Randy Hilty Email & Phone Number

Carlstadt, New Jersey

CSM BAKERY PRODUCTS N.A, CSM is a $4 billion global company employing more than 8,500 team members, made up of many leading industry brands. BPNA represented $1.2 billion in US sales in 2011 with the majority sold to the In Store Bakeries across the country.Director, Northern US Sales, CSM Bakery ProductFull responsibility for a $130 million sales region for all In Store Bakery accounts in the Northeast and Midwest. • Full responsibility for regions sales, account management, P&L, budget, forecasting, marketing, trade spend, expense management and team members development• Lead 10 direct reports in developing profitable sales.• Developed strong relationships at all levels of the customer organization • Organized cross functional teams to develop new products and programs for key customers• Exceeded sales volume in 2011 by $5million • Showed sales increase of 5% when market was down in sales 3%• Implemented $15 million in price increases based on commodities in 2011• Developed new products that resulted in $2 million sales• Changed existing product profile for large customer at resulted in maintaining $15 million of volume while also gaining $2 million in new sales and increasing overall profit margin 5% based on productivity for production• Worked closely with R&D, Production, and Marketing for new product development and launches• Utilized various marketing resources and programs to customize promotional calendars and effectively utilize trade spend dollars for a positive ROI.• Effectively managed sales and integrated sales force through 3 large company mergers.• Managed numerous Broker Organizations by developing and implementing customer specific strategies in order to deliver targeted results.• Restructured Broker Organization for a $2 million cost saving

Midwest/Northeast Sales

Managed over $60 million in sales for In Store Bakery, Industrial, and Foodservice accounts. • Restructured a sales team for more effective account coverage which lead to increases sales volumes, increased GP and reduced travel expenses while increasing the presence of CSM with the customers.• Developed numerous key accounts and relationships that are still lasting today• Strengthened CSMs position in the marketplace.• Mentored and coached sales managers that have been promoted to key company positions and industry leaders.• Maintained customer base and sales force through a challenging company merger of HC Brill and CSM BPNADirector, Midwest Sales, HC Brill 1996 – 2001Managed over $40 million in sales for In Store Bakery, Industrial, and Foodservice accounts• Increased volume, sales and margins in the first year• Obtained numerous new accounts and sales volume • Turned a declining region into a strong profitable one• Focused on enhancing the customer experience and strengthening relationships

Midwest

Managed over $40 million in sales for In Store Bakery, Industrial, and Foodservice accounts• Increased volume, sales and margins in the first year• Obtained numerous new accounts and sales volume • Turned a declining region into a strong profitable one• Focused on enhancing the customer experience and strengthening relationships

Texas, Louisiana And Alabama

Developed a new territory with little customer knowledge of the HC Brill product line in Texas, Louisiana and Alabama• Built a very small and untapped territory into a strong and profitable one within 3 years• Sold and developed business at HEB, Winn Dixie, Randals, A&P, and Kroger.Technical Service Representative, HC Brill 1986 – 1988Learned the bakery business and product lines while maintaining quality service to key accounts in order to develop new business and grow existing lines.Transportation Manager, Spartan Express Truck Lines 1985 - 1986