Randy Unsbee, Ma, Abc

Randy Unsbee, Ma, Abc Email and Phone Number

Experienced Executive - Integrated Marketing Communications, Public Relations, Corporate Strategy, Publishing, and Writing @
Randy Unsbee, Ma, Abc's Location
Gresham, Oregon, United States, United States
Randy Unsbee, Ma, Abc's Contact Details

Randy Unsbee, Ma, Abc work email

Randy Unsbee, Ma, Abc personal email

n/a
About Randy Unsbee, Ma, Abc

StrategizeCreateEstablishVerifyWhether acting as Director of Corporate Communications or as lead consultant, he has created profitable multi-million dollar campaigns for over 100 companies in multiple industries, ranging from local businesses to the Fortune 100. These categories include Technology, Travel & Tourism, Sports Marketing, Healthcare, Automotive, Financial Services, Government, Manufacturing, Retail, Transportation, Food & Beverage, and Home Building.He has worked for such powerhouse agencies as Burson-Marsteller and Cushman & Associates (Chicago), Franson & Associates (San Jose), Waggener-Edstrom and Young & Roehr Group (Portland), and Sindt Advertising & Public Relations (Colorado Springs).Tech experience includes Microsoft, Sharp Microelectronics, ABC Technologies, Analogy Software, Software Publishing Corp. & more.Sports experience includes the World Cycling Championship, America's Cup, Formula 1, IndyCar, NASCAR, Can-Am, Trans-Am, Formula Atlantic, race track Marcom, sanctioning body strategic PR, Board of Directors, aftermarket parts, the Portland GP, and international Formula-E.. He holds a current SCCA Full Competition License.He is the recipient of an international Master of Arts with President's Merit Award in e-Communications (MA) from England's third-largest university, is accredited by the International Association of Business Communicators with public relations credentials recognized worldwide (ABC), earned his Journalism degree with Honors from Northern Illinois University, and earned over 40 professional awards including an Emmy.Excels as:Marketing Communications ExecutiveExpert Source & ConsultantPR & Advertising ExecutiveContent Manager ExpertJournalistPublisherEditorWriterPhotographerChampion racing driver and instructor

