Rani Quirk Email and Phone Number

Georgia-based health & wellness company, focusing on locally grown cannabis and hemp-derived CBD products designed to support the well-being of those in need.

Brand development champion for company's full line of products, developing marketing strategy across all major product categories. Responsible for brand communications, including packaging, web, in-store support and merchandising materials. Manages outside agency resources.

Strategic marketer with well-rounded expertise supporting and launching new products. Project management experience leading strategic initiatives including packaging, promotions and integrated marketing programs. Major national brand experience; new product, PR, digital, trade marketing skills

Responsible for managing and maintaining design projects and deliverables, forecasting budgets, leading agencies and working across functions to deliver best-in-class package design.• Developed integrated tracking system, leading to successful packaging launches• Successfully helped shepherd key new product launches on time and on budget• Provided ongoing project management expertise, allowing designers to focus on strategic business-building design solutions

Marketing Project Manager for various industries, including medical practices.

Spearheaded all brand strategy, brand development, sales support, content marketing, PR, promotions and website development for start-up brand. • Sold 12 SKU line-up into regional distribution• Won innovation award at industry’s largest trade show

Expanded brand to all-family category; project-managed new website development; handled all consumer/trade promotion activities; planned all trade shows; new product development lead.

Acted as project manager for consumer advertising/promotion activities for contact lens brands. Directed print, online and collateral projects with outside agencies and vendors.Managed social media programs.

Successfully brought all PR activities in house from outside agency. Managed consumer product placement and awards activities, press kit development, promotional opportunities and corporate communications for entire product line. • Developed and executed company’s first ever consumer photo contest• Wrote tradeshow booth copyProject manager for the packaging creative and copy development process for all The First Years products. Developed strategic platforms, managed outside agencies, directed photo shoots and presented to top management. • Spearheaded packaging redesign for entire line

Marketing manager on Birds Eye Vegetables.Annual report project manager for OshKosh B'Gosh

Managed the strategic planning and execution of the OshKosh B’Gosh children’s and men’s wear advertising and public relations plans totaling $8mm. Managed corporate communications, annual report and employee newspaper. Acted as company spokesperson.• Spearheaded the company’s largest advertising/PR event, celebrating its centennial• Directed fashion shoots

Seasonal brand manager on Halloween, Valentine's Day and Christmas candies. Handled new product development, packaging, pricing, volume and P&L's.

Managed consumer promotions, advertising and media planning for Northern Bathroom Tissue, company's flagship brand.