Ramsha Baig Email & Phone Number

Ilford, Gb

Clients Portfolio: L' Oréal, GSK, Sprite, Coca-Cola, Tapal, National Foods Limited, Bisconni, Morinaga, BAT, Telenor, Snack Video.• Responsible for digital PR initiatives and online reputation management of multiple clients across a range of industries.• Responsible for devising and executing digital outreach and PR strategies, to generate WOM.• Planned and run influencer campaigns that are targeted to get the right. Secured PR media that aligns with client products for best placement.• Build positive top-of-mind and top-of-sight recall for the brand across all online and offline platforms.• Created unique ideas for influencer marketing campaigns for social channels in order to increase reach and engagement, and then execute them.• Worked together with internal teams and departments to develop 360 marketing campaigns featuring influencers.• Negotiated influencer contracts for all influencer collaborations, including annual partnerships, working together with the legal team and negotiating terms with external agencies.• Leveraged digital media platforms and relevant influencers to promote brand stories, generate leads, and instigate sales.• Managed workflow between team members, coordinating documents and planning PR decks. • Devised engaging content strategies for brands to generate social interactions, brand advocates, and virality• Maintained complete database of files, contacts and project materials.Major Achievements Winner of two “Dragons of Asia Awards 2022’ for Maybelline #FitMeAsIam (Best Campaign by Country: Blue Dragon Best Use of Public Relations: Gold Dragon)

Client Portfolio: Wall's Pakistan, Shan Foods, POND'S, Veet, TRESemmé, Sunsilk, Dove• Streamlining and leading PR and digital communications while liaising with Powerhouses, celebrities, influencers, and bloggers.• First point of contact for the influencer.• Worked across different internal teams to collaborate on creative ideation, digital strategy, and PR ideation.• Identified trends and developments in the industry as well as screened, investigated, and imparted PR results.• Organized and collaborated with Powerhouses, Bloggers, and Famous people for different brands for PR campaigns• Responsible for fostering an advertising correspondences plan including objectives, spending plan, and strategies.• Answerable for creating media action reports• Negotiated and lock influencer contracts for all influencer collaborations

Master'S Degree, Information Technology

Bachelor Of Business Administration (Bba), Business Administration And Management, General