Metal Factor was founded by me to provide marketing communications services to diverse corporates. Metal factor is the Sri Lanka representative for the Cannes Lions International Festival of Creativity and acts as a not for profit endeavour to support the adverting industry in Sri Lanka. primarily its youth. MetalFactor also provides consulting services to diverse companies with strategic counsel for their branding and marketing communication activities.

I was the founder and Managing Director of Leo Burnett's Colombo office. Subsequently I took the helm of the multi brand Publicis Groupe and launched several of the brands under the Publicis umbrella, including Starcom, Arc and MSL as well as Publicis and Saatchi and Saatchi.