Randara Rogatto Da Silva Email & Phone Number

State Of São Paulo, Brazil

Campinas, São Paulo, Brasil

Creation of paid media strategies for campaigns on Google Ads and Meta Ads (Facebook and Instagram). Experienced in campaign optimization, budget management, and data analysis to achieve scalable results.- Strategic planning of performance campaigns focused on ROI and conversion;- Execution and monitoring of campaigns across different paid media platforms;- Metrics analysis and detailed reporting for actionable insights;- Budget management with prioritization of high-performance channels.

Campinas, São Paulo, Brazil

Communication Coordination: Facilitation of effective communication between the company and its clients, ensuring clarity and efficiency in all interactions.Marketing Coordination: Management of demand and coordination of the marketing agency's work, ensuring strategic alignment and campaign efficiency.Event Organization: Detailed planning of events, including managing schedules, costs, contracts, venues, and necessary resources.Social Media Management: Supervision of Facebook, Instagram, and LinkedIn platforms in partnership with the agency, ensuring a solid and engaged online presence.E-commerce Management: Administration of the Tray platform, SEO optimization, and oversight of operations to maximize online sales.SEO: Implementation of SEO strategies to improve the visibility and performance of the company's e-commerce.Creation of Support Materials: Development of videos, courses, and technical content to support salespeople and clients, promoting knowledge and engagement.Marketing Campaigns: Planning and execution of marketing campaigns to promote products, increase visibility, and boost sales.Internal Marketing: Implementation of internal communication strategies to strengthen organizational culture and employee engagement.Analysis of Marketing KPIs: Monitoring and analysis of key performance indicators (KPIs) related to website traffic, e-commerce, and social media, generating valuable insights for decision-making.

Nivelles, Belgium

Supervision and Coordination of Marketing Agency Activities: Ensuring strategic alignment and effective results.Development and Organization of Congresses: Planning and execution of in-person and virtual congresses, ensuring excellence at every stage of the event.Social Media Management: Creating posting plans and continuously monitoring social media to maximize engagement and digital presence.Customer Feedback Collection: Implementing processes to obtain and analyze customer feedback, aiming for continuous improvement of products and services.Standardization of Communications: Developing and maintaining a consistent standard for all company communications, strengthening corporate identity.Management of Promotional Items and Materials: Organizing and distributing promotional items and support materials for the sales team, promoting motivation and performance.Website Maintenance: Continuously updating and optimizing the company's website, ensuring a positive and informative user experience.Marketing Database Management: Organizing and updating the marketing database, facilitating targeted and efficient campaigns.Internal Marketing: Developing internal communication strategies to enhance organizational culture and employee engagement.Video Production for G-Flex: Coordinating and managing the creation of promotional and informational videos for the G-Flex brand.

Itapira Area, Brazil

NB Group: Marketing development; advertising pieces creation for newspapers and magazines; indoor/intern marketing;JF Agricultural Machinery: company marketing; advertising pieces creation such as: ads and magazine covers; Facebook pieces; Facebook page maintenance and update; pieces, banners, forepart and entire fair and events layouts; machine’s stickers creation, edition and update (both JF and Nogueira brand); new folders creation and development; video edition through Adobe Premiere; radio spots creation through GarageBand; help with creation and development of both JF and Nogueira E-commerce; photography of the spare parts sold by both brands and edition through Adobe Photoshop; generate images of the spare parts through SolidWorks; machine’s filming follow-up; filming storyboard creation for new equipment; assistance with fairs and events; videos upload to Youtube channel; Youtube maintenance and update;

Campinas, São Paulo

Endomarketing; advertising pieces creation and development such as announcements and indoor news for the walls; social media and website; indoor campaigns; social marketing; website maintenance and update through Wordpress tool; Facebook and LinkedIn maintenance and update; office Onboarding production and development; client prospection; benchmarking; calendars, notebooks and agendas production; mailing through MailChimp tool, Movie Maker video editing; material cotation and mail signatures for the employees.

Itapira Area, Brazil

Indoor and outdoor flyers development; internal marketing; contact with printer shops and indoor radio station; creation and development of slides of supermarket offers; direct contact with commercial managers; advertising pieces for the supermarket.

Pós-Graduação Lato Sensu - Especialização, Especialização Em Marketing Digital De Alta Performance

Advertising - Marketing, Advertising