Venture Manager at the Creative Destruction Lab, guiding founders through the Advanced Manufacturing Stream at CDL-Seattle since its inception.• Researched and classified companies for CDL fit, conducted personalized outreach, and provided guidance to founders and executives.• Distilled business summaries and created moderator notes to enhance mentor engagement and insights.• Managed student projects, connected students with founders, and guided project scope and deliverables.• Guided venture founders through the CDL program, identify key priorities, and identified appropriate mentors.• Improved venture market segmentation, storytelling/messaging, brand positioning, sales strategy, pricing strategy, go-to-market, and staging strategy/revenue generation.• Worked with companies developing the latest technology around Industrial AI, IoT, Cloud Computing, Robotics, AR, XR, Advanced Materials, and Additive Manufacturing.

Founder of Whisdom, home of The American Whiskey Glass, where I took an idea and transformed it into recognized brand with a profitable physical product.• Co-designed and created "The American Whiskey Glass" using design thinking and customer feedback to refine prototypes.• Developed a multi-tiered go-to-market strategy resulting in $100K annual revenue after 2 years of sales.• Navigated complexities of marketing and selling consumer goods, accelerating sales cycles for distillery clients by 3x.• Built the brand from the ground up, differentiating a commodity product in a crowded and competitive industry.• Managed creative hires and oversaw high-fidelity ad production on a constrained budget.

Alpha Digital was a marketing agency based in Vancouver, BC that focused on equipping entrepreneurs with affordable digital marketing solutions. I consulted with clients as a strategic advisor and worked directly with the founder to position Alpha Digital as an attractive option for startups, entrepreneurs, and individuals looking to up their game in their respective fields. We offered services in graphic design, web development, app development, SEO/SEM, and social media marketing.

Joined the Perfect Coffee Water team for the University of Washington Dempsey Startup Competition 2020. We pushed through to the "Sweet 16" out of 97 teams.During my time with PCW I have worked directly with the co-founders to develop a go-to-market strategy for Perfect Coffee Water within the US. I analyzed market data and trends to position the product, identify ideal target customers, and developed a distribution strategy to build and maintain a sustainable competitive advantage. I've led the initiative around financial projections and budgeting, determining key metrics for the business, identifying initial wholesale clients, creating promotional campaigns, and driving the business through to the next phase of the go-to-market strategy.Try it out at https://perfectcoffeewater.com/

I offer consulting services in Branding, Business & Market Strategy, Market Analysis, Market Research, and Product Development/Design.I also have experience in team development and entertainment. Having been a professional gamer for 3 years I have created and led 2 separate teams to competitions on a world stage. Adapting my own methodology for teaching players how to frame problems, communicate ideas succinctly, and work together to tackle any threat I am now combining these with my background in marketing strategy, product development, communications, and branding; enabling corporate teams to achieve the same results.

Conducted primary and secondary market research and analysis; utilized current market trends and data to identify market opportunities, tested business validity, and improved our product. Building brand through crafting the user digital experience, positive association, and product development techniques through observation and interview methodology, prototyping, AB testing, and stage-gate processes.The work done was used to pivot into Swoon Cards, the perfect game for modern dating. An interactive card game for young adults to sort through the lemons in their life and find their main squeeze.

Managed social media and content creation of Prospect Lounge and Pitch Place clients via Hootsuite, gaining extensive knowledge of the platform, social media strategy, content scheduling, and copy writing. Coordinated with company partners around event promotion to facilitate cohesive marketing blasts and campaigns around investment opportunities. Assisted with communications by gathering and compiling media relations. Promoted event details, product launches, and marketing campaigns through all social media avenues.