Randie Adam, Cta Email & Phone Number

Cincinnati, Oh, Us

Lead marketing, visitor experience and membership departments for Cincinnati USA's convention and meeting sales efforts, as well as destination marketing and promotion for the city. Design comprehensive, strategic marketing which includes B2B advertising, collateral and promotion development, online and mobile strategy, e-marketing, trade show, corporate sponsorships, social media, direct mail, relationship and awareness building, strategic communications, membership programs and more. I also opened a new Visitor Center on Fountain Square with little budget through local partnerships and developing a volunteer program. Cincinnati USA is a dynamic city and our recent string of high-profile convention wins and successful events prove it - including NAACP, League of United Latin American Citizens, World Choir Games, GovEnergy, ETS, FOP and International Association of Fire Fighters.

I was part of the World Choir Games Cincinnati team from the beginning, planning the marketing push for the original Interkultur site visit in 2008. In 2010, I managed pre-promotions for the Cincinnati Games at the 2010 World Choir Games in Shaoxing China, including collateral materials, trade show booth and promotion operations. For the 2012 World Choir Games, I was part of the team that managed the marketing and press coverage, which resulted in exceeding our ticket sales goals. Additionally, I wrote and managed the communications team's Concept of Operations, our manual for operations of the press functions of the 2012 Games and volunteer training materials. On-site at the event, I managed volunteers and venue press rooms.

Association management and marketing for the scenic Hocking Hills area of Southeast Ohio. HHTA is an association of more than 400 businesses involved in tourism, including 200 independent cabin and vacation rental companies. During my tenure I led a legislative effort which resulted in a 60% increase in the HHTA budget. The budget increase allowed for more marketing programs, which included media and press relations and familiarization tours, online marketing, packaging, promotions, operation of two Visitor Centers and volunteer programs, Visitor Guides, arts tour guides and online reservations systems.

Media pitches, story placement and organization of familiarization tours for the News Bureau, which was a destination media relations organization with a focus on promoting destination, business and travel stories about the Greater Columbus area.

Columbus, Ohio, Us

Researched legislative issues, wrote newspaper articles, created a web site and responded to constituent inquiries for three senators at the Ohio Statehouse, part of a competitive full-time internship program for college graduates.