As an experienced Influencer and PR Manager, I bring a wealth of knowledge in digital PR initiatives and online reputation management across a range of industries. With strong analytical and critical thinking skills, I have a proven ability to negotiate and conduct cost-benefit analysis, resulting in successful campaigns that achieve business objectives.Having a background in programming languages including Python and R, I bring a unique perspective to my work in devising and executing digital outreach and PR strategies that generate word-of-mouth marketing. Additionally, my proficiency in using various business intelligence tools for creating reports and dashboards for better decision making enables me to provide valuable insights to clients.Throughout my career, I have demonstrated a keen ability to work collaboratively with internal teams and departments, including legal teams and external agencies, to develop 360 marketing campaigns featuring influencers. I have also been responsible for negotiating influencer contracts for all collaborations, including annual partnerships, resulting in a positive ROI for clients.My experience as an Influencer and PR Manager with Team Reactivate and Digitz Digitas, where I streamlined and led PR and digital communications while liaising with powerhouses, celebrities, influencers, and bloggers, has honed my skills in fostering advertising correspondences plans and creating media action reports.As a skilled communicator with excellent verbal and written skills, I possess a talent for researching, writing, and editing documentation and technical requirements, including evaluation plans, formal recommendations, and reports. I am also well-versed in documentation and presentation skills.My major achievements include winning two “Dragons of Asia Awards 2022’ for Maybelline #FitMeAsIam (Best Campaign by Country: Blue Dragon Best Use of Public Relations: Gold Dragon). I have also worked with major clients such as L' Oréal, GSK, Sprite, Coca-Cola, Tapal, National Foods Limited, Bisconni, Morinaga, BAT, Telenor, and Snack Video.As a good team player with the ability to work independently, I maintain a complete database of files, contacts, and project materials. I keep up with the current technological developments within the industry and consistently exercise independent judgment and discretion in matters of significance.I am excited to bring my skills and experience to a new opportunity and look forward to collaborating with a team to create successful campaigns that drive business growth.