o Collaborate closely with the board of directors and committees to assess and address issues affecting the association. Provide executive direction for program strategies and operational efficiencies, compliance, and quality assurance.o Maintain a culture that attracts and retains members while driving the organization's mission. Develop and implement strategies to grow and diversify our membership base.o Advance state and federal legislative advocacy by collaborating with APA national leadership and other state associations. Advocate for psychological science and current issues with the media.o Ensure healthy financials by developing continuing education and other programs. Create and manage budgets to support MePA's goals.o Maintain awareness of and compliance with all state and federal regulations. Work to increase MePA's visibility, credibility, and market brand.o Oversee the day-to-day operations of MePA, ensuring smooth and efficient functioning.o Manage all external communications, including the website, marketing materials, newsletters, and social media, to enhance MePA's presence and reach.o Coordinate Continuing Education (CE) programming for psychologists, including annual conference planning and other in-person and virtual CE events.o Manage the membership database and handle member inquiries. Connect individuals seeking psychological services with appropriate resources.

o Establishes key objectives for classeso Creates curriculum to accomplish objectiveso Develops a syllabus outlining topics and due dateso Creates lesson plans to present material and deepen understandingo Writes, administers, and grades examso Answers students' questions and provide supporto Records students' attendance and grades

o Meets with company leadership to discuss digital marketing goalso Reviews and improve existing digital marketing strategieso Suggests new marketing campaigns for digital platformso Uses SEO to identify successful digital marketing methodso Enhances brand awareness through digital marketingo Conducts market research to identify trends and effective strategieso Updates existing digital marketing assets

o Ensures client safety, assist with crisis resolution, and maintains policies and procedures

o Created and led a high-functioning, data-driven marketing department at the state's largest provider of integrated services, Harbor Care o Developed communication strategies designed to connect people to vital services o Fostered a culture of mutual respect, lifelong learning and personal responsibility that drive employee growth, results and innovation o Built capital within the organization among staff, board and volunteer to serve as creators and brand ambassadorso Created and managed marketing budgets, allocating resources effectively to achieve maximum ROIo Developed and maintained relationships with external partners, such as advertising agencies, media outlets, and influencerso Coordinated public relations efforts to enhance the organization's visibility and reputation in the marketo Improved critical website metrics, reduced bounce rate by eight percent and grew organic search by six percent,o Captured grant funding for Google ad words and created high-performing landing pages with anaverage click-through rate of 19 percent,o Migrated e-newsletter provider, redesigned campaign template and created segmented lists andcustom funnels, resulting in a double-digit increase in open and click-through rates,o Implemented ticketing system resulting in faster response time and developed cohesive marketingpolicies and standard operating procedures to ensure consistency between programs,o Designed and created content for rebranded marketing collateral, signage, posters, billboards, vehiclewraps, merchandise and video for diverse program needs.

o Assured quality of services of the team/program using performance standards and quality of care indices, o Provided support and direction to staff, o Developed new and innovative programming based on needs assessments, outcome data, and research and industry standards,o Optimized efficient service delivery by maintaining communication between area partners, ando Assured compliance with documentation and quality assurance requirements.

o Supervised volunteer staff at New Hampshire's only CDC-funded syringe service programo Developed innovative intervention and harm reduction programs in partnership with area agencieso Developed and maintain effective referral partnerships, link at-risk people with appropriate care, and ensure confidential and secure data records o Trained new staff, developed educational materials and presentations, and provided ongoing outreach in the community

o Assessed, planned, developed, implemented, organized, and oversaw public education, public relations, and media programs related to alcohol and other drug issueso Provided training and technical assistance on communication and public relations to contractors and partnerso Developed accurate timely public information materials in multiple media typeso Served as liaison to stakeholders and partners throughout New Hampshire

o Coordinated ad buys and develop strategic plan for large nonprofito Redesigned Web site and create eNewsletter, staff intranet and extraneto Placed stories in newspapers, magazines and onlineo Oversaw 40th anniversary meeting and yearlong rollouto Design posters, brochures, rack cards, trifolds and other promotional material

o Coordinated ad buys and develop strategic plan for $70 million-asset Credit Uniono Redesigned and launch new Web site and eNewslettero Designed posters, brochures, rack cards, trifolds and other promotional material for five branches o Created newsletters, press releases, TV scripts, radio spots, on-hold messages, billboards and print ads

o Designed national and local advertising campaigns o Managed marketing and technology budget and award contractso Re-launched Web site, craft e-newsletters, and coordinate online advertisingo Wrote, edited and designed all printed materialso Coordinated with vendors on a variety of projectso Created branded merchandise

o Re-launched major tourism Web siteo Wrote and managed content for the Webo Wrote and edited bi-weekly newsletter with more than 40,000 subscriberso Analyzed Web metrics and implement best practiceso Worked closely with staff to coordinate story ideas and package dealso Managed Web budget and work with a wide range of vendors o Maintained database of partners, vendors, subscribers and other contacts

o Identified and evaluated groundbreaking best practices in inclusive rural transportation systems o Collected and compiled data about the impact of barriers to transportation accesso Developed print and Web-based materials to share best practices in rural transportationo Classified and disseminated funding resourceso Wrote major literature review on the topic of accessible rural transportationo Conducted interviews with constituency and wrote news briefs to be disseminated

o Edited, designed and published high-quality stories found online, via the Web and generated by staff reporters o Increased readership and advertisement in special sectionso Acted as the second front page editor dailyo Managed staff and Special section budgeto Worked closely with advertising reps on successful topics and themes