Randall Scott White Email & Phone Number

agencyXcursion is a boutique demand-generation marketing agency now serving both national and local brands with innovative and impactful digital marketing and project management services.- First US Air Force AR Recruitment campaign with measured results driving potential GenZ recruits to AirForce.com recruitment processing. Included full 3D animations and “Uniform Try Out” AR fashion lenses and full social media KPI campaign across Facebook, Instagram, and Snapchat- Developed custom campaigns for select clients, including the American Institute of Aeronautics and Astronautics, Achieve Investment Group, Countryside Welding, Star Oil Company, and more.Brand overhaul, website development, and project managed the EMPOWER Workplace Charging DOE national initiative for equity in workplace charging, driving EV installer assistance leads to collective network of Clean City Coalitions- Complete brand overhauls for multiple clients, references and client case studies available upon requestProficiency in website development, AI integrations, LLM training, technical stack automations, content creation, content management, digital campaigns across all mediums and platforms including both paid and organic campaigns.

Austin, Texas, Us

Managed internal and external marketing operations for thousands of CRE apartment units and over $517MM in assets under management, Achieve Investment Group is a vertically integrated multifamily Investment Firm dedicated to acquiring and operating properties with significant value-add components located in high growth CRE markets. While Marketing Director, Achieve Investment Group experienced:- Over 200% growth in high-value (Accredited) investor lead generation while lowering CPA- Increased weekly email open rate from 20% to 50%- Technology and data-driven lease generation with property occupancy rates of 90% and higher- Rocketed content and production workflow across webinars, podcasts, newsletter, videos, blogs, social media, and live events.

Austin, Tx, Us

I am proud to have had a major role in growing a focused solar company across multiple channels as we expanded from a few states to nation-wide sales. My knack is for multi-content strategies that build a powerhouse brand and reputation. Envirosolar is a reputable residential solar brand, and it was pure adrenaline to craft everything from solar-focused (segmented) email campaigns providing value to pre-scored leads (with over 400 data points of targeting), to deploying the Envirosolar Visualizer AR app (www.envirosolar.com/visualizer) that lets customers pay off their solar loans by sharing a 15-second video to their network. I feel honored to have played a part in America's push for sustainable energy far into a better future, and continue to view solar power as a viable alternative to present utilities as the technology gets cheaper and better year after year.

Under my tenure, The Agency Texas became #1 Residential Real Estate company in the "Group 8+licenses" category with $171,619,183 in home sales during 2018. I was their high-growth Marketing Director driving home sales in Austin, San Antonio, and Houston as a premier, Award-Winning Real Estate firm.- Merged two brands into a single brand with growth to additional markets- Process improvements to data analysis that increased lead conversions- Organic and Paid Social Media traffic to www.TheAgencyTexas.com website that convert to leads at a much lower cost than traditional Real Estate lead generation expenses- Content production for REALTOR sand Brand Social Media channels (Graphic design, audio, video)- Blog article and Podcast interviews- Both online and offline marketing- Event management - Marketing Collateral- Lead Generation reporting- Website design & development

We create shareable Augmented Reality and Virtual Reality experiences for large and small businesses. Add Augmented and Virtual Reality to your marketing mix.

Portland, Oregon, Us

Directed Urban Airship's social media voice and community engagement strategies. Collaboratively created and executed social media plans, content, and campaigns that drove lead acquisition, amplified product innovations, accelerated sales cycles, and built a unique thought leadership agenda in the crowded mobile marketplace. Developed media and social communications while customizing existing marketing content for social channel communications. Monitored, lead, and facilitated conversations and connections on Urban Airship’s customer community and external social media accounts (i.e. Twitter, Facebook, LinkedIn, G+, YouTube). Tracked sentiments and trends, reporting on social analytics to provide feedback so that internal teams. Supported major events through creative execution of social amplification.

www.brightneighbor.com Rent/Sell/Lend/Barter. Bright Neighbor was a major pioneer of the Sharing Economy, with America's first an all-in-one social media system for locals to get what they need from one another. Bright Neighbor helped start the entire online-sharing movement, with over 75,00 users across all 95 Portland neighborhoods. The company shifted their status to mobile web and apps, pivoting to aggregate the emerging Sharing Economy into a single search platform. Bright Neighbor shuttered as competing national neighbor social networks received investment that dwarfed the company's scaling capabilities. The Sharing Economy continues to grow to this day!

Dave's Killer Bread is the #1 organic bread in America. My duties included Public Relations, Advertising, Promotions, Content Marketing, Social Media, Online Commerce, Blog, Website and Mobile App Development, increasing Community Engagement (Killer Breadhead Nation), Metrics Reports and Market Research. Set and surpassed performance KPIs by over 50%.

New York, Ny, Us

Responsible for leading a team of Account Executives in developing new Internet marketing products. Developed a hybrid video-radio campaign cloned and responsible for increased company-wide advertising revenues, as highlighted in ADVERTISING AGE.

Co-founder. Grew from a single client in Alaska to over 10% of Fortune 500 companies using our document management products and services. Multiple roles as Product Developer and Marketing Director, specific focus on tradeshows and digital marketing.

Bachelor Of Science (Bs), Marketing

Education record