MCG is a world class consulting agency that focuses on the mechanics and results of your sales & marketing teams. We provide the best in class in terms of strategy, account management, Marketing Communications, Branding and so much more.

Recruited by company X to lead Business Development in the EPMS/Data Center business division. Drive sales revenue to meet/exceed KPIs and sales goals. Built a sustainable pipeline of business through 2024. Negotiate contracts with customers. Sales forecasts. Deliver compelling presentations that inspire the customer to act. Train other divisions in product offerings including hosted training sessions on digital solutions. Travel to destinations for speaking engagements and trade shows. Drive the Brand! Work with Marketing to determine the best course of action on campaigns and branding initiatives.

Drive launch metrics to achieve KPIs for new cloud-based IoT Saas solution focused on supporting the electrical industry and energy management in commercial industrial buildings.Develop commercial sales strategy for channel, distribution, and field team members.Develop and conduct training with all sales channels including V1s, KAMs, TSEs, digital teams, and more.Determine market potential and forecast sales for channel segments and determine long-run market potential.Work directly with large enterprise customers on projects including presentations, quoting and implementation. Created a Product Advisory Council to support the development of the offer and confirm market data.Develop marketing assets, campaigns, webinars, and advertising to support the launch.Work with and cross multiple lines of business to achieve launch metrics.Work with country senior leadership to ensure launch meets expectations.Report to global leadership on milestones including challenges, successes, and market VOC.Financial forecasts delivered in monthly Senior Leadership meetings.What is EcoStruxure?EcoStruxure is Schneider Electric’s IoT-enabled, plug-and-play, open, interoperable architecture and platform, in Homes, Buildings, Data Centers, Infrastructure, and Industries. Innovation at Every Level from Connected Products to Edge Control, and Apps, Analytics, and Services.EcoStruxure Energy Hub

Promoted to lead IoT Business Development strategy for US/NAM market supporting business segments, channel partners and new business. Leading four Digital Transformation Specialist to capture new business through the launch of Digital Power's new IoT platform (Energy Hub) for the mid-market. Developed and set strategy and go-to-market tactics to achieve KPIs. Identified channels to target and set the tactical steps to capture new business as well as existing customer base. Host learning series to educate internal partners for the offer and help them understand the offer. Define and measure the customer conversion journey process and report metrics on the conversion process as well as what works and what does not work. Sales forecasting. Build compelling presentations for new target accounts.

Promoted to lead IoT Business Development strategy for Western US market supporting business segments, channel partners and new business. Leading four Digital Transformation Specialist and one Business Development Specialist to capture new business through the launch of Digital Power's new IoT platform (Energy Hub) for the mid-market. Developed and set strategy and go-to-market tactics to achieve KPIs. Identified channels to target and set the tactical steps to capture new business as well as existing customer base. Host learning series to educate internal partners for the offer and help them understand the offer. Define and measure the customer conversion journey process and report metrics on the conversion process as well as what works and what does not work. Sales forecasting.Build compelling presentations for new target accounts.

Lead IoT Business Development strategy for west coast U.S. market supporting business segments, channel partners and new business. Leading two Digital Transformation Specialist and four inside sales associates to capture new business.Developed and set strategy and go-to-market tactics to achieve KPIs. Identified channels to target and set the tactical steps to capture new business as well as existing customer base. Host learning series to educate internal partners for the offer and help them understand the offer. Define and measure the customer conversion journey process and report metrics on the conversion process as well as what works and what does not work. Build compelling presentations for new target accounts.

R-Squared Marketing may be a small consultancy located in beautiful Portland Oregon, but we also have capabilities distributed across the US and Europe, working with some of the best brands and clients in the world! Our focus is concentrated on two specific areas, the sales environment, and marketing strategy & communications.SALES ENVIRONMENT -We work with clients who need help in directing their sales teams to achieve their goals. We work with all facets of the sales environment including leadership. Our consultants help you direct or redirect your sales teams focus to achieve optimal efficiency. MARKETING STRATEGY AND COMMUNICATIONS -We understand the challenges and issues of competing against dominant global brands and deliver solutions that drive engagement, increase market share, and/or bolster brand value. We typically see our clients value our efforts in Brand Management and Marketing Communications. While a majority of our work is with global organizations, we do work with brands that are not at that scale.

Created and launched a global market development plan for a new business division within the OREGON branded group. Extensive global travel meeting with customers to learn more about their business challenges and thereby develop solutions to address market constraints.Created a new program supporting a new Line of Business focuses on our channel partners in North America. Developed strategy and implemented go-to-market tactics, as well as category-wide messaging; led brand marketing and sales to set priorities, developed promotional plans to achieve organic as well as non-organic business objectives.Directed resources to support channel partners including sales, marketing, technical training, customer service, new product development, order fulfillment and more. Worked with our Innovation Lab to design a new IoT solution to increase product resiliency and efficiency. Created new product concept that shook the industry.

Redirected VCI’s focus into the technology market in support of the strategic business plan to target sales growth for new markets and global accounts. Serve as the key checkpoint for the team to ensure that all new product development, branding, market share goals are in line with Senior Leaderships long-term vision. Develop all external marketing including PP decks, campaigns and advertising.Lead a team of five Business Development Managers across north America to achieve KPIs and sales target goals including new account acquisitions.

Drove new business development by systematically mining opportunities in developing markets, expanding and tailoring marketing communications to targeted audiences. Continuously analyzed data to lead and coach direct sales team members, reps and agencies to achieve global sales and marketing strategies to achieve objectives in organic revenue growth.

Amfor is a Lean and Agile software company that designs and manufacturers Microsoft based solutions for the automotive industry. Led sales and marketing teams working with the top global automotive aftermarket suppliers including NAPA, AutoZone, Car Quest, O'Reilly Group, General Motors, and Ford. Extensive global travel to meet with current and prospective customers driving new business development and organic growth that added 4 new global accounts to the business. Facilitated customer technical solutions to address industry needs and deliver enterprise-wide Saas solutions that drove sales 131% YOY.

✪ Turned around $24M failing product group within 6 months and exceeded quota goal by 3%.✪ Grew software licensing renewal agreements to lead North American sales.✪ Drove sales through the delivery of sales enablement tools including CRM management. ✪ Led sales teams and provided one-to-one coaching and sales leadership for 10 Territory Managers, 123 outside Account Managers, 1 Specialty Performance Manager and 1 Wholesale Manager that led to No2 placement for sales achievement in North America.