Randy Unsbee, Ma, Abc's Current Company Details
Sponsor PR & Marketing

Sponsor Pr & Marketing

Experienced Executive - Integrated Marketing Communications, Public Relations, Corporate Strategy, Publishing, and Writing
Randy Unsbee, Ma, Abc Work Experience Details
  • Sponsor Pr & Marketing
    Founder
    Sponsor Pr & Marketing Apr 2001 - Present
    Portland, Oregon Area
    Providing profitable business solutions through Marketing Communications Strategy & Execution, Social Media Management, Public Relations, and e-Commerce.Expertise in:Strategic PlanningBranding, Positioning & MessagingMarketing CommunicationsMedia PlacementsSocial Media ManagementPublic RelationsMedia & Analyst RelationsWriting, Editing, Publishing, Journalism, & PhotographyMedia Design & ProductionMedia TrainingCrisis CommunicationsNon-Profit Communications & Public AffairsInternational Corporate CommunicationsSpecial Events PromotionsInvestor RelationsInternal Employee CommunicationAdvertisingIndustries: Technology, Travel & Tourism, Sports Marketing, Healthcare, Automotive, Financial Services, Government, Manufacturing, Retail, Transportation, Food & Beverage, and Home Building.
  • Mini Mania, Inc.
    Social Media Marketing/E-Commerce Consultant (Contractor)
    Mini Mania, Inc. Mar 2016 - Mar 2018
    Nevada City, Ca
    Mini Mania has been in the business of providing parts and accessories for the original Classic Mini Coopers since 1974, and as a result, Mini Mania is the largest US supplier of parts for the Classic Mini. We developed performance parts for the new BMW MINI Cooper and Cooper 'S' in 2001, a year before the car was released in this country, and continue as enthusiasts and a leader in providing parts and accessories for the BMW MINI Coopers.Since April 2016 online sales more than doubled, as have website visits and conversions. The initial six-month project extended to 18 months covering social media marketing, SEO, content development, public & media relations, news releases, and special events promotions.
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  • Sheffield Hallam University
    Master Of Arts With Merit Graduate In E-Communication
    Sheffield Hallam University Feb 2008 - Sep 2011
    Sheffield, United Kingdom
    Awarded Master of Arts with Merit in E-Communication
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  • Sports Car Club Of America, Inc. (Scca)
    Marketing/Pr Director, Publisher, Editor (Contractor)
    Sports Car Club Of America, Inc. (Scca) Dec 2005 - Jun 2011
    Portland, Or
    Oregon Region SCCA: The only Communications Director to have won both the coveted American Auto Racing Writers and Broadcasters Association and American Racing Press Association awards in the 72-year history of the Sports Car Club of America. Sponsor PR & Marketing and Randy Unsbee created and implemented the first-ever “Integrated Marketing Communications with Web 2.0 ©” program that revolutionized the region’s organizational communications, generated considerable new profits, launched a new Social Media initiative, revamped and published the monthly membership magazine, created and sold dozens of event sponsorships, and created the branding, “The Complete Motorsports Experience©.” Advertising surged over 50% in 2011 alone, while live event coverage and HD video were pioneered with Facebook and Twitter beginning in 2010. Unsbee increased new revenue by six figures during the Great Recession.He personally led an international market research study for ORSCCA in conjunction with Sheffield-Hallam University, England’s third largest institution of higher learning.Award-winner in Communications, Publishing, and Membership.
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  • Mckenzie Worldwide
    Pr Account Supervisor
    Mckenzie Worldwide Feb 2006 - Oct 2007
    Independent Contractor Position for clients Textronics and Open Text contributing to editor/analyst relations, news releases, technical writing, and special events.
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  • Rcw, Inc.
    Public Relations Director
    Rcw, Inc. Dec 2003 - Mar 2005
    Portland, Or
    Independent Contractor Position as Public Relations Director for B2C accounts Warwick International Hotels, Driven Image and the Audubon Society of Portland. Warwick sought recognition and differentiation among travel planners, travel agents and the luxury travel press. We significantly increased awareness among key targeted influencers through strategic media relations, article placements, and digital communication to travel agents.
  • Sanda Communications
    Public Relations Executive
    Sanda Communications Jan 2003 - Dec 2004
    Independent Contractor position handling communications for several technology clients including Axian, GE Interlogix, and PSC, Inc. Our goal for Axian was to increase sales of IT training during a recession when business and trade media had little interest in what classes your company had for sale. By combining IDC data with the concept of an "Information Gap" we were able to generate numerous articles among targeted audiences and analysts, increased awareness for Axian's training capabilities, and increased business.
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  • Abc Technologies, Inc.
    Public Relations Director
    Abc Technologies, Inc. May 2000 - Apr 2001
    Beaveron, Oregon
    Software company's first and last PR Director before its sale. Successfully managed public relations and industry analyst program for leading public and private sector software company during their transition period leading to subsequent sale. Results included contributions to a successful national user convention, favorable analyst ratings and 100% increase in new media exposure with key trade and business publications.
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  • Young & Roehr Group
    Senior Pr Account Supervisor
    Young & Roehr Group Dec 1997 - May 2000
    Portland, Or
    Public relations, Web design and content, strategic planning, product introductions, trade shows, branding, positioning, analyst relations, media relations, writing, editing, design, publishing. Lead PR manager for Sharp Microelectronics and Analogy EDA Software.
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  • Waggener Edstrom
    Senior Pr Account Executive
    Waggener Edstrom 1990 - 1991
    Portland, Or
    Public relations, strategic planning, product introductions, trade shows, branding, positioning, analyst relations, media relations, writing, editing. Created and implemented award-winning Visual Basic product launch and PR campaign.IABC Award-Winner for Visual Basic Product Launch.
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  • Franson And Associates
    Pr Account Supervisor
    Franson And Associates May 1988 - Aug 1990
    San Jose, Ca
    Public relations, strategic planning, product introductions, trade shows, branding, positioning, analyst relations, media relations, writing, editing, design, publishing. Lead manager for Software Publishing, The Complete PC and Agilis Computers. Created marketing communications program for Trimble Navigation to introduce GPS to the world via the America's Cup. This later led to a sports Emmy for ESPN and a major paradigm shift for sports broadcasting and consumer understanding of daily navigation.IABC award-winner for Agilis Computers product introduction, launch, and public relations program.
  • Sindt Advertising & Public Relations
    Public Relations And Advertising Executive
    Sindt Advertising & Public Relations Nov 1983 - May 1988
    Colorado Springs, Co
    Public relations, advertising, strategic planning, product introductions, trade shows, branding, positioning, analyst relations, media relations, writing, editing, design, publishing, special event promotions.Award-Winner for Health Care, Travel & Tourism, Home Building, Automotive Retail, Small Business, and many more. PRSA Silver Anvil Award for Crisis Communications.Agency of record for Penrose Hospital (Sisters of St. Francis) handling all communications introducing their cancer centers, hospice, gamefields and birthing rooms. Also managed St. Mary Corwin Hospital's communications.
  • Unique Mobility - Cdr Tech Track
    Public Relations Director
    Unique Mobility - Cdr Tech Track Dec 1981 - Nov 1983
    Castle Rock, Colorado
    Directed PR and Advertising for Denver-based electric car company at their high altitude test facility in Castle Rock, CO. Organized special events, sponsorship, logistics, project management, media relations, and fulfillment resulting in national news coverage. Facility sold in 1983.
  • Sports Car Club Of America, Inc. (Scca)
    Director Of Communications
    Sports Car Club Of America, Inc. (Scca) Feb 1979 - Jan 1981
    Denver, Co
    The only Communications Director to have won both the coveted American Auto Racing Writers and Broadcasters Association and American Racing Press Association awards in the 72-year history of the Sports Car Club of America. Public relations, advertising, strategic planning, branding, positioning, analyst relations, media relations, writing, editing, design, publishing, special event promotions.
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Randy Unsbee, Ma, Abc Skills

