, recommendations, and optimization opportunities to campaign stakeholders- Develop technical site tagging strategies and QA implementation- Efficiently collaborate with multiple agencies, vendors, partners, and publishers to manage timelines, goals, projects, and deliverables - Produce campaign measurement and learning plans- Steer creative development and delivery- Create internal documentation and processes to manage all aspects of campaign setup, launch, maintenance, and reporting - Built automated reporting dashboard that utilizes multiple data sources and analysis tools

Se7en was a full-service digital marketing company. Specialties include web design/development, smartphone app design/development, graphic design, social media solutions, and email marketing. Since 2009 clients included small to large organizations, universities, international retailers and manufacturers, non-profit groups, politicians, and many more.Duties:- Consulted on digital marketing strategies for small to mid-size business - Managed web development, design, and SEO teams- Executed email, SEM, and digital media campaigns- Designed website user flows and success measurement plans- Managed new and existing client relationships- Led sales team- Produced client social media programs- Developed strategic partnerships with vendors, contractors, and fellow business owners- While the owner of Se7en LLC I was nominate to the top 20 businesses professional under the age of 40 list by the Inland Business Catalyst Magazine- Sold Se7en LLC and all subsidiaries in 2011 for a profit

The Deal Planet is a Spokane daily deal site formed through a partnership between Se7en LLC and Bozzi Media, Eastern Washington's largest magazine publisher. After partnering The Deal Planet went from concept to market in less than 6 weeks. Bozzi Media purchased Se7en LLC’s interest in The Deal Planet following the success of a 9 month partnership in which The Deal Planet generated an average gross income of over $20,000 per month. This sale generated a large profit for Se7en. Duties:- Oversaw site development, maintenance, and updates - Drove social media strategy and execution- Utilized Google Analytics data layered with email server media metrics to analyze program performance, set benchmarks, conduct A/B tests, and develop optimizations- Managed email marketing through MailChimp and Constant Contact which included: • Subscription growth • Open rates, CTR and redemption rate optimizations • Subject line/ad copy testing

Spokane Scene was a Spokane, WA based social media network built across multiple social channels that advertised and promoted local events in the Spokane area for small to mid-sized businesses. The Spokane Scene network grew from 0 to over 30,000 users in a 13 month period. This growth was significant as the network represented over 30% of the connected users within the target geo. at the time. Duties:- Developed company value offering and branding- Created and executed social media growth strategy that lead to Spokane Scene becoming the number one social media network in the region - Managed daily social media presence across all mediums - Managed all established advertising accounts and oversaw new acquisitions

Northwest Home Consultants was a specialty marketing company that focused on helping home owners advertise and sell their home without the use of a Realtor. Duties:- Consulted homeowners on pricing, advertising channels, ad copy, photos, and signage- Developed local for sale by owner website (spokanebyowner.com)- Syndicated client listings across all major online real estate platforms- Managed new and existing client relationships

- Coordinated the buying and selling of real estate for clients - Specialized in working with first time home buyers - Drew up and filled out contracts according to the needs and desires of my clients - Negotiated contracts with all parties in order to complete transactions - Marketed client properties to get maximum exposure of their houses to potential buyers - Marketed myself to individuals in order to get new leads and clients - Data based leads and created a follow up program to maintain relationships - Earned in the top 10% of realtors in my region each year I was licensed - Understood and followed real estate laws including the fair housing act and law of real estate agency