I collaborate with the CEO on strategic planning, brand development, and marketing strategy.

I led all of our revenue-generating activities, including private label brand development and brand partnerships.

We bootstrapped D2C eCommerce brands and grew our run rate to $6.4mm in 18 months.I led our distributed team and focused my efforts on developing brands, executing integrated marketing campaigns, driving end-to-end product development, and building business processes.Led the successful sale of our top-performing brand in the summer of 2021.

We taught everyday people how to optimize their health, performance, and physique for lifelong success.I spent four years growing our fitness community to 250+ members - one of the largest in San Mateo County - before transferring all daily operations to my team. I achieved this by developing 15 world-class instructors, optimizing highly automated marketing funnels, and nurturing a productive sales team.

I bootstrapped an online compression clothing brand with $10k and grew annual revenue to $1.6mm within 2.5 years. Led the successful sale of that company in the Fall of 2018.

I led a mobile app startup that developed two applications across three platforms - iOS, Android, and Asha - that have over 500K+ downloads collectively.Our first app, PicTag, enabled users to create searchable text tags in order to easily find, organize, and manage the thousands of images on your camera roll.Our second app, PicFeed, enabled users to curate, group, and share Instagram content based on users and hashtags. My primary functions included Product Management, Project Management, and Business Development. Notable achievements include securing a $225k development contract from Microsoft and sale of the company to NA3M Media.

I was a Technology Consultant specializing in Product and Project Management across Online Marketing, Mobile and Enterprise Software. I spent 3 of my 5 years consulting for eBay, playing several roles on a startup-like team. I managed a Search Engine Marketing platform responsible for $400mm+ annual spend across Search Engine Optimization, Pay-Per-Click, Display, and Affiliate channels. Defining data-driven user stories, managing feature development, leading end-to-end product development, A/B testing optimization strategies, and executing technical training presentations were included in my day-to-day activities.