Writing Positioning Consulting Market Insurance Trimble Dreamweaver Windows Local Government Sales Public Safety Software Publishing Redcine X Pioneer Pacific Figures Market Research England Competitive Analysis Auto Racing Digital Marketing Investor Relations San Orthodontics Families Nissan Internal Communications Sales And Marketing Wolf Furniture Literature Adobe Fireworks Event Management Police Travel Fireworks Management Revenue Design Public Relations Pc Marketing Communications Science Luxury Homes Short Security Cycling General Electric Dreams Engaging Indesign Keys Broadcast Featured Supervisor Source Publications Public Speaking Workflow B2b Brand Development Ms Excel Chevrolet Press Releases Photoshop Messaging Automotive Data Systems Telecommunications Business Services Corporate Communications Trade Unions Healthcare Hospice Publishing Photography Homebuilding Rebranding Navigation Google Docs Association Management Cdr Fundraising Supervision Hotels Product Placement Branding Home Building Visual Basic Strategies Microsoft Office Microsoft Excel Transportation Denver New Business Development Editing Microsoft Publisher Ms Project Press Silver Order Fulfillment Buick Transitions Abc Image Conferences Trade Publications Mobile Computing Project Management Product Launch Research Private Sector Crisis Microsoft Copywriting Writers Chicago Windows 3.1 Portland Phillips Anvil Livelink Campaigns Church Events Ratings Springs Advertising Agency Hospitals Combination Tactics Tourism B2c Website Development .net Community Service Crisis Communications R Social Media Historic Economy Sports Online Marketing Retail Media Relations Logistics Product Rollouts Event Planning Telecom Media Studies Communication Home Technology Projects Negotiation Advertising Promotions Strategic Planning New Media Marketing Colorado Social Networking Social Influence Missions Microsoft Project Data Driven Testing Newsletters San Jose Automobile Credit Unions Fourth Strategic Communications Oak Paper Shopping Presentations Media Computer Proficiency Rfid Flash Event Marketing Responsibility Internal Audit E Business International Art Magazines Churches Mvp Account Management Trade Shows History Fishing Blogging Political Science Reviews Business Process Re Engineering Electronics Watches Government Introductions Digital Media Union Coordinate Tektronix Integrated Marketing Product Introduction Special Events Software Financial Services Facebook Special Event Launches Proposal Writing Hospitality Neighborhood Manufacturing Wordpress Collateral Microelectronics Journalism Tripod Discount Social Media Marketing Email Marketing Drupal Public Affairs Positions Held New Client Acquisitions Media Exposure Television E Communication Marketing Strategy Adobe Creative Suite Directing Sports Marketing Media Production Ford Bridge Mercury White Papers Sponsorship Site Development Dealers

Randy Unsbee, Ma, Abc Education Details

Frequently Asked Questions about Randy Unsbee, Ma, Abc

What company does Randy Unsbee, Ma, Abc work for?

Randy Unsbee, Ma, Abc works for Sponsor Pr & Marketing

What is Randy Unsbee, Ma, Abc's role at the current company?

Randy Unsbee, Ma, Abc's current role is Experienced Executive - Integrated Marketing Communications, Public Relations, Corporate Strategy, Publishing, and Writing.

What is Randy Unsbee, Ma, Abc's email address?

Randy Unsbee, Ma, Abc's email address is ra****@****ast.net

What schools did Randy Unsbee, Ma, Abc attend?

Randy Unsbee, Ma, Abc attended Sheffield Hallam University, Northern Illinois University, University Of Oxford.

What are some of Randy Unsbee, Ma, Abc's interests?

Randy Unsbee, Ma, Abc has interest in Arts And Culture.

What skills is Randy Unsbee, Ma, Abc known for?

Randy Unsbee, Ma, Abc has skills like Writing, Positioning, Consulting, Market, Insurance, Trimble, Dreamweaver, Windows, Local Government, Sales, Public Safety, Software Publishing.